Rebirth in Hollywood

Nicole can temporarily throw away the work and rest, Ryan can't, Disney is entering the stage of rapid development, as an excellent professional manager, Robert? Egg does not forget to expand Disney's layout, not to mention that he is also Disney is more One of the individual shareholders, which is also related to his interests. `` ``

In recent years, all major film companies in Hollywood have been elocating the CEO, and the manager who has a content production experience in Luo Meiye is no longer popular. It is, for example, Robert. Eger, a batch Without actual movie production, it is extremely good at handling people with interpersonal relationships and marketing promotion.

In Hollywood, the content manufacturer will always be in the sub-selection of the issuer. It has the top floor of North American and global issuance. In particular, after entering the new century, the so-called six major manufacturers have become the Six major manufacturers. Outside the Media Group, other parts are all acquired by Media Companies, which makes them further enlarged.

Starting from decades ago, Hollywood is a giant game, which is no exception.

Among the traditional six companies, only Disney is only high-yield and high input of the film, even rarely accepted an external investment such as private equity film funds, and the high-level division of labor is quite clear, Ryan's supervisor content production , Dick Cook and Robert? Egg is responsible for daily work such as marketing promotion.

Beinee is a member of the most grassroots in the movie industry. It is clear that future entertainment issuance will be more and more fragmented, and a highly smelling executive with a kernel-based market is responsible for the company's promotion and expansion. This is a very important Such Disney can quickly react and reposition the content investment strategy.

This may not mean that there will be a better movie, but it must mean that there will be more smart business.

"Robert knows how to expand Disney's vision, the potential resources of searching for new entertainment services outside the outside and companies"

This is what Ryan has said to Nik, maybe he is the fact that the other party is more because of the factors that understand the past life, the helplessness at the time. But Robert? Agge's ability does be undoubted.

He promoted Disney's copyright-owned work to the line platform, and he made extremely excellent results, even the Disney film was released from the cinema to the window of the home to shorten the shortest four months!

Since 2002, Disney's film has accounted for more than 70% of the total film income, including the high quality movie brought by Rhob, and Robert Eger in Disneyland On the basis of further strengthening the content production, the vertical integrated industrial chain of adding the surrounding channels is further strengthened, and it has also played an important role.

The movies made by Ryan during the Jenkinsian dynasty. In the late stage, you can only rely on simple copyright transfer cost plus sales, realize extensive profits, but Disney itself has the ability to enlarge these income to the limit.

The film industry has undergone transformation, and traditional models will definitely be gradually eliminated.

Typically, the major film companies have become part of the Media Group, and there are few creative geniuses in the high-level, and the attitude towards the brokerage company is also more tough, such as C +.

Started from the end of the 1990s. C +'s broker is very difficult to directly rush into the high-level office of the movie company, gradually replaced with some of the people's lower-level employees, and their bundling sales strategy is more difficult.

Even if C + brokers occupy more than half of the market in Hollywood. In fact, it is not enough to see it in front of the Media Group.

The times have changed, and the business thinking and business methods must be changed.

Just like Disney, in addition to stabilizing the stable advantage, efforts have been trying to expand to the network. And the expansion of the footsteps have never stopped.

TUBE is now the largest online video website in the United States and even the whole world, the influence of this industry to the media industry, has been there without hereties in the past year. Despite the first half of this year, the balance of payments, but Yotubei's future and potential, was optimistic about countless people.

The network video of the movie is the future of most Hollywood management, and Disney is certainly no exception.

Just this month, Disney invests for $ 3,500, and established another online video website HU with the twentieth century Fox, this website is not the same, it is the same for developing potential pay users. As the main goal.

This is just behind the Facebook and Twitter, Disney is the other of the PC side layout, which is also in this month, Disney's personal website to Disney has become Disney-Ryan Family Online Channel, this website's goal point Currently, the main people of the network - teenagers!

With complete digestion, the surprise comics, Jenkkinsian shadow and Pixos studio, Disney once again moved the expansion.

Subsequently, Under the promotion of Ryan, Disney issued a good-time purchase application.

The latter is an online film rental provider that provides many movie DVDs, and can make customers easily pick videos while free delivery.

As early as a few years ago, the Internet flying is the object of Skot Swift investment, and Ryan's Foundation has been held by 5% of the shares.

This website currently has millions of subscribers. In recent years, the development speed is not particularly fast. Last year's annual profit is only $ 11.9 million, but this is not the problem of website management, they are mainly trapped on copyright, not enough enough The content, the open channel is just the air building.

Disney is the least content, and as a loose interest alliance, from the wrapper of Warner Brothers and 20th Century Fox and other companies, it is not too difficult to win the licensed.

In order to complete this acquisition, Disney has opened $ 141 million to purchase more than five fifth percent of the market value.

The management of the network has not publicly responded, but the news from the inside, many of the other shareholders of the other company, all of which are intended to sell the shares in their hands, and the final obstacle must be a price problem.

Ryan is the most worried about the shareholders of the Internet, but other companies. If there is a new company to join this acquisition, the good acquisition will become a malicious scale.

Fortunately, there is no too long waiting, the network has passed the news that can be negotiated, and the remaining is to wait for a long negotiation result.

Like this scale of acquisition, Disney does not need to use flow funds, and does not need financing, but the reserve is sufficient.

Net fly is only one of Disney's goals. For Disney, the most basic and dependent business is their biggest goal.

Whether it is Disney's management, or Disney's employees, always put themselves in the world's position.

So, when Robert Egg found Ryan, negotiating the next acquisition goal, he returned to normal.

"Robert, you mean ..." Ryan seriously looked at Roberts sitting opposite Eger, "We take Dream Factory animation studio?"

"Yes." Robert Eig said with a serious, "I have negotiated with Cook, which is completely feasible."

If the strength of the Dishi swallowed the dream factory, the animation studio is only a little meaning. The market value of the latter is less than 1.5 billion US dollars, even if it is the highest time in the past, it is about 2 billion US dollars, this money is the current Disney Nothing is nothing, if financing, even Ryan can solve it.

"Ryan, although we have Pickers Studio and Disney Animation." Robert Egg continued, "But the two subsidiaries are extremely low, and the executive strategy, the concept of Dream Factory animation studio is just the opposite, they once Three to five cartoons can be made, although there is a "shark's story" such a product, but for Disney, as long as there is a quarter of the successful chance, we have enough for all the channels to achieve profitability. "

Ruien as the first major shareholder of DreamWorks animation studio, naturally clear Robert? Eig said is the fact. Under the hosted of Jerry Buddha, DreamWorks have embarked on the same development path as the past life. Winning with the sea tactics, in addition to the successful "Monsters" and "Madagascar", they also have the same thing, but they can achieve profits every year, although the profits are not too high.

"Robert, have you considered Jerry Buddha? Kasonberg." Ryan reminded him that he did not forget the president and creativity of the other party in the original Disney animation.

"That is 94 years." Robert? Eig very much understand the original grievances, "Drive away Jerry Buddha is Michael? Esner, let alone ..."

He didn't say his words later, Rurane understood that as long as there is enough interest, this little grievance is nothing.

"We need a competitive opponent."

The Blue Sky Studio has only a signboard, which does not have the strength of Pixi and Disney animation competition. bill."

This is not when the Global and Warner Animation Department will develop. The two are still in the stage, not to say that monopoly will not be established, single is the relevant investigation will make people headache, and the won countless experience proves, once lost Competitive opponents, the consequences are terrible.

"I agree with this acquisition, but not now." Ruien finally said, "Robert, you can eat the shares of DreamWorks animation studio to deal with future acquisitions."