Rebirth of the Wild Age

"Ah, just say that, ah just say that. Spring blossoms fourteen, five, six, ah June six, see Gu Xiu, spring sixty-nine heads, such packaging is simply too uncomfortable, I can’t open my mouth, I can’t follow Go for a walk, you say it is not uncomfortable, you say it is not uncomfortable!"

"Oh, oh, oh, oh, okay, okay, okay, okay, okay, okay, okay!

"Is this all right?"

"This is the Pingxi we packaged!"

"Don't talk nonsense. I have figured it out. People like you have ruined all these good things of us."

On the TV, the Spring Festival Gala was playing, and Zhao Lirong and Gong Hanlin's packaging made people laugh.

Packaging, when Song Weiyang just passed through, was still relatively unfamiliar to Chinese people. But just in the past year and a half, it has become a social phenomenon. Products talk about packaging and celebrities talk about packaging, and they are even included in the cross talk of the Spring Festival Gala.

What is reflected from this cross talk is the packaging chaos spreading across the country.

Today, during the Spring Festival, Song Weiyang celebrated the Chinese New Year at his home. His mother, eldest brother, sister-in-law, and nephew all sat together and had a lively New Year’s Eve dinner.

"Ms. Zhao is really not easy." Song Weiyang said, nibbling on salt ribs.

Sister-in-law Cai Fanghua said: "It's not easy. I sing and dance as I get older."

Song Weiyang pointed to the TV: "The moment I knelt just now, it should have been an accidental fall."

Song Qizhi said: "No, I think it was designed deliberately."

"It's also possible." Song Weiyang smiled without arguing.

These classic cross talk sketches will be viewed over and over again by people in the future, and the professionalism of the artists will also be talked about.

Zhao Lirong kneeled in such a package because of a leg injury. The break of the gun belt in the protagonist and the supporting role was also an emergency on the scene. Changing the cost of actors who are not at home may directly cause a performance accident. However, Zhao Lirong, Gong Hanlin, Zhu Shimao, and Chen Peisi immediately responded to the situation and cooperated in a tacit understanding.

This year’s Spring Festival Gala, I sang a lot of popular songs, you at the same table, watching flowers in the fog, the sky is not raining, the sky is not windy, there is the sun in the sky, the cloud made of rain in the wind, spicy girls, Chinese folk songs, this is true Happy too much. Song Weiyang, who has experienced the 21st Century Spring Festival Gala, was deeply moved by the quality of the song.

Song Weiyang couldn't help laughing when he saw Xie Dong singing a smiling face.

Song Qizhi asked: "I didn't laugh at Feng Gong's cross talk just now, what are you laughing at?"

Song Weiyang pointed to the singer Xie Dong and said, "Do you think this Xie Dong looks like old Mr. Hou Baolin?"

Guo Xiaolan took a closer look and was surprised: "It's really a bit similar. Are they relatives?"

Song Weiyang said: "It's not a relative, it's better than a relative, it's a good family."

"Why does this sound weird?" Cai Fanghua couldn't help but glanced at Xie Dong on the TV again.

Well, Mr. Hou is an old artist. Let's not joking about his old past, this part of the goodbye 404, the Hou family admitted it a long time ago.

"Stop talking, come on, drink!" Song Weiyang raised his glass.

Song Qizhi took a sip, put down the wine glass, and sighed: "In the past, the wine was made to sell badly, but now the production can't keep up. I don't know if I should be happy or have a headache."

"Sell as much as you can produce, don't buy loose wine for canning." Song Weiyang reminded.

"I know that, the tree attracts the wind." Song Qizhi smiled.

Historically, Qin Chi photographed CCTV’s bidding king in 1995, a little-known winery that was once well known all over the world. In the words of Boss Ji, “Driving a Santana to the Central Station every day, and driving out is A luxury Audi." In 1996, Qin Chi made persistent efforts and once again photographed the CCTV standard king at a high price of 200 million yuan.

Because the output could not keep up, it was finally exposed in 1997: Qinchi’s annual raw wine production capacity is only 30 million tons. A large number of loose wines are purchased from other places, plus the original wine and alcohol of the factory, blended into low-alcohol wine, and then posted Qin Chi's trademark is sold nationwide.

As soon as the news came out, Qin Chi was cold.

In fact, Qin Chi's approach is completely legal. Whether it is buying loose wine or blending with your own original wine or alcohol, it is a normal behavior in the liquor industry. Even in the 21st century, most of the middle and low-end liquors are blended with alcohol. As long as industrial alcohol is not used, it is permitted by law and harmless to the human body.

Even high-end liquor must be blended with the original wine. This is a winemaking process, and the top blending masters are the treasures of the winery.

If you use alcohol or loose wine, but claim that you are raw wine, that is deceiving consumers.

At that time, the media was deliberately inducing consumers to think wrong, killing Qin Chi alive, so that later other liquor companies would not dare to mention the term "blending". Moreover, the time was too coincidental. As soon as Qin Chi's bidding contract expired, the newspaper suddenly exposed, followed by overwhelming negative news.

So some people speculate that Qin Chi has offended CCTV, and some of the advertising fees have been delayed.

Now Song Weiyang has a very good relationship with CCTV, and the cooperation is very pleasant. Even if they buy loose wine and blend it into low-end products, there should be no major problems. However, the CCTV bidding king is too hateful. One day, his peers may be jealous, buying the media and creating a mess of scandals.

Of course, the Song family will not give up when consuming alcohol to blend low-end wine. The entire industry is doing this, and the country allows it, and the blending process is getting more and more advanced, and it is no problem to export it.

In fact, if Qin Chi immediately activated crisis public relations when he encountered a scandal, he would be able to minimize the loss. But Boss Ji did not have the awareness of crisis public relations at all. He believed that he was reasonable and legal, and he did not pay attention to the relationship with the media. As a result, everyone pushed the wall down and died well.

Not only the boss of Qin Chi, but also the boss of Wu from the three plants, were also slow to respond to the crisis, or even no response, causing the scandal to become more and more troublesome!

This is why Song Weiyang formed a public relations team. The media is the focus of public relations.

Under the special circumstances of the 1990s ~www.readwn.com~, I would rather offend officials than the media, especially the big media.

During the period when Song Weiyang was hiding in the school when he published the anti-Japanese essays, Yang Xin and Yang Dexi treated the reporters very thoughtfully. Moreover, every reporter has a generous transportation fee, and the staff is short. As long as Xifeng doesn't go too far, those reporters who have collected the money will definitely help to speak nicely.

Song Weiyang was busy throughout the Spring Festival.

The company selected two young people with potential and stuffed them into the brand strategy and public relations team, and Song Weiyang personally guided them. Chen Tao lived in his hometown for three days, then hurried over to study with the two young people. The three of them will be temporarily transferred to part-time jobs in the advertising department, slowly learning and growing in practice, and then forming a team to develop the two groups.

On the eighth day of the first lunar month, Song Weiyang dragged his luggage to Shenghai. School registration was not the point. The point was that there was a money-picking business waiting for him.

Zheng Xuehong and Chen Tao also followed. They took their private money and wanted to make a fortune under the leadership of Dr. Ma. They don’t know what futures are, but it’s definitely right to follow Dr. Ma.