Rebirth Starts at 7 Million
Chapter 105: News APP Program
The executives of Xingyuan Technology Co., Ltd. made detailed inquiries about the copyright purchased by the island country bank.
Cao Shuai answered their questions one by one, and the questions and answers lasted for nearly an hour before the end.
The executives of Xingyuan Technology Co., Ltd. also basically figured out what Cao Shuai did during this time.
"Assistant Gao, is the translation team already in place?" Luo Fan asked.
"Um."
"Then we will translate the anime works we bought and upload them to Mikufans."
"Boss, don't we need to warn other websites for pirated animations to be taken off the shelves?" Wang Jing asked.
"Not for the time being. The domestic copyright war has not yet begun. It's too irrational for us to act rashly at this time. You don't understand the truth of shooting the first bird, right?" Luo Fan replied.
"But boss, if we don't care about pirated anime from other websites, aren't these copyrights bought for nothing?" Gao Meng asked.
"Who said I bought it for nothing? The domestic copyright formalization has been put on the agenda. In about two years, animation and music will be copyrighted. That's when our investment will take effect.
Before that, we tried our best to keep a low profile, not emphasizing that these copyrights are in our hands, and no one would deny it if someone came to ask.
Also add the label that we are genuine anime on Mikufans' fan drama translation.
Let time give the answer for the rest! "
After listening to Luo Fan's words, the senior management of Xingyuan Technology Co., Ltd. looked at each other and said nothing.
"Okay, let's stop the discussion on this matter! Next, I want to talk about the issue of ranking plug-ins, Mr. Wang, how is this incident handled? Will it affect the company's follow-up?"
"At the beginning, a large number of users did express dissatisfaction, but our handling was fairly quick, and all aspects were taken into consideration. In general, it did not cause much loss." Wang Jing replied.
"Has the number of new users on our app platform decreased recently?"
"There is no change at present, it is basically the same as before."
"How many users have uninstalled our app because of this hacking incident?"
"27,000 people uninstalled the ranking event on the day of the cheating incident. After our announcement, 19,000 of these 27,000 users downloaded our app again.
After we announced that we would severely punish open accounts, about 700 accounts uninstalled our APP, and there was no change after that. "
"How many users does our platform have now?" Luo Fan asked.
"There are 16.42 million registered users, and more than 1.3 million non-registered users are using our APP."
"What functions do these non-registered users mainly use?" Luo Fan continued to ask.
"Most of them regard our APP as an application store that can easily download software without a data cable. Whether it is games or our built-in small functions, they are rarely used."
"Mr. Wang, use big data to analyze the situation of these people as soon as possible, and determine what age group they are. Why don't you sign up for our APP."
"I see."
"Mr. Xu, has the player activity of our two games decreased recently?" Luo Fan asked Xu Jiale.
"No, not only did it not increase compared to the plug-in incident."
Hearing this, Luo Fan breathed a sigh of relief. At present, it seems that this plug-in incident really did not have much impact on the Xingyuan application platform.
"Boss, do you remember Xiao Wang who was an intern in our company for a while?" Xu Jiale asked.
"You mean Wang Hui? Didn't he return to the imperial capital after school started!"
"That's right, he's back in the capital, but he called me the day before yesterday and asked if I could make a plug-in similar to a flashlight. After installing this plug-in, I can get real-time local weather information.
I think this idea is very good, so I went to discuss it with Mr. Wang, but Mr. Wang said that this function has been tested in the Android system, and after a few system updates, this function will be added. We There is no point in doing this plugin now.
But I think it's not a waste of too much effort to be a day earlier.
You can give you an idea whether to make this plug-in or not. "
After listening to Xu Jiale's words, Luo Fan pondered for a moment and said, "We can do this plugin, but it can't be just such a weather forecast plugin.
Do you two remember what I told you about relying on big data to monetize traffic? "
Xu Jiale and Wang Jingjing nodded.
"Our Xingyuan application platform now has more than 16 million registered members, and this plan is almost ready to be implemented.
I plan to launch a new APP. The main function of this APP is to push various hot news every day, and use the big data we have to accurately push the news to every registered member they want to watch.
This APP is the main channel for our follow-up traffic to be realized. ' said Rowan.
"Boss, no one has done this type of APP on the market, will there really be a market?" Gao Meng asked.
"Let's put it this way! Every time we log into Penguin on our computer, a little news page pops up.
Most people, including me, choose to close this page directly, but there are also some people who choose to click in and see what is written on it.
Because the news on this push page of Penguin is the hottest topic today or recently, and the titles are very eye-catching.
Hotspots + exaggerated titles will always be clicked by curious people.
The APP we made also adopts a similar model. As long as the Xingyuan application platform is opened, it will push the topics that users are interested in based on big data, and users can see a short video or text with one click.
However, this video or text cannot be read on the Xingyuan application platform, and we need to download our news APP.
In this way, we don't have to worry about whether users will download our APP. "
"But boss, how can users ensure that they don't uninstall our app after downloading it?" Xu Jiale asked.
"This is also very simple. Set up a long-term sign-in event, and the reward will be a specific background board of Fruit Ninja, or 2048's colorful squares. When Temple Run is online, you can also send Temple Run's resurrection card to defend the radish. Send diamonds online.
Once users download our APP and are attracted by these rewards, they will not uninstall in a short time.
After the sign-in activity is over, it is up to you whether you can retain users and how to retain users. "
After listening to Luo Fan's words, the senior management of Xingyuan Technology Co., Ltd. fell silent.
They never thought that Luo Fan already had such a mature plan.
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