Rebirth of the Evil Life
Vol 2 Chapter 1297: The most successful commercial promotion
One thousand two hundred and ninety-seven chapters
The most successful commercial promotion
"Ha, boss, is April 28 your birthday?" Wu Zhaopu exclaimed in surprise.
Lin Feng nodded. In fact, with Lin Feng's status today, his personal information can be found by searching on the Internet. But for most people in the "Second World", they hardly know it. The reason is very simple. In the IT industry, this situation is extremely rare compared to other industries. After all, the most important thing in this industry is technology. In other industries, you need to be appreciated by your boss, you need to be recognized by your boss, and you need to flatter your boss, because there are too many people who can replace your job, which is by no means indispensable.
In the IT industry, as long as you have the technology, you can completely avoid the boss. At that time, you fired the boss, not the boss. Therefore, Wu Zhaopu and others do not know that Lin Feng's birthday is not a rare event, and it is extremely normal in the IT industry.
"So, Mike, I hope that World of Warcraft can be listed on the public beta on time, and it's a birthday gift for me." Lin Feng looked at Mike Mohuaimi and said with great expectation.
Huh! Everyone looked at Mike Mohuaimi.
For the first time, Mike Mohuaimi felt ashamed because of the game's constant bounce. Now in order to make World of Warcraft go public beta on time, the boss not only knows the reason, but also moves with emotion. If he can't let World of Warcraft open beta on time this time, he feels ashamed.
"By the way, boss, how are you going to celebrate your birthday this time?" Wu Zhaopu said.
Lin Feng thought for a while.
"Since World of Warcraft is listed for public beta this day, let's celebrate in the game." Lin Feng smiled, "Release to the outside. On April 28th, all monsters in World of Warcraft have a certain chance to explode a'birthday party'. For the props of invitation letter, if the player who hits the'birthday party' invitation letter will be able to get a copy of the'birthday party' at 8pm, and celebrate my birthday with me in this'dungeon'. I will be in the game Asking questions for all players and hitting them will get rewards such as gold coins and equipment. They are all special rewards and will not appear again in the future." Lin Feng smiled.
Since World of Warcraft is open for beta, and it happens to be his birthday, it is natural to let as many players as possible into the world of World of Warcraft on this day. I bought Blizzard for US$1 billion, but I counted on it to make money for myself. Now that the "Second World" liquidity is not enough, World of Warcraft can just help it abundant liquidity.
"By the way, tell all players that there will be many famous people in the world appearing at this birthday party that day." Lin Feng said.
Wu Zhaopu and others' eyes lit up. Being able to celebrate birthdays with world-renowned characters such as Lin Feng* in the game is very attractive to all players. In addition, the birthday presents are distributed at the birthday party. Think about it, how attractive it is. I'm afraid, it will definitely be the grand occasion of the game industry.
And then, when Wu Zhaopu and others announced the news of World of Warcraft's public beta on April 28, the players who had been fooled several times were a little bit unbelievable. After all, pigeons are always released, and if players like a game, they will be greatly reduced. Of course, if the game is really released on April 28, it will definitely be played. After all, "Blizzard" produced it! Of course, it is now produced by the "Second World".
Therefore, under this greatly discounted expectation, although World of Warcraft has opened registration in advance, there are still very few players who go to the official website to register. The total number of players in the world is only more than 200,000. This is not as good as the "Second World". "Previously, there were a lot of registered people in any game in China.
But then when the "Second World" announced that if World of Warcraft bounced again this time, all registered players will be able to receive a compensation of 100 yuan for each day of delay!
Wow! ——When this news was announced, the entire gaming industry was shocked and boiled.
Satellites are being released again! boast! ——The major game companies in the industry, such as "Nintendo" and "ea", are all disdainful. In the public beta on April 28, with the "Blizzard" tradition, it's strange that there is no longer a few skips. He also said that he will pay 100 yuan to the player for delaying one day. This typical cheating player is sensationalizing.
auzw.com When I saw World of Warcraft bounced again, how are you going to end it! ——The presidents of major game companies watched coldly, and they wanted to see if the World of Warcraft bounced again this time, whether Lin Feng would compensate the global registered players with 100 yuan per person.
For players, this declaration undoubtedly exploded a billion-ton atomic bomb in the game world. It was so powerful that it would make the entire player world crazy.
