Rebirth of the investment era
Chapter 344: Their respective plans
"Okay!" Liang Benchu responded, thinking that it would be safer if the chairman came forward in person.
"Is there any new news from Kumho Group and Chenghui Real Estate?" Ning Chenghu ordered, and then said, "We can't just look at what's in front of us, we must also keep abreast of the trends of our competitors!"
Liang Benchu responded: "According to the news, Chen Yao from Chenghui Real Estate has returned to the Magic City this morning. It seems that he has no intention of further contact with Mr. Su for the time being. As for Kumho Group, I heard that Yang Hao and Su Yuying are vigorously wooing them. , persuaded many medium and small shareholders of Kumho Group to propose a formal proposal on the premium acquisition of the 'Qianjiang Eastern Suburbs Riverside Land Land' project at the board of directors and shareholders' meeting. I heard that their preliminary negotiations with Mr. Su were It is planned to issue additional shares of the group and conduct targeted acquisitions.”
"but……"
Liang Benchu paused and continued: "According to the internal situation of Kumho Group, Yang Jincheng should not agree to the private placement of shares and the proposal to acquire the 'Riverside Land in the Eastern Suburbs of Qianjiang'. After all, if he agrees to the private placement of shares, he will According to the proposal, based on the valuation of the 'Riverside Land Lot in the Eastern Suburbs of Qianjiang', as well as the current bidding situation of all parties, as well as the overall valuation of Kumho Group in the secondary market."
"For President Su to join the business, I'm afraid he will have to give up nearly 10% of the group's shares."
"In this case, unless Yang Jincheng continues to increase capital and control, according to his current shareholding ratio in Kumho Group, if Mr. Su joins the game and turns to his son Yang Hao, then the control of Kumho Group will probably be lost. Changes have occurred.”
"Yeah!" Ning Chenghu nodded slightly, "The battle between father and son is exciting. The more chaotic the Kumho Group is, the better it is for us."
Liang Benchu said: "At the current stage, Kumho Group should not pose much of a threat in the competition for the 'Riverside Land Land in the Eastern Suburbs of Qianjiang'. After all, Yang Jincheng is the biggest player in Kumho Group's acquisition of the 'Riverside Land Land in the Eastern Suburbs of Qianjiang'. Due to the resistance, it would be quite difficult for Yang Hao, Su Yuying and their group to gain the final control over relevant proposals at the group's board of directors and shareholders' meeting. And if it were to be acquired with pure cash...Kumho Group had to pay a huge amount of backdoor After listing costs, the internal capital chain should also be very tight, and there will not be much abundant cash flow."
"I think Chenghui Real Estate is a bigger obstacle to us advancing this project."
"After all, according to the news, since the Magic Capital Financial Summit at the end of last year, Mr. Su has a close relationship with Miss Xie from Zhenhua Capital, and the relationship between the Xie family of Zhenhua Capital and the Chen family of Chenghui Holdings , in the domestic business community, everyone knows that, and Chenghui Real Estate is implementing the national strategy. For the city of Yuhang, it has actually long wanted to enter the market. I am thinking... maybe "Binjiang in the eastern suburbs of Qianjiang" The land parcel is a project that Chenghui Real Estate is bound to win when it enters Yuhang. If we continue to bid with them, I am afraid that the premium of the "Qianjiang Eastern Suburb Riverside Land Land" and the valuation of 1.35 billion will be Can’t stop it.”
"Chenghui Real Estate is indeed a trouble." Ning Chenghu pondered for a moment and said, "With the relationship between Zhenhua Capital and the Xie family, their financing channels and capital usage costs are on average better than ours. The bottom two or three percentage points of real estate, if it is this project, they are bound to get it, and it is really not easy to waste."
"but……"
Ning Chenghu thought for a while and then said: "I feel that the biggest obstacle and threat to us is the old rival Kumho Group."
"Although Chenghui Real Estate intends to locate in Yuhang, their operating strategy has always been relatively stable."
"If the premium for the 'Qianjiang Eastern Suburbs Riverside Land Land' is too high, which will greatly erode the interests of project development and cause a huge increase in project development costs, they will probably give up, and such large project development, Chen Yao is a general manager of a real estate company who has only been in office for two years and does not have much say."
"A strong dragon cannot defeat a local snake."
"For a development project with a budget of several billions, in an unfamiliar city with no successful development experience, they acquire land at a substantial premium. When the local land premium reaches a critical value and the development risk increases sharply, they should give up, so... this The opponent seems to be very high-profile and has quite aggressive bidding, but it is actually easy to deal with.”
"On the contrary, you think that Kumho Group, which has great internal resistance in the bid for the 'Riverside Land Land in the Eastern Suburbs of Qianjiang' project, is very likely to lose control of the bidding. It is willing to pay a large premium to acquire the land at a loss, but also to force out all its opponents. , attracting Mr. Su from ‘Yuhang Investment’ to join the game.”
"Why?" Liang Benchu asked.
