Rebirth of the Hero of Hong Kong

Jiang Feng didn't know much about the evening news, so he simply delegated power to Zhou Shuli to avoid laymen commanding experts.

Zhou Shuli was startled: "Magazine?"

"Yes, a novel magazine!"

Jiang Feng nodded: "I plan to set up a magazine, but it's not about martial arts novels, but about fantasy and suspense."

"The publication of novels in newspapers is only the foundation. At the same time, we should also use the form of weekly magazines. If we can incubate some IP, this will help the novels and movies."

Jiang Feng intends to follow the route of a certain reading group and superheat the IP first.

Writing novels can’t make much money now, but novel IPs are valuable, when you have dozens or even hundreds of IPs in your hands.

Even if your business really goes bankrupt in the future.

You can live a rich life just by owning hundreds of novel IPs.

A popular novel is sold for millions, even tens of millions or even hundreds of millions of copyright fees just for the film and television rights.

Such as "Ghost Blowing the Lamp" and "Notes on Tomb Raiders".

The cost of film and television adaptation is hundreds of millions, of which "Ghost Blowing the Lamp" is rumored to be 10 billion.

It should be noted that adaptation rights are time-limited.

It is equivalent to spending 10 billion yuan, and you only have 10 years of adaptation rights. After this time, you are not eligible for adaptation.

This is still the right to adapt the novel.

There are many things derived from animation, games, web dramas, etc.

It can be said that as long as he writes a popular novel, then he will not have to worry about food and clothing for the rest of his life.

Of course, that is the afterlife.

Zhou Shuli was stunned.

He can understand that there are almost a dozen martial arts magazines in Xiangjiang, but what is the IP?

"General manager, what do you mean by IP?" Zhou Shuli asked cautiously.

"Uh~~~"

Jiang Feng was also taken aback for a moment, and then he remembered that the word IP didn't exist at this time.

After a pause, he explained, "IP means intellectual property."

Seeing Zhou Shuli's bewildered face, Jiang Feng said again: "To put it bluntly, it means the copyright of a novel. A novel can be made into a film and television, such as "Swordsman", which is currently being shown in hot air. It's adapted from Mr. Slag's novel, which is a form of IP."

"In addition, there are many types of IP in the form of comics, animations, movies, etc."

"Oh~~~" Zhou Shuli was stunned, then nodded and said, "Understood!!"

"It's good to understand. I plan to hang the magazine under the newspaper, and just set up a new department. What do you think?"

Jiang Feng didn't want to separate the magazine, so there would be too many things to worry about.

It is better to hang it directly under the newspaper office, which is not only worry-free, but also can be carried out according to his plan.

Zhou Shuli nodded and said, "No problem, magazines and newspapers are one. Even if you don't tell me, President Jiang, I plan to enter the magazine industry."

Speaking, he remembered that the magazine did not have a name, and asked, "I don't know, does this newly established magazine have a name?"

Hearing this, Jiang Feng frowned and said, "Let me think about it."

Before, he just wanted to set up a magazine.

Forget the magazine also needs the corresponding magazine name Caixing.

The title of the magazine is very important.

It should not only be impressive, but also easy to understand and fit the theme of the magazine.

After pondering for a while, Jiang Feng's eyes lit up, and he blurted out: "It's called the fantasy world!"

"Fantasy world?" Zhou Shuli was stunned again.

He found himself a little out of step with the young boss in front of him.

Every now and then a new word pops up.

What does this fantasy mean?

Right now, martial arts and sci-fi are in power, and they don't even have the concept of a fantasy world. Naturally, they don't know what fantasy means.

"Yes, the fantasy world."

The reason why it was called Fantasy World was also decided by him after careful consideration.

There are so many martial arts magazines, and the competition is too high. In addition, there are not many martial arts novels that Jiang Feng can know.

In his previous life, Jiang Feng worked in many industries.

He has worked as a real estate, car sales, IT code farmer, novelist, screenwriter and other occupations.

With more than [-] years of life experience, that is, the novel industry, he can go well.

Sales, code farmers, etc. are all messed up, mixed eating and waiting to die.