Rebirth of the investment era

"Mr. Su, we meet again!"

When Su Yu walked into the private room, he saw that in addition to Yang Hao, Su Yuying was also there. Su Yuying did not wait for him to sit down, but took the initiative to say hello: "Mr. Su, things are different now!"

"Why, Mr. Su is so polite." Su Yu shook hands slightly with Su Yuying, sat down and said, "Mr. Su, on the other hand, has become more and more radiant since the last time we met."

"Uh, we're all acquaintances, so don't be so polite." Seeing the two of them talking to each other, Yang Hao couldn't help coughing lightly, and then said, "Su Yu, we can be considered old friends, so Well, if I have anything to say, I’ll just say it directly and won’t beat around the bush.”

"This is natural." Su Yu responded, "Whatever you have, just say it."

Yang Hao nodded, and while instructing the waiter to serve the food, he said: "It's still what I told you last night. I still hope that the two of us can cooperate. The land on the east bank of the Qianjiang River in your hands, whether it is It is very important to us at Kumho Group and to me."

"Of course, in terms of price..."

"My aunt and I had a brief chat with some old shareholders of Kumho Group this morning and did some research."

“Everyone thinks that the value of that land, after the ‘Qianjiang New District’ ​​planning documents are released, even if it can be converted from industrial land to commercial land, the value should be between 950 million and 1.05 billion.”

"Between 950 million and 1.05 billion?" Su Yu frowned and said, "Yang Hao, this price... Unless you can give it all in cash, I'm afraid it will be difficult for me to accept it if the value is calculated based on the issuance of additional shares. After all, The additional shares issued have a lock-in period and must be discounted in terms of value."

"Su Yu, don't be impatient. Wait until I finish my words." Yang Hao paused and continued, "This is just the initial value expectation in many people's minds. It doesn't mean that we can't talk about it. Personally, I Naturally, I also hope that the higher the bargaining value of the land in your hand, the better. After all, the higher the bargaining value of the land in your hand, the more shares the group will issue to you, and the more it can dilute Yang Jincheng's holdings. Number of shares and equity.”

"but……"

Yang Hao thought for a while and continued: "This has to be done step by step! Just raising the price and convincing the internal shareholders of the group will not be effective. The Ning family of 'Pengyuan Real Estate' will have to add fuel to the fire."

Seeing what he said, Su Yu thought about it in his mind, understood, and said, "Okay, but you have to spread the word about this matter, and then the Ning family will take the initiative to come to the door."

"That's no problem." Su Yuying said, "But if we help Mr. Su raise the price, Mr. Su must promise us a condition."

Su Yu pondered for a moment, smiled, and said: "I know what you want, let's do this... As long as the value of the land in my hand can eventually rise to more than 1.3 billion, that is, it can be carried out according to the assessed value of 1.3 billion. If the corresponding shares are increased by a fixed amount, if I enter Kumho Group, I can bind the voting rights of the corresponding shares to you, sign a concerted actor agreement, and help you regain control of the group."

According to his plan to win this land at that time...

He just wanted to use this as a bargaining chip to convert the value of the land into equity in high-quality real estate companies.

At this time, Yang Hao and Su Yuying took the initiative to put forward conditions to attract him to Kumho Group, which happened to suit his wishes.

Of course, in this matter, generally speaking, everyone gets what they want. He hopes to increase the value of the chips in his hand and make more profits, while Yang Hao and Su Yuying want to take advantage of him and the value of the chips in his hand. Further dilute the equity interests of the major shareholders of the group, thereby uniting with Su Yu to steal control of Kumho Group.

In order to finally gain control of the Kumho Group, the two of them thought it would be okay to conspire with him and transfer part of the Kumho Group's interests to Su Yu. After all, the value was overvalued and it hurt the interests of all shareholders. It's not just the two of them, and they are not the largest shareholders of the group, so naturally, they feel at ease.

"Okay!" Yang Hao said happily, "This is what Brother Su is waiting for! Don't worry, I will try my best to help you increase the value of the land in your hands to 1.3 billion."