Ning Chenghu smiled and said: "You underestimated people's greed, and also underestimated the determination of some people in fighting for equity. After the breakup between the Yang family and his son, Yang Hao was extremely dissatisfied with his father Yang Jincheng. In addition to Su Yuying, as well as other shareholders who were suppressed by Yang Jincheng, they all looked at this opportunity to stand up and overthrow Yang Jincheng, the leader of Kumho Group for many years, at the shareholders' meeting."
"In addition, now that the Chen family has collapsed, Yang Jincheng has no support behind him."
"And Yang Hao has climbed into the Ni family again. It would be strange if the Su family of Kumho Group and the shareholders who were dissatisfied with Yang Jincheng didn't jump out this time."
“And, based on the vested interests of these people.”
"Not to mention how the Ni family's background will help the future development of Kumho Group. If Yang Hao, a dandy, comes to power, they will also find Yang Hao easy to control, which will be more conducive to their profit within the group."
"And for us..."
Ning Chenghu continued: "It should be much easier to deal with an inexperienced person like Yang Hao than Yang Jincheng now."
"So, our strategy for this project is..."
Ning Chenghu's eyes flashed with a sharp light, and he said: "If we can win the final bid of 1.35 billion, we will take it. If we can't win it, we will need to delay the negotiation with a fake bid and transfer the 'Binjiang land in the eastern suburbs of Qianjiang River' to The value of the block rose to more than 1.4 billion, which led to Kumho Group taking over the deal at a high price, thus intensifying the internal equity struggle within Kumho Group and raising Yang Hao, a playboy who was obviously easy to deal with, to the top position."
"Understood!" Liang Benchu said with a smile, "In this way, no matter whether we can win this land or not, we will have achieved the strategic goal of weakening Kumho Group's strength."
"Yes!" Ning Chenghu said, "The more fiercely the Yang family fights, the more free we will be to develop and clean up the group's stubborn problems and some mistakes in the previous development strategy."
"Okay!" Liang Benchu nodded and replied, "Then I will make another appointment with Mr. Su immediately."
After saying that, he exited the chairman's office and immediately called Su Yu.
Su Yu was a little surprised when he saw Liang Benchu's reply so quickly. He smiled on the phone and said: "Mr. Liang deserves to be a capable minister of Pengyuan Real Estate! The results are achieved so quickly."
"Since we have agreed to President Su, we should naturally do our best." Liang Benchu said, "According to the reference opinions provided by President Su, we can further transfer some benefits and conditions, and evaluate the 'Riverside Land in the Eastern Suburbs of Qianjiang River' The total price can also be raised appropriately, but I don’t know if Mr. Su will have time tomorrow. Our chairman would like to discuss it with Mr. Su in person."
Seeing that Ning Chenghu finally came forward, Su Yu knew that Pengyuan Real Estate had finally shown its true sincerity, so he smiled and said: "Since Chairman Ning invited me, how can I break the appointment?"
"Okay!" Liang Benchu said with a smile, "Then tomorrow at noon, Xinyi Manor will be waiting for Mr. Su again."
"Okay!" Su Yu responded, then hung up the phone.
At the same time, Su Yuying's home was inside a high-end villa community in Yuhang.
Yang Hao looked at Su Yuying who had just hung up the phone and asked expectantly: "Auntie, how come that guy Feng Xinsong agreed?"
Su Yuying said with a smile: "He agreed, but the requirement is that if we gain control of the group, he wants the position of general manager of the group's general construction company."
"This guy is really ambitious." Yang Hao said, "If he hadn't stabbed him in the back, the situation wouldn't be so difficult now. Maybe Anke, Tianhong, Tianchen, and Chengyuan companies would still be independent of the group, and The real estate business of the group may still be in the hands of Liu Yaqiang. He thought that if he integrated the group's resources for Yang Jincheng and pulled out some nails, Yang Jincheng would reuse him. Unexpectedly, the cunning rabbit died, the lackey was cooked, and he was completely destroyed. Marginalized.”
"Despite this, this person can still be used at present." Su Yuying said, "He is an old man who has been here since the founding of the group. Some of the medium and small shareholders of the group are basically headed by him. As long as he is on our side, Our votes at the shareholders’ meeting are enough to compete with Yang Jincheng.”
Yang Hao said: "But the board of directors is under the control of Yang Jincheng. Although we have united most of the medium and small shareholders, it is still difficult to gain an overwhelming advantage. Unfortunately, during the environmental relocation last year, the land was sold at a low price." Mr. Lian of Ancai Paper Co., Ltd. is angry at the Su brothers for stealing the land project. He is afraid that he will not be willing to cooperate with us. If Mr. Lian can be made to agree, then in the entire backdoor reorganization, those small and medium-sized shareholder groups that have been merged into the group will , should also be on our side."
Su Yuying thought for a while and said: "What you said makes sense. Although we have a slim chance of fighting for this force, we can still give it a try. After all, according to Yang Jincheng's operation plan, he has no plans for the 'Ancai Paper' that has been merged into the group. This traditional business was planned to be sold and divested, but it was obvious... Mr. Lian was still reluctant to let go of the company he founded. After losing control and being merged into the group, it died immediately. Therefore, he has been resisting Yang Jincheng's strategy. It is quite intense and strongly demands that the group can retain the related business of 'Ancai Paper'."