One day postponed is 100 yuan. According to the "Blizzard" tradition of skipping tickets, it is an astronomical figure for several months of skipping tickets at every turn. It is calculated based on the one-month skip ticket, 100 yuan a day, and 3,000 yuan in 30 days! A person is 3,000 yuan, and 10 people are 30,000. What about 10,000 people, 100,000 people, and 1 million people?
Under this stimulus, the number of registered players in World of Warcraft exponentially increased exponentially. In just three days, the number of registered players exceeded 100 million. If calculated on the basis of 100 million registered players at the time, then the "Second World" will compensate about 1.2 billion US dollars for every day of delay in World of Warcraft.
1.2 billion U.S. dollars, if the votes are skipped for a month, that would be 36 billion U.S. dollars, enough to ruin the "Second World"! What's more, the number of registered people is still increasing continuously, continuously, and continuously.
As a week passed, World of Warcraft's global registered players had exceeded 400 million.
400000000! This is a group of gamers enough to make any game company crazy, but it is also extremely lethal to the "second world" at this moment. Once World of Warcraft bounces, the daily loss will be calculated at 4.8 billion US dollars.
Of course, if the vote is really skipped, the "Second World" can also come for various reasons, but in this way, I am afraid that the "Second World" will be discredited, and other companies that have long been eyeing the online game market. , Will naturally take advantage of the vacancy to enter. Don't forget, today's "Second World" is the most enviable and enviable company in the online game market.
"Mike, can World of Warcraft be tested on time? You know, if you postpone one day, the company will suffer a loss of nearly 5 billion U.S. dollars." —Every day, every day, every day when Mike Mohuaimi comes to work, everyone in the company sees Mike- Mo Huaimi couldn't help asking, which made Mike Mo Huaimi quite depressed. You know, since he entered the game design business, he has never been under such pressure. All the time, they have been slowly designing, slowly improving, and everything slowly.
But this time, due to Lin Feng's commercial promotion, he delayed the payment of 100 yuan a day, making him unable to take his time, otherwise the entire company would be ruined because of his slow habit. This is absolutely unacceptable to him, and he absolutely cannot accept that the company is disrupted because of himself.
Therefore, in desperation, Mike Mohuaimi asked his employees to work overtime for the first time, in order to make the perfect World of Warcraft go public before April 28.
"Boss, this is a good trick. Maybe this will be able to get rid of the previous "Blizzard" design concept that was too slow." Wu Zhaopu witnessed all the employees of the ninth studio working overtime and working on World of Warcraft.
Lin Feng nodded. In fact, the design concept of "Blizzard" is not bad. It is just too slow. For the company, it feels like sharpening the knife and cutting wood by mistake. Therefore, Lin Feng has always wanted to help it speed up. The second is an opportunity. Of course, this time is not only for speeding up World of Warcraft, but also for publicity, making World of Warcraft the most popular game in the world at present, helping the "Second World" make a fortune, and do a good job of preparatory work for the World War.
But now there are only 400 million registered players, which is not enough, at least in Lin Feng's opinion. Immediately, Lin Feng asked Wu Zhaopu to announce that he would celebrate his birthday in World of Warcraft on April 28, and announced that all players would have almost entered this temporary dungeon, together with Lin Feng and Lin Feng’s friends such as Ellison and Li Zekai. Attend a "birthday party".
Once the news was announced, the entire gaming industry went crazy again.
You know, Lin Feng's personal charm can now be said to be absolutely unique in the global game industry. His birthday party is also in the game. It is so fun for all players to celebrate their birthdays with him. And there are various friends of Lin Feng attending together. For most players, this may be the only time in their lives to be able to communicate face-to-face with so many rich people in the world. This temptation naturally makes countless players crazy.
And it’s not just those players who are crazy, but there are also many players who didn’t play games before. After hearing about this party, they also logged on to the official website of "Second World" and registered as members of World of Warcraft. These people are white-collar workers, or Talents who want to start a business are eager to have face-to-face communication with people like Lin Feng, which may help them in their future life development. Although Lin Feng and others may not be able to point them, this is an opportunity, isn't it?
The number of registered players in World of Warcraft has surged again. Under the stimulation of white-collar workers who didn't play games very much (mainly in Europe and America), the number of players in World of Warcraft has soared to an unprecedented 600 million.
The faces of all game makers have changed. If this World of Warcraft is really listed on the public beta on time, then this time will be the most successful publicity case in the game industry, and Lin Feng will accomplish another miracle!
In 15 days, there were 600 million registered players, what an alarming number!
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