Rebirth of the Hero of Hong Kong
Page 81
This box office has directly refreshed the box office record since the opening of the Hong Kong port, and became the first film in the history of the Hong Kong box office to reach the box office of 3000 million.
That's 600 million more than "Best Partner: The Queen's Secret Order", which was ranked first, and 1300 million more than "Shaolin Kid", which ranked second.
It became the highest-grossing film in Hong Kong film history.
For a time, the entire media, newspaper industry and film and television entertainment industry in Hong Kong were shocked.
unbelievable
I wonder if the box office is wrong.
The Shaw Brothers Cinema and the Golden Princess Cinema also issued a statement at the first time, and there was absolutely no statistical error at the box office.
Suiruo, on the platforms of the two major cinema lines, the entire Xiangjiang Film and Television industry had to admit the fact.
And those entertainment newspapers and magazines, even more so, "[-]" are madly rushing to report about "Fighting Dragon"
After all, there is heat at this time, and there is no need for Jiang Feng to give any more money. These newspapers and magazines are scrambling to report for the circulation.
It has brought the daily circulation of Hong Kong Newspaper to a higher level.
Many newspapers and magazines even extended an olive branch to Jiang Feng in order to excavate the news, wanting to conduct an exclusive interview with him.
Jiang Feng, the screenwriter, director, producer, and boss of Xingmei Film Company, is undoubtedly the most popular and the one reporters most want to interview.
Jiang Feng, who didn't like the liveliness, refused.
Although these newspapers were upset about Jiang Feng's rejection, they didn't dare to say anything.
Then, he turned his attention to the actors of "Fighting Dragon".
For actors, they wish that someone would come to interview them and increase their exposure.
So when these newspaper reporters came to seek interviews, they agreed without hesitation.
It's just that there are more monks and less flesh. There are dozens of newspaper companies in Xiangjiang, and there are only a few leading actors.
Interviewed, Zeng Huahe, who only has two lines in the movie, even Huang Yishan, who plays Huang Xiaogui, and Huang Bingyao, who plays the director, all interviewed.
For a time, the entertainment pages of Hong Kong's newspapers were all about "Fighting Dragon"
"But I underestimated this junior, I didn't expect to make such a big battle, and refreshed in one fell swoop.
The box office record is really amazing. "Zou Wenhuai sighed as he put down the newspaper in his hand.
"I really underestimate it." He Guanchang also had to admit that this junior is really powerful
The first movie made a box office record of 3000 million, which directly refreshed the box office list.
But what he agrees more with is that the other party is really powerful in marketing hype.
First, it advertised frantically in the second largest newspaper, Nan Guo Daily, and then on Kowloon Bus.
After two weeks of publicity, the film, which has not yet been released, has gained a lot of attention in a short period of time.Then, by means of means, they won the Shao Cinema Line and the Golden Princess Cinema Line.
Counting this campus comedy film, it won 3528 million box office with astonishing momentum.
I have to say, Jiang Feng is very courageous.
If there is a broken link in the middle and there is no connection, let alone win more than 3000 million votes
It's good to have a house, and it's good to lose money. After all, in terms of advertising investment, at least 300 million can be used to shoot two low-cost movies.
After the movie, I spent 300 million Hong Kong dollars for marketing and publicity, but not everyone has such great courage
He Guanchang did not know that Nanguo Daily was an industry owned by Jiang Feng, but if he did, he would also
I won't think so. "Old Zou, I think it is necessary to work hard on marketing." He Guanchang thought for a while.
, looked up and said to Zou Wenhuai.Zou Wenhuai asked, "Like this young man to spend money like this for marketing promotion?"
He Guanchang shook his head, "It's just a learning method, you can do it tentatively, but you can't finish it.
Copy his hype. "He is different from us, he has no cinema and a single background. "
"And we are enemies with Shaw Brothers and Princess Kim, and they can't let our movies be on their side.
Theatrical release. "So, it's not good to copy his hype model completely, but we can do it when the movie is released.
, use newspapers to hype it up on a small scale, and try to influence as many people as possible. "At this time, most film companies do not understand hype, let alone use newspapers, buses,
Even bus stops, outdoor business districts, etc. are used for publicity.When they show movies, at most they put a big poster in front of their major cinemas.
, that's it.It's no wonder that the box office is good for this kind of Buddhist system, which is a model of wishers taking the bait.
Of course, this is not absolute, some big movies will have a press release
conferences and the like.However, more than 95% of the films in the whole Xiangjiang are basically not publicized, they are just copied to
The movie theater will show Jiang Feng's hype as soon as the time is up, but He Guanchang realizes the importance of hyping fishing reels
Kowloon Tong, Broadcast Road.
Radio Television Building.
Shao Yifu was also holding a copy of the Nanguo Daily newspaper in his hand, frowning for a long time without speaking.
To be honest, he didn't expect "Fighting Dragon" to have such amazing results
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