"According to what my aunt said...then if we win over Mr. Company, we have a great chance." Yang Hao's eyes lit up.
Su Yuying said with a smile: "If we agree to keep the related business of 'Ancai Paper' after we gain control of the group, and let him continue to manage Ancai Paper Company, he will definitely be on our side. After all, Selling land at a low price is history that cannot be changed. No matter how angry he is, he cannot directly get back the "Riverside Land in the Eastern Suburbs of Qianjiang" from the hands of Mr. Su from Yuhang Investment. "
"Hey, actually in business, facing an unknown future..."
"Who can predict the future?"
"A year ago, according to the urban construction planning strategy of Yuhang, all the way to the west, the 'riverside plot in the eastern suburbs of Qianjiang' occupied by Ancai Paper had no development prospects at all. The surrounding area was also desolate and indeed worthless. Who would have expected that with the release of a document, the overall supervision of the real estate industry would be relaxed, and the wasteland that was originally worthless would become the core land of the new city in future planning under this document."
"Indeed!" Yang Hao nodded, "Everything in the world is unpredictable. Speaking of which, Brother Su was so lucky that he bought a piece of wasteland and it turned out to be a priceless core planning plot in the new city."
Su Yuying recalled the scene when she first met Su Yu, and felt quite emotional in her heart. She said, "This Mr. Su is really surprising. The investment in the secondary market has grown by leaps and bounds, and he has won every battle, off the court." In terms of project investment, it is so precise, which is incredible.”
"Maybe this is called luck!" Yang Hao said.
He watched Su Yu develop step by step, so he felt deeply in his heart. Thinking about it carefully, only the word "luck" can explain Su Yu's development over the past year.
"Okay, I don't want to think about this anymore." Su Yuying said, "Tomorrow, if we can convince Mr. Lien, we must raise the resolution of the board of directors and shareholders' meeting as soon as possible, otherwise... things will change later!"
When Yang Hao heard the words 'Change will happen later', his heart trembled and he asked: "Auntie is afraid that Chenghui Real Estate and Pengyuan Real Estate will take the lead and signed the land transfer contract with the Su brothers."
"That's not what you're worried about." Su Yuying said, "Don't underestimate Yang Jincheng. Our private actions cannot be hidden from him, and I believe...he won't sit still and wait for death. We are wooing medium and small shareholders in private, and I'm afraid he is also getting help from other sources." The local authorities are using their power to prevent us from using the 'Qianjiang Eastern Suburb Riverside Land' project as a lever to leverage his control over the group."
"certainly……"
Su Yuying paused and said: "What you said about Chenghui Real Estate and Pengyuan Real Estate must be guarded against. It was true before. We didn't expect that Chenghui Real Estate could follow up and bid more than 1.3 billion."
"If we acquire the 'Riverside Land in the Eastern Suburbs of Qianjiang' on the condition of a fixed increase in shares, there is still a lot of room for premium." Yang Hao said, "As long as the shareholders are not allowed to spend real money on their own, and at the same time in accordance with the group's future plan , this land also belongs to the core position in the future strategic plan. Even if it continues to be acquired at an appropriate premium, they should not have any objections. After all, the core point of everyone's current conflicts and the point of stalemate of interests is still the most important. There has been a change in the control of the group, so I think...there should be no surprises in terms of negotiations with the Su brothers."
"I hope so!" Su Yuying rubbed her temples to make her thinking clearer and responded casually.
After finally waiting for this opportunity, she was unwilling to give it a try, so... she was both anxious and excited about the uncertain future.
During the discussion between the two...
Similarly, at this moment, Chenghui Real Estate’s official website and its internal executive list were updated.
Xie Wanting was appointed as the manager of the investment department of Chenghui Real Estate, and was parachuted in as the leader of the investment project team of the "Qianjiang Eastern Suburb Riverside Land". She had full authority to negotiate with Su Yu of "Yuhang Investment" on behalf of Chenghui Real Estate.
The news spread inside Chenghui Real Estate and other competing companies in the same industry that got inside information.
Faced with such an appointment, everyone was confused and confused. They just felt that there was something wrong inside Chenghui Real Estate, and nepotism actually started.
Of course, Liang Benchu, vice president of Pengyuan Real Estate Group, heard about the appointment.
After thinking about it for a while, I smelled something unusual. I felt that Chenghui Real Estate was playing this emotional card. It was obvious that it was more determined to win the project of "Riverside Land in the Eastern Suburbs of Qianjiang", so I temporarily suggested to the director. The director once again raised some prices and optimized some of the inventory lists that were intended to be used as asset replacements for which Su Yu was more interested.
In the end, in this kind of game between all parties, everyone is secretly planning, weighing and calculating.
On Monday, March 3, Su Yu finished a brief morning meeting, listened to the work reports of leaders of various departments, and took a general look at the stock market, which was still undergoing shrinkage adjustments. At about 10 o'clock in the morning, Su Yu met with Special Assistant Dai Accompanied by Lingna, we once again visited Xinyi Manor in the suburbs of Yuhang.
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