Rebirth Of Xiangjiang: From A Multinational Chaebol To The Light Of A Private Enterprise
Chapter 45 Crab-Eaters Are Scolded To Death~Please Ask For Flowers And Evaluation Tickets
It can be said that their ratings incentives are quite good. Successfully made many Xiangjiang people turn on Xiangjiang TV station and start watching their programs.
And after they watched Huo Yuanjia's TV series, they were all attracted.
This is called an instant hit.
When a TV series is broadcast, there will naturally be commercials in the middle.
Xiangjiang TV station also learned from Tomato Daily at the beginning. They recruited some old advertising customers and gave them some advertisements as gifts.
This is also called experimental advertising effect.
Youwu Decoration is a modest decoration company in Xiangjiang.
They have three branches throughout Hong Kong.
After entering December, their business has not been very good.
Because of this matter, Tian Yiming, the boss of Youwu Decoration, was very worried.
He finally decided to start advertising on Tomato Daily.
I can’t afford to advertise in large blocks, it’s too expensive, so it’s better to advertise in the home decoration section. That's where the decoration industry gets together.
Tian Yiming personally went to Dinglong Industrial's advertising office to do the advertising.
He went there on the afternoon of December 30th.
However, he was told that the home improvement section of Tomato Daily was full and could no longer be scheduled.
Tian Yiming was a little disappointed.
He asked: "Then the day after tomorrow advertisement can be handled?"
The staff nodded and said, "The day after tomorrow is fine. However, I have a suggestion, I don't know if you are willing to accept it."
Tian Yiming asked: "Say it!"
The staff told him that Xiangjiang TV is now ready to start broadcasting tomorrow.
A very good-looking TV series Huo Yuanjia was broadcast at noon.
If he is willing to do broadcast advertisements, he can do ten 15-second advertisements for a try first, divided into ten days, and the advertising fee for each advertisement is only 1,500 yuan! Ten times 15,000.
This is even more affordable than advertising on Tomato Daily.
When Tian Yiming heard this, he felt a little tired.
He felt that the other party was fooling himself.
How many people can watch a TV station that has just started broadcasting?
Even if the activity of giving thousands of yuan rewards to random visiting audiences attracted many people, it was just a gimmick.
Tian Yiming was unwilling to take risks.
But he still wanted to try to see what was going on with Xiangjiang TV Station.
So, he asked: "Can you just do it once and see the effect?"
A 15-second advertisement costs 1,500 yuan. To be honest, he is a bit pained.
Making money is not so easy these days.
The staff was reluctant at first, but after calling and asking for instructions, they said to Tian Yiming: "Sir, it's not impossible if you want to try it, but the TV commercial needs to be specially produced again. Yes, you have to pay another 200 yuan for production before we will advertise you."
That is to say, it costs 1,700 yuan to advertise once!
Tian Yiming hesitated for a while, then he gritted his teeth and said, "I'll just be a crab eater! I hope you don't let me down."
He went through the formalities of advertising on Xiangjiang TV Station.
After paying the fee, Tian Yiming walked out of the advertising branch, and he regretted it a bit.
Fuck!
Did I lose my mind just now?
How could I spend 1,700 yuan to insert a 15-second commercial on a TV station that just started airing?
Isn't this shit the same as throwing money into the water and throwing it in the water?
Tian Yiming returned home.
His wife asked him how the ad was doing.
Tian Yiming said it was done.
His wife didn't ask any more questions.
The next morning, Tian Yiming was sitting in his office in the company store when his wife broke in angrily.
"Tian Yiming! What do you mean? You lied to me?!"
Tian Yiming was afraid of his wife, so he hurriedly apologized and said, "Honey, what do you mean? How dare I lie to you?"
"Snapped!"
His wife threw a copy of Tomato Daily in front of him: "Flip through it for me! Where did you do the advertisement? I have flipped through today's Tomato Daily several times, but I still haven't seen ours. advertise!"
"Tell me the truth! Have you gone to find Lou Feng?"
Air leakage is a characteristic of Xiangjiang.
In every building there is a woman who has lost her footing, providing some kind of service to the men in the building.
Tian Yiming hurriedly explained: "My wife! I was wronged! How could I do that! I put the advertisement on Xiangjiang TV."
He recounted the process of handling the advertisement yesterday.
At the same time, he took out all the receipts in his bag to prove his innocence.
The expression on his wife's face softened a little.
However, he still refused to let go: "You idiot! Xiangjiang TV is a new TV station that just started broadcasting today! I guess few people watch it! I didn't expect it! You were fooled by them and put out an advertisement!"
"Hmph! Then just throw the money into the water!"
"You say you, what can I entrust to you? What can you do to make me feel at ease? You trash!"
Anyway, his wife pointed at his nose and scolded him for a while before giving up.
...
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