Rebirth of an Entrepreneurial Life

Chapter 159: Important date

And the publicity and promotion offensive in the last few days does not require Chen Ping to worry too much.

Therefore, Chen Ping turned to Changping Supermarket Company in the last few days of September.

The current Changping Supermarket Company has only one officially opened store, the Fuhua Plaza store in Anhe City.

The Fuhua Plaza Store can already be regarded as one of the most successful cases of domestic large supermarkets.

As a large supermarket that has just opened, Fuhua Plaza has achieved performance that cannot be matched by a single store in many large supermarket chains in China.

At present, the Fuhua Plaza store has been opened for nearly two months.

Even if you remove the payment and various expenses that need to be paid to the supplier in the next few months, the net income that a single store of Fuhua Plaza can bring is as high as 13 million.

This is definitely an incredible number for a single supermarket store.

However, Chen Ping was not satisfied with this.

In his opinion, comparing with other supermarkets in the same industry is not the purpose of Changping Supermarket.

What Changping Supermarket Company, or Chen Ping himself, most hopes to achieve is to constantly surpass himself.

Therefore, during the preparation process of the Jiufu Plaza store, Chen Ping put a lot of energy into it.

Moreover, with the Fuhua Plaza store behind, the income of tens of millions in the past two months is not only enough for the preparatory expenses of the Jiufu Plaza store, but also a lucky draw can be held again.

The scale of this large-scale lottery is even bigger than the Fuhua Plaza store.

After all, the most eye-catching thing about the last lucky draw at Fuhua Plaza was the mysterious prize, which was the car worth more than 100,000 yuan.

But this time, Chen Ping was cruel, and the mysterious prize set in this lucky draw was a house in Pingjiang City.

Although not in the center of Pingjiang City, the value of this house is as high as nearly 500,000.

In addition to other various awards, they are also richer than the last lucky draw. For this lucky draw alone, the Jiufu Plaza store needs to invest a huge bonus of nearly 1.5 million.

You know, Jiufu Plaza store is different from Fuhua Plaza store.

Fuhua Plaza Store is the first large-scale supermarket in Anhe City, and it faces the entire Anhe City.

After all, the scale of Anhe City is small, and there is only one commercial center in the entire city, so when the Fuhua Plaza store opened, it faced almost all citizens of Anhe City.

However, Pingjiang City is different.

After all, Pingjiang City is the capital city of Dongjiang Province. The urban area alone is several times larger than Anhe City. Each of the four major districts of Pingjiang City is not smaller than Anhe City.

Each district also has its own commercial center. In addition to the entire downtown of Pingjiang City, Pingjiang City actually has several commercial centers.

Therefore, although the promotion of the Jiufu Plaza Store in Pingjiang City is not small, it cannot be regarded as facing all the citizens of Pingjiang City. At most, it can only spread to the new area under development.

And this new area is exactly the emerging area that Pingjiang City has been vigorously developing in recent years, and its center is the University Town where Chen Ping is located.

So although the size of the Jiufu Plaza store is larger than the Fuhua Plaza store, in fact, the most important consumer group he faces is actually the many students in the university town.

Fortunately, the number of students in the university town is as high as hundreds of thousands. In addition to the hundreds of thousands of residents in several residential areas near the university town, the number of consumers facing the university is as high as dozens. Million or more.

Moreover, there are no other large supermarkets within the university town, at most there are small convenience stores.

Although these convenience stores also sell some daily necessities, there are often many things that are not available, and they are far less complete than supermarkets.

Therefore, these students and residents in the university town often go to the city to buy some necessities in other commercial centers.

Under this circumstance, the opening of the Changping Supermarket will inevitably cause shock to everyone in the entire university town.

According to Chen Ping's prediction, after the opening of the Jiufu Plaza store, although the number of consumer groups for consumers is less than that of the Fuhua Plaza store in Anhe City, the performance should far exceed the Fuhua Plaza store.

Among Chen Ping's expected goals, the performance achieved by the Fuhua Plaza Store is the bottom line of the Jiufu Plaza Store. This is also a deadly order from Chen Ping to Sun Gan.

Even Chen Ping issued a series of reward policies to hundreds of employees in the Jiufu Plaza store.

As long as the performance reaches the target, you can get rewards. Although the rewards are less powerful and the number of terms than the Fuhua Plaza store, they are extremely moving.

Chen Ping has already used a similar method once, and this time he is even more familiar with it.

Among the incentive policies, if the sales of the Jiufu Plaza Store on the first day of opening exceed 10 million, all employees will be rewarded.

And within seven days of opening, the performance can exceed 50 million, you can get the second reward.

Although there are only two award clauses, they are at least worth the salary of these employees for more than two months.

These incentive policies alone, if they are all fulfilled, will cost close to one million.