As he said that, Yang Hao poured wine for Su Yu, drank a glass, paused, and remembered something again, and said: "Oh, by the way, Su Yu, that County Magistrate Chen from your hometown county called me. Yes, I asked my aunt to send someone to investigate. Your place... really doesn't have much profit. Large-scale commercial development must be a loss. Even if I finally get the control of Kumho Group with the help of this piece of land in your hand, , it is extremely difficult for such a project to be passed when submitted to the board of directors for resolution.”

"Since after your inspection, you feel that it has no value, then forget it!" Su Yu said, "I am just a matchmaker. After all, no matter how much I consider my hometown, I cannot force you Kumho Group to develop a project that is destined to lose money."

Yang Hao nodded and said: "As long as you understand, in fact, this kind of project is better done by the local urban investment in your hometown county, or by local developers in your Yuzhou city. Of course, if the new city construction and the old city Demolition and reconstruction are linked, and the local finance department is willing to provide certain financial subsidies for new city construction and old city demolition and reconstruction projects to ensure the sales volume of newly developed properties. That is not impossible."

"Don't even think about financial subsidies." Su Yu said, "We are a poor county and we don't have the money financially."

Yang Hao said: "In this case, there is nothing we can do."

"Yes!" Su Yu nodded slightly, then skipped the topic.

Later, the two talked about the trend of the real estate industry and the future development of the industry. They both felt that there is still room for further improvement in the grand strategy of 'urbanization construction' and domestic housing prices. They both hold high expectations for the future of the industry. with a relatively optimistic attitude.

In a relatively pleasant conversation with basically the same interests and needs.

It wasn't until around 9 p.m. that the three of them dispersed.

When Yang Hao walked out of the hotel, he saw the assistant Delina who had been following Su Yu. He always felt that this girl seemed familiar, but in the end he didn't ask much.

The next day, March 1st, Saturday.

When Su Yu woke up, he thought that after Yang Hao and Su Yuying released the news, the person in charge of Pengyuan Real Estate would come to his door as soon as possible, attack the Kumho Group, and talk to him about the land on the east bank of the Qianjiang River. , but unexpectedly... the first person who came to the door was Chen Yao from Chenghui Holdings.

"Mr. Su, are you busy? If you are free, how about having lunch together?" Chen Yao said on the phone, "I am in Yuhang, and Wan Ting is also there!"

"Okay!" Su Yu said with a smile, "Ms. Chen, book a place and I'll be there in a minute."

He roughly knew why Chen Yao was looking for him, and since the other party came to visit him, he thought... this matter must be explained clearly and better.

"Okay!" Chen Yao responded, and then said a place.

Su Yu knew the hotel Chen Yao was talking about, so he responded, hung up the phone, changed his clothes, and when Li Meng was not there, he drove out alone.

Come to the place agreed with the other party.

In the private room, Chen Yao and Xie Wanting were talking and laughing.

"Mr. Su, I told you that we will meet again." Seeing Su Yu's arrival, Chen Yao shook hands with him with a smile and was not polite. After sitting down, she said directly, "News about the development of Qianjiang New District, Su You should already know about it, right? According to internal information, the State Council has approved the relevant development documents, and within a few days, Yuhang City and the province should have clear information released."

"The last time, in the Magic City..."

"I once said that the land on the eastern outskirts of the Qianjiang River held by President Su is very likely to be a treasure."

"Unexpectedly, now it has become a prophecy."

"I heard that Kumho Group has already had contact with Mr. Su? They are really fast. I wonder what price Kumho Group can give you for the chips in your hand?"

When Su Yu heard what she said, he smiled and did not answer directly. Instead, he asked with a smile: "It seems that Chenghui Real Estate also wants this land!"

"This is natural." Chen Yao said, "The potential of the city of Yuhang has not been fully exploded at present. This city has the potential to become a new first-tier city. We Chenghui Real Estate want to deploy here. However, The original urban core has been divided up by domestic first-class real estate developers, as well as two leading local real estate developers in Yuhang, Pengyuan Real Estate and Kumho Group. We want to acquire land in the core area, both in terms of cost and The price is too expensive, and the competition is fierce. The development cost is extremely uneconomical. If we really do it, we need to bear a lot of development risks."

