Rebirth: My Family Is 100 Million Points Strong!

February 5.

New Year's Eve twenty-seven.

White Cloud Village, in front of the supermarket.

Song Xu and Song Chao were sitting on a small bench, kneading melon seeds, chatting about gossip occasionally.

Both are employees of the White Cloud auto plant.

The Chinese New Year is approaching, and the factory is on holiday.

The brothers were finally able to relax and enjoy the long-lost Spring Festival holiday.

Chat room.

A brand new White CloudET1 came from far and near and stopped at the entrance of the supermarket.

After getting out of the car, Ye Yifan saw the two of them, and immediately smiled and said, "Why are you two here?"

The three are about the same age and have been friends since childhood.

Song Xu asked curiously, "Cook, did you buy a new car? Where did you get rich recently?"

Ye Yifan's father was a well-known chef in the village, and he was in charge of cooking the flowing water mats.

Song Xu and Song Chao have called Ye Yifan chefs since they were young.

"Just bought it not long ago!"

Ye Yifan nodded with a smile.

Wealth does not pretend to beep.

Such as Jinyi night walk.

After finally buying a White Cloud car with a price of 428,800 yuan, it is natural to drive a few laps in the village to "install".

He said truthfully: "I have been starting a business for the past two years, no, I finally made some money this year."

"Entrepreneurship?"

Song Xu and Song Chao looked at each other in surprise.

They know how much their friend has.

Is it possible to start a business?

Song Chao grabbed a handful of melon seeds and handed them to Ye Yifan, winking and said: "Cook, tell me about your entrepreneurial experience......"

Ye Yifan found a bench, sat down, and narrated his entrepreneurial experience.

"In the past two years, my dad gave me the 400,000 he had saved his whole life to start a business."

"All my own savings, and then a bank loan of 320 points, I made up 1 million, and opened a fashion culture company called White Cloud Mart."

"The company's main business is to sell blind boxes related to trendy figures and toy models."

"In this way, I started the company from scratch, little by little, with hundreds of employees."

"Because the company is operating well, I recently received 5 million yuan in angel financing from White Cloud Investment Company.

Following Ye Yifan's narration.

Song Xu and Song Chao had a basic understanding of his entrepreneurial experience.

However, they are very curious about the blind box.

Seeing the two people were puzzled.

Ye Yifan explained in detail: "Blind boxes refer to toy boxes in which consumers cannot know the specific product style in advance, which has random attributes.

We pack our items in beautiful boxes, and each box sells for the same price.

Only by opening the box can we know what is inside, and it is all a matter of personal luck.

What the blind box plays is the sense of mystery, allowing customers to enjoy the momentary happiness when the mystery is revealed.

We, the White Cloud Mart company, are the first to launch a player queen.

After the blind box is manufactured.

While selling trendy hand-made blind boxes on the Internet, we place blind box vending machines in shopping plazas, movie theaters, game halls and other places for customers to buy.

As soon as this business model came out, it was highly sought after.

Later, many companies followed suit.

Now on the market, there are mobile phone blind boxes, sneaker blind boxes, cosmetic straight boxes, smart device quality food, snack quality and so on. "

hear this.

Song Xu and Song Chao nodded in a sudden realization.

The idea of ​​the blind box is very good.

It has an element of luck.

From a business point of view.

Customers frequently smoke blind boxes, which will eventually become addictive and empty the pockets of young people.

Song Chao said: "Cook, the blind box idea is very good.

But in order to make a profit, an enterprise must have a profit line.

In this case, there will be many customers who have not been able to get a satisfactory blind box.

Over time.

The sales of blind boxes will become less and less. "

"That's right!"

Ye Yifan nodded with a smile: "I want to sell the blind box.

Be sure to place products greater than the actual value in the blind box, so that every blind box is profitable.

Only in this way, the blind box economy will last forever and set off a blind boom.”

"Won't the blind box project lose money?"

Song Xu said without thinking.

Ye Yifan shook his head and said, "Actually, I won't lose money.

Whether the blind box makes money or not depends not on the selling price of the store, but on the actual cost of the store.

Take a simple example.

