Rebirth: Starting from selling water to become the world’s richest man

A week later, two Burger King stores in Shengshi were open, and unsurprisingly they were still full.

Before Jiang Shuqi was worried about whether very cola could be accepted, many customers found that there was no difference between Coca, Pepsi and Very, and the three types of cola, but some people felt that very cola was good, which indirectly drove the sales growth of very cola.

At present, there are many people across the country who want to apply to join Burger King, and although Li Shanshan also wants to expand as soon as possible, he knows that he must develop a strict management system, otherwise he is smashing his own signboard.

He proposed to Jiang Shuqi that the variety, quality and price of hamburgers in each franchised store must be the same, and the decoration style and service method of the store must also be consistent.

All meat, vegetables and condiments used in Burger King are subject to uniform standards set by the main store.

In addition, there are strict regulations on the raw materials of burgers, a hamburger must have a fat content between 17% and 20.5%, and no additives can be used.

The potatoes of the french fries should be carefully selected first, and the starch and sugar content should be adjusted after the appropriate storage time, and sold to customers immediately after frying, and if they are not sold for more than ten minutes, they must be scrapped.

Especially on the issue of fried food affecting health that Chinese people are most concerned about, Li Shanshan especially stressed that all Burger King stores must change the frying oil within six hours.

On the question of morality or interests, Li Shanshan did not hesitate to choose morality.

Although this increases the cost, Li Shanshan knows that although making money is important, it is not possible to make black money without conscience, especially his own Burger King customers are people who trust their own countrymen, and if the frying oil is used repeatedly, the harm to the human body is great.

Once or twice may be nothing, but the effects of long-term consumption on the human body are absolutely fatal.

"I said big boss, according to what you said about changing the oil every six hours, the cost is not a little more. Jiang Shuqi pouted and said dissatisfied.

"That's not okay, food safety is not a trivial matter, especially long-term consumption of this food has a risk of cancer, we as a domestic brand, can not harm our own people." Li Shanshan said categorically.

"Got it.

In fact, Jiang Shuqi also knows that Li Shanshan is right, she still admires Li Shanshan's decision, you must know that not all bosses can withstand the temptation of interests.

......

While Burger King is developing steadily, on the other side, McDonald Nag and Nibbling Chicken face the condemnation of Chinese public opinion and have no response.

Two international catering giants have joined forces to suppress local Chinese brands, which they have become accustomed to.

After all, the Americans are accustomed to calling the king hegemonic, and in their eyes, you are a small Chinese brand, and when you say suppression, they don't take you seriously at all.

At this time, Jim Cantalupo, chairman and CEO of McDonald, was on vacation, and after hearing the news reported by his subordinates, he just smiled slightly and replied with four words - don't care.

It has to be said that Jim Cantalupo is a very capable CEO, and it is under his leadership that McDonald has become the world's number one fast food chain.

But now he does not pay much attention to the Chinese market, and at present, McDonald has opened more than a dozen stores throughout China, and in his opinion, even protests will not have much impact.

On the other side, David Novak, the president of Nibbling De Chicken, treats this matter the same as McDonald's, not that he does not pay attention to the Chinese market, but feels that Burger King is not worthy of being his opponent, and if he responds to this matter now, it will help the other party to increase his popularity.

The two high-ranking officials did not respond to the incident, but the manager of the McDonald and Nibbling Chicken branch in Shengshi could not stand it.

Li Xiaoyong, the owner of McDonald's restaurant in Shengshi City, heard his restaurant manager report to him in the past two days that the restaurant's turnover has recently dropped significantly, and the initiators are the newly opened Burger King restaurant opposite.

It must be known that Li Xiaoyong's own brother Li Dayong is the head of the health department in Shengshi, and he also relied on this relationship to win the franchise of the hot McDonald Nag in Shengshi.

In his opinion, the owner of this Burger King really ate the bear heart leopard gall, and actually dared to so openly compete with the two global companies of McDonald Nag and Nibbling Chicken.

"Hehe, look how I kill you!" Li

Xiaoyong asked his restaurant manager to launch various promotions while finding his own brother.

"Brother, you have to help me this time, my brother has been bullied to the door!" said Li Xiaoyong exaggerated into his mobile phone.

"Xiaoyong, what's wrong, there are still people in the realm of Shengshi who dare to bully you?" On

the other side of the phone, Li Dayong knew what virtues his younger brother had, but he had no choice but to help his own brother after all, and he had to help when he should help.

"Brother, you have also read the recent news reports, the store I joined was smeared, and now it is opposite my store, there is a new Burger King, isn't this hitting me in the

face!" Li Xiaoyong was still puzzled after speaking, and added: "Hitting my face is hitting my brother in your face!"

Li Dayong knew that his younger brother was this temper, usually used to by the family, could not stand a little grievance, but this matter is not simple, he knows that the person who can talk to Mai Donald and gnaw the chicken is definitely not a common person, so he said into the phone: "Wait until I investigate, hang up first." "

Those who can do his job are all well-rounded people.

In his opinion, before you want to make a whole person, you must first do a good investigation.

He was ready to find out what this Burger King was, and if he had a deep background, then forget it.

If you don't have any background, then you have to make this store yellow.

If nothing else, the health department will visit your store twice in three days to check it, and you can make your store unable to open.

However, this art of speaking, Li Xiaoyong did not experience, he thought that his brother was not willing to help himself.

So he privately approached Sun Changsheng, who was in charge of food supervision and management in the health department, and prepared to get things done through his brother's subordinates.

Sun Changsheng was very happy to receive Li Xiaoyong's call, and he thought to himself, he was worried that he had no chance to perform, and now this opportunity to help his family leader was what he dreamed of.

The two made an appointment to meet at a meeting place, and after Li Xiaoyong said the matter, Sun Changsheng felt that this was a trivial matter, so he patted his chest and assured: "Brother Li rest assured, I will definitely be angry for you, so that this Burger King restaurant can't open!"

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Big guys, ask for five-star praise and some free small gifts, so that the little author can eat steamed buns on Sunday, thank you ~0_0~