Rebirth of the Burning Era
Vol 2 Chapter 524: around the terminal core
The PHS service piloted in Binhai City is also very simple to say, with only three packages:
The first basic package is 8 yuan monthly rent, and the call time is 20 cents per minute; the second is the 28 yuan package, which provides 150 minutes of talk time per month, and if it exceeds 150 minutes, it will be charged at 25 cents per minute; The third is the 88-yuan package, which can be played within 1,000 minutes. If you exceed the time, you will also be charged 25 cents.
The second package also comes with a family number, which has 60 minutes of free call time every month.
There are currently three types of PHS terminals, which can be purchased at telecom business locations and major shopping malls in the city, with retail prices ranging from 800 to 1,200 yuan.
As soon as the business was launched, it was immediately popular in Binhai City. The first batch of three PHS models were sold out almost as soon as they were put on the shelves. Qin Fengmin and the telecommunications company did not expect that Binhai City, with more than 6 million people, actually had such a large market. The consumption power of a PHS is the cheapest, and it is also equal to the full-month salary of an employee with a relatively high income. After the first batch of 10,000 units was put into the market, it was like throwing into the sea without blinking an eye. Yes, it's gone all at once.
Liang Yifei's newly established Flyco Communication was also very encouraged. A group of international students and experts who came back from the Overseas Survey Association realized that they had entered an emerging industry in the future of the Chinese market as soon as they arrived in Binhai.
At this time, Liang Yifei held a special internal meeting.
The results are gratifying, but only the first step has been taken in the future, and the road ahead will be a long way to go.
Now PHS is selling well, the reason is very simple, it is cheap.
In terms of technology, PHS is not a high-end network or the terminal itself. It can be copied completely. At present, the only advantage of Feike is that it has the exclusive patent of PHS technology, which was bought from the Japanese. Other manufacturers think Can't do it either.
But if because of this patent, if you have a unique admission qualification, you can sit back and relax and make money, it would be a big mistake.
Not to mention that the current domestic protection of patents is far from enough, just talking about the technology itself, it is something that is constantly updated and upgraded. Today, perhaps only PHS technology can realize wireless fixed line, but no one knows. Tomorrow and the day after tomorrow, will there be new technologies and better solutions.
If you only rely on a PHS as a trump card, then once there is a new technology that can be replaced, or the communication industry has undergone major changes, then PHS is likely to become worthless overnight!
In response to this, Liang Yifei put forward two requirements for the new Feike Communication.
First, strengthen the research and development of the terminal, that is, the 'mobile phone' itself.
No matter what technology or communication principle it is, what the end user uses and what is directly facing the user is the handheld terminal itself.
Aside from the factors that operators can control such as network, access, base station, etc., the most important work that Feike can do is to continuously improve the terminal level, in terms of functionality, practicability, aesthetic appearance, machine Its own durability and so on.
In any aspect, if it can reach the extreme, it will definitely occupy a market. If it can lead in most aspects, then the terminal of Feike can occupy most of the market.
There are 1.2 billion consumer groups in China alone, and the terminal is a fast-changing product. If you grasp the terminal market, it is enough to support a top domestic enterprise.
At present, there are very few domestic companies focusing on this aspect, and Feike must occupy the high ground from the beginning and always maintain a leading position.
There are also some words that Liang Yifei did not say, the future terminal can bring, definitely not only the value of terminal sales itself.
The second point is to establish a business system.
Liang Yifei's investment in Feike is not weaker than that of Feiyuan Beverage. The start of Feike, whether it is personnel or equipment, can be said to be on a very high platform, comparable to international standards, and it is completely different from those domestic grass-roots teams that started from scratch. matter.
So on this basis, it is obviously too narrow to only focus on a specific product "mobile phone".
Around the terminal surface products, to develop operating systems and chips, when necessary, you can use the acquisition of manufacturers, purchase patents, etc., to establish Feike's own technology kingdom.
Software systems, hardware chips, these are the core things of all electronic products. With these technologies, there is no need to worry about making good terminals, and the so-called terminals are by no means just PHS communication equipment.
Of these two requirements, the former is a short-term goal, and results can be seen in a short period of time; the latter is a long-term or even permanent goal that requires constant investment. After reaching a certain stage, it will be like an inexhaustible oil mine. In general, the 'fuel' that keeps pouring out can promote the development and improvement of the entire enterprise.
It is different from any company owned by Liang Yifei before~www.readwn.com~ Feike has a high start. Most of the technical staff and core management have overseas experience, or are currently the most cutting-edge group of people in China, who can base themselves in China Eye-opening world, he is very able to accept and understand these two requirements.
Only one thing Liang Yifei did not mention. As a communication product company, he did not ask Feike to do communication network solutions, equipment suppliers and other work. He focused entirely on the direct-to-consumer link. The last step, that is, the terminal, technology research and development, also revolves around various terminals.
It seems that in the entire communication network, it is the last step, and it is impossible to grasp the core key points of the communication network.
Liang Yifei has his own considerations. Private enterprises and state-owned enterprises, especially in the communication industry, which is the lifeblood of the country, should never try to compete or substitute. For a company like Huawei, China is enough. He admires Huawei, but I definitely don't want my company to follow Huawei's model.
A big reason for Huawei's existence and growth is that it does not belong to a certain person or group of people. It belongs to all employees, and all employees, in other words, belong to the people and the country.
In addition, there is a specialization in the surgery industry, and the greedy and chewing is not enough. No matter how good the start of Feike, it is far from the point where it can fully blossom and get involved in every link of communication.
After the meeting, Liang Yifei immediately went to Hangzhou.
It used to be in the air, and Hangzhou is the real birthplace of PHS. The two fathers of PHS: Wu Ying, a UT Starcom boss in the business world, and Xu Xinfu, a telecom boss, were all in Hangzhou one after another, and Liang Yifei rushed over. Due to the time difference, if it is delayed by half a year to a year, it will not be his turn to do the business of PHS.
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