Neon Country has a Gundam model called Perfect Strike Gundam.

This hand-made model is priced at 1,250 yuan in Bandai’s official flagship store, and 775 yuan in the official Taobao store.

And our hand-made blind box is priced at 600 yuan.

Think about it, if a customer sells a Perfect Strike Gundam priced at 775 yuan from a 600 yuan blind box, they will definitely feel that they are making a lot of money.

But actually?

The domestic price of this Perfect Strike Gundam is only 525 yuan......

In this way.

The blind box we sold not only made a profit of 75 yuan, but also made customers feel that it was a blood profit!"

"I see!"

Song Xu nodded and fully understood the mechanism behind the food.

Ye Yifan also said: "Our White Cloud Mart, each of its products, has signed a strategic cooperation with a famous designer to open up trendy toys with connotations.

Just because our blind box injection (ciee) emphasizes product connotation, product quality, and product design, it can also provide users with emotional value.

White Cloud Mart was able to rise rapidly and become the first enterprise to enjoy the economic dividend of the blind box.

after new year.

Taihu New City will launch a White Cloud Mart concept flagship store.

Internet sales.

We have launched a trendy toy community e-commerce platform, and settled in platforms such as Baobao, Jingdong, and Pinpinkan, which have been widely sought after and praised by consumers.

After opening the blind box, all customers feel that the value for money is excellent.

At the end of February, we will hold the country's first large-scale trendy toy exhibition in Su Cheng. "

"hiss!"

Song Xu and Song Chao couldn't help but gasp at this moment.

No wonder the ancients said.

Farewell to Shishi for three days, when you look at each other with admiration!

Ye Yifan two years ago, like them, was just a common man.

but now......

Ye Yifan's entrepreneurial success has widened the gap with them!

For a long time.

Song Xu asked: "Cook, how did you come up with the idea of ​​making blind boxes and trendy figures?"

"The concept of the blind box was introduced by Xiao Luo!"

Ye Yifan didn't hide anything, and said truthfully: "My dad is the best cook in the village, and during the Chinese New Year in 2014, he was invited by the Xiao family to cook the flowing water mat.

At that time, he was cooking and heard some chatting content of the Xiao family.

It should be Shen Li or Jiang Yingxue, asking Xiao Luo which direction to choose for starting a business.

Master Xiao Luo mentioned the blind box economy.

He said that as long as you have a product with excellent content, everything can be blind boxed!

When I got home.

Dad talked to me about it.

I had an idea and decided to use trendy figures with excellent content to develop the blind box economy!"

Speaking of which.

Ye Yifan was filled with emotion: "Master Xiao Luo, you are more alive than the outside world imagined!

Shared bicycles, shared charging treasures, etc. are actually Luoshen's ideas.

Although I was recounted by my dad, I clearly felt it.

Listening to Luoshen's words is better than reading eighteen years of books!

You should have heard that there is a famous charity event in the financial world called Buffett lunch.

As long as you spend a few million dollars, you can have dinner with Warren Buffett.

The content of the lunch conversation included everything from stock selection criteria to philosophy of life to celebrity gossip.

Many people who have lunch with the stock god have the feeling that "a conversation with you is better than reading ten years of books".

If Luoshen is also willing to hold such a charity event.

I am definitely the first to sign up, and I am willing to sell everything!"

The voice fell.

Song Xu and Song Chao looked at each other in surprise.

Ye Yifan's evaluation of Luoshen is higher than that of Warren Buffett, which is really incredible!

next.

The three chatted for a while.

There are three of them, one is an entrepreneurial star, and the other two are factory employees.

It didn't take long to talk, and the topic couldn't continue.

Song Xu, who really couldn't find the topic, said in a daze: "Cook, next time you buy a White Cloud car, you can find me. I have an internal price of 15% off for employees to buy a car, which can be 20,000 yuan cheaper!"

"Er........ good!"

Ye Yifan nodded with a smile.

At this moment, he was full of desire to complain.

Why is it that Luoshen's words can enlighten people!

However, a sentence from a friend has a feeling of "speaking very well, don't talk about it next time".

You just said that after buying a new car.

Brother, why did you go early?