"According to the latest Qianjiang New Area Development Planning Document leaked..."

"Mr. Su, the 250,000 square meters of land in your hands is undoubtedly the core plot of land in the new district development planning area."

"If we can get it, in the next 5 to 10 years, based on this, we will basically be able to establish a firm foothold in the city of Yuhang."

"I just don't know what conditions they can offer when you contact Kumho Group?"

"How much does Miss Chen think the land in my hand is worth?" Su Yu asked instead without answering.

Chen Yao thought for a while and replied: "Based on the current average house price in Yuhang city, the land price for commercial development in the suburbs is 3,500 to 4,500, which is reasonable. I won't say that the land in your hand is industrial land, just as per Calculated based on the planned commercial development land in the new district, the area of ​​250,000 square meters should be between 800 million and 1 billion."

"Then what is the highest price that Chenghui Real Estate can offer?" Su Yu asked again.

Chen Yao thought for a while and said: "I will calculate it for you based on the land price of 4,500 yuan. The maximum is... 1.1 billion."

"Pay all in cash?" Su Yu asked.

Chen Yao replied: "It is impossible to pay all in cash. In the past two years, real estate has been in the policy suppression stage, and newly opened properties are not so easy to sell. Even a real estate group with a scale of tens of billions has to spend 1.1 billion in one breath." Cash, that’s just a pipe dream, it’s not realistic.”

"If we value the land in your hands, Mr. Su, at 1.1 billion."

"Then, we can only pay in installments, or... we can use the value of the corresponding properties after commercial development to offset the value and pay part of the payment."

"Of course, if you insist on cash..."

"Then we can only value it according to the lower limit of the valuation, and we can only pay you 850 million at most."

"In fact, even if you sell the land in your hand for 850 million, you will still make a huge profit of 750 million in one year, a net profit of 7.5 times, which can be called an investment myth."

"850 million!" Su Yu chuckled and said, "Ms. Chen knows what price Mr. Yang Hao, who is in contact with me from Kumho Group, is willing to pay? At least 1.3 billion!"

"1.3 billion!" Chen Yao was shocked when she heard this figure. "Acquisition at this price, even if it is a fully commercial development, based on the current average house price in Yuhang, will definitely make a loss. Is Kumho Group crazy? Current macro policies , although the restrictions on real estate have been slightly relaxed, the future expectations are not necessarily very good, and they are basically taking a gamble by doing so."

Even based on the highest price she offered, which was 1.1 billion, Kumho Group's bid was a full 200 million higher.

With such a cost gap, she couldn't make a decision and didn't have the courage to gamble.

Of course, she didn’t know that Yang Hao of Kumho Group was willing to pay a premium of 200 million because he wanted to leverage the control of Kumho Group. After all, compared to seizing control of Kumho Group, 200 million The separation of interests becomes less important and uncomfortable.

"In this case, we Chenghui Real Estate can only give up." After thinking for a long time, Chen Yao sighed and said, "After all, no one knows the development results and future of Qianjiang New District. I can't use 2 If we gamble with a premium of 100 million, we can only wish Mr. Su a fortune."

Su Yu said with a smile: "I also know the price of 1.3 billion. Miss Chen will definitely not agree to it. Chenghui Real Estate has always been relatively steady in land acquisition and commercial development. For a radical project like this that is difficult to predict the future, You certainly won’t do it at a high price.”

"But..."

Su Yu paused and continued: "I hope that Miss Chen will express your strong intention to negotiate and raise the negotiation price to 1.32 billion when publicizing!"

"Mr. Su, this is..." When Chen Yao heard Su Yu's words, she didn't react for a moment and asked, "Why?"

Su Yu replied: "Has Ms. Chen ever participated in an auction? An antique item is worth 5 million. How to sell it for 10 million? Ms. Chen should know, right?"

"Continuous buyer bidding, regardless of whether the buyers participating in the bidding are real or fake."

"Then, in the end, the buyer who really wants this antique item will have to pay 10 million."