The area of ​​Jiufu Plaza is about twice as large as that of Fuhua Plaza. Coupled with various hardware conditions, it is also a bit more advanced than Fuhua Plaza. After all, this is a Changping supermarket company in the next few years. A store established at the headquarters.

Therefore, in the pre-renovation and preparation of various hardware equipment, the total investment has reached 3.5 million.

The lottery requires an expenditure of 1.5 million, and if the two reward policies are all fulfilled, it will cost another 1 million.

Coupled with the preparatory matters in various aspects such as recruiting personnel, there is a total expenditure of about 1 million.

If all the calculations are done, this store in Jiufu Plaza, only the investment required for the preliminary preparations, is already as high as 7 million.

Coupled with the first futures deposit, the initial investment of the Jiufu Plaza store has reached tens of millions.

What's more, Chen Ping directly bought the three-story shop in Building 4 of Jiufu Plaza.

In the next few months, the Jiufu Plaza store will still need a large amount of expenditure to pay off the debt of the shop.

Therefore, if the performance of the Jiufu Plaza Store does not meet Chen Ping’s psychological expectations, the Jiufu Plaza Store will not actually be considered profitable for the next six months.

However, as long as Chen Ping's expectations can be met, the profit of the Jiufu Plaza store will far exceed the Fuhua Plaza store.

After all, the living standards and consumption levels of Pingjiang City are higher than those of Anhe City.

On the morning of September 30th, Chen Ping arrived at Jiufu Square early. The entire Jiufu Square was officially opened a few days ago. In the past few days, the students from the nearby university town and some residents have already Been here.

After all, this is the closest commercial center within the university town. Although it is only in its infancy, these students and residents are still curious and looking forward to this Jiufu Square.

They also want to see if this Jiufu Plaza can provide some convenience for their future lives, and there has been a lot of people coming in the past.

Although it is still not as prosperous as the most prosperous commercial center in Pingjiang City, Chen Ping had already observed carefully when he came here. The flow of people in Jiufu Plaza even far exceeds that of Fuhua Plaza at the time. That commercial street is much deserted.

With such a footfall foundation, Chen Ping is more confident.

After arriving at the Changping Supermarket, almost all the employees are ready.

In less than two hours to open, many people have gathered in front of the Changping Supermarket.

Of course, college students are young people after all, and they will not wait at the gate of Changping Supermarket as early as ordinary residents.

Most of the people gathered at the gate of Changping Supermarket were residents of nearby residential areas.

Chen Ping looked around and saw that at least 80% of the crowd were aunt-level figures, and only these people were the most leisurely. They had time to line up here in advance, waiting for the official opening of the Changping Supermarket.

Although the number of people gathered is not as large as when the Fuhua Plaza store opened on the first day, Chen Ping knew very well that as long as there was a lucky draw, especially in this one, the number of laptops for the special prize exceeded that. Several times the last lottery.

For students, this can be regarded as a very big temptation.

In fact, many college students couldn't afford computers when they just entered university, or even during the entire four-year period.

Many college students are not in such a good family situation. Only after doing some part-time jobs during college and working hard for a year or two can they have the opportunity to buy a computer of their own.

This is why when Chen Ping was doing a group buying business in Anhe City, the number of computers sold in the previous and subsequent periods of the group buying business ~www.ltnovel.com~ was less than half of the number of senior high school graduates in Anhe City.

You know, a large part of those computers are bought by families, not for those senior high school graduates.

There are actually only a small percentage of senior high school graduates who actually buy computers, which is less than 10% of the number of senior high school graduates in Anhe City.

Therefore, this lucky draw has launched a large number of laptops, which can definitely attract a large number of students to participate in supermarket consumption.

Chen Ping inspected the supermarket and found no omissions.

But during the inspection process, Lin Yuwei hurried over. After finding Chen Ping, she eagerly said softly, "At the supermarket door, your classmates have already arrived, do you want them to come in now?"

Chen Ping was stunned for a moment, and then he understood.

Lin Yuwei knew Li Tianhai and the three of them. Chen Ping had given orders before that outsiders were not allowed to enter the supermarket before it opened. However, since these three guys are Chen Ping's roommates, they are an exception.

After thinking about it for a while, Chen Ping nodded, and said casually, "Since they are here, let them come first, anyway, the supermarket will open soon."

Lin Yuwei nodded, then turned and left.

After a while, the three guys Li Tianhai walked over with excitement.

After seeing Chen Ping, Li Tianhai opened his voice and shouted loudly, "Chen Ping, you guys are really not small. Such a big supermarket has been prepared by you in such a short time. , Did you spend a lot of money?"

Chen Ping also greeted him with a smile, then nodded and smiled casually, "It is indeed a lot of money, but as long as the supermarket can make a profit, it will be able to make it back sooner or later."

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