"And now, the land in my hand is this 5 million antique item. There are currently two buyers who want this antique item. Of course, in the end, there is only one who is willing to pay a high price."

"I understand!" After hearing Su Yu's explanation, Chen Yao fully understood and couldn't help but praise, "Mr. Su is such a business genius, I have to admire him."

She knew that Su Yu was taking advantage of the negotiation opportunity to use Chenghui Real Estate as a trust.

However, she didn't hate Su Yu, and she felt that Su Yu had great potential for future development. If she did this smooth favor, she might get a lot of rewards in the future, so she didn't say no.

"Wait, cousin, I don't understand what you are saying." At this time, Xie Wanting interjected, "Why are there two real buyers, but only one is willing to pay a high price in the end?"

Seeing that Xie Wanting was confused, Chen Yao couldn't help but explain: "The two buyers Mr. Su mentioned are Pengyuan Real Estate and Kumho Group. It is not difficult to understand. The two local Yuhang developers have been They have been competing with each other since before, and have accumulated countless business grievances, and in the end, the one who is willing to pay a high price, I guess Mr. Su is talking about Kumho Group, right?"

"I just thought of it..."

"Mr. Su said that the person you were in contact with was Yang Hao from Kumho Group. I have also heard a lot of gossip about Kumho Group, including backdoor listings, father-son breakup, illegitimate children, backstage collapse... all kinds of internal disputes. As the second largest shareholder of the group, Young Master Yang must want to unite with his family and regain control of Kumho Group."

"And this piece of land in Mr. Su's hands may be an opportunity for him to seize control."

"And in order to gain control, they deceived the group's shareholders into giving up profits, and at the same time, there are other external competitors who are driving up prices, so their motives and reasons for acquiring land at high prices are quite sufficient."

"Under such circumstances, it would not be difficult for Mr. Su to sell an antique valued at 5 million for 10 million."

"Looking at the Ning family of Pengyuan Real Estate, their control over Pengyuan Real Estate is actually far less deep than that of the Yang family and his son of Kumho Group. In order to firmly hold on to control, they dare not issue additional shares and dilute their equity. As for cash acquisitions ...Although Pengyuan Real Estate is not small in scale, it cannot produce more than one billion in cash."

"What's more, even if he can come up with more than a billion in cash, Mr. Su can continue to raise the price."

"After all, in the end, Young Master Yang of Kumho Group will definitely try his best to persuade the shareholders within the group to follow him to the end in order to gain control."

"As for our Chenghui Real Estate, in Mr. Su's eyes, we are just a trustee who follows the bidding."

After listening to her cousin's explanation, Xie Wanting looked at Su Yu blankly, and after a while she came back to her senses and said in shock: "What a huge hype. Mr. Su is perfecting the stock market trading skills and applying them to reality." Business is on!"

Su Yu chuckled and said: "In business, since bargaining chips are scarce, there should naturally be a price that maximizes profits. Kumho Group can afford this price, and I speculated a high price and accepted Kumho Group's fixed increase. The acquisition also achieves a win-win result for all parties involved in getting what they need, so why not do it?”

"Awesome!" Chen Yao couldn't help but admire Su Yu's calculations.

"Oh, by the way..." Xie Wanting changed the topic after understanding Su Yu's plan, "After the Spring Festival, the stock market trend is very bad. I wonder what Mr. Su thinks of the current stock market shape and subsequent trends?"

Seeing Xie Wanting's words, Chen Yao asked very sensitively and couldn't help but cough lightly.

Su Yu saw that Xie Wanting's eyes were clear, and he probably didn't have too many thoughts, so he replied: "It's just the darkness before dawn. The macro conditions are improving, and the market's macro capital is gradually loosening. As long as the opportunity comes and there is a little money-making effect, It can make the compressed spring spring up again."

"Opportunity?" Xie Wanting thought for a while, and her eyes lit up, "Recovery of the real estate economy?"

Su Yu said with a smile: "I don't know, maybe only when a certain news triggers market sentiment, can we know the next main line, but the direction of the real estate economic industry chain is indeed worthy of attention."