Rebirth Starts at 7 Million

wx is a free application launched by Penguin on January 21, 2011 that provides instant messaging services for smart terminals.

Only half a year after its release, the number of users exceeded 15 million. In March 2012, the number of users exceeded 100 million, and in 2013, the number of users exceeded 300 million.

As of 2016, wx has covered more than 94% of smartphones in China, with more than 800 million monthly active users, distributed in more than 200 countries, and the wx official account has nearly 8 million.

At the time of myz in the previous life, there were rumors on the Internet that the iPhone was going to sanction wx, and the iPhone stock price evaporated more than 8 billion US dollars in less than 10 hours after the news spread.

It is no exaggeration to say that Huaxia people can live without Apple but can't live without wx.

Without wx, it means that you are completely cut off from Huaxia's work circle, life circle, and social circle.

Except for children in China, everyone who is using a smartphone has a wx number.

Even many elderly people have deliberately learned how to use wx in order to communicate with their children.

The birth of wx is actually related to two things, one is Michat released by Xiaomi mobile phone on December 10, 2010, and the other is VOIP.

The purpose of Mi Chat was initially released to realize free communication between Xiaomi mobile phones. Its simple functions were welcomed by users. Later, Mi Chat changed the user group and wanted to make this app an instant app for all users. Communication Software.

However, Mi Liao has touched the cake of Penguin in communication. In order to keep his basic plan and try the field of VOIP, wx came into being.

But it is such a fast-rising software that is closely related to the daily life of Chinese people. In the early days of its birth, it was just the most common business of Penguin, and it was not taken seriously at first. The reason is very simple, because at that time wx received too much Many constraints.

The first is the Penguin department, both of which are communication software. The two departments are in a competitive relationship. It is no problem to suppress you.

Secondly, VOIP was in conflict with the communication environment in China at that time.

The so-called VOIP, the full name is Voiterocol, the translation is the meaning of voice calls.

This technology was developed in November 2004, and in 2005 it has become very popular abroad.

It’s just that there were no smart phones at that time. Most users communicated with each other on the computer, and they could also use the computer to call directly to the mobile phone users, and the whole communication process was free.

This technology flowed into China in about late 2006, but it did not develop.

There are many reasons why VIOP did not come up. Among them, there are two more important reasons. One is that in 2006, the computer penetration rate was too low, and this technology was of little use.

There is also the environmental impact.

Before the 4g network was basically popularized, wx was backed by penguins, and could only use voice messages to play side balls, and did not dare to take a step beyond the thunderous pool.

In 2013, wx users exceeded 300 million. With the support of huge user data, it dared to take the first step to launch the voice phone function.

However, a few days after the function was launched, it was hit by a mysterious force. This can be seen from the Baidu search entries of the year, whether wx will charge for voice calls, and it has been occupying the forefront of the search.

Fortunately, Penguin did not back down and chose to support wx. By 2014, the 4G network was fully popularized, and smartphones ushered in another wave of reform, and free calls were a foregone conclusion.

In addition, wx's voice calls already had a huge user base at that time, and it was considered that the rice was cooked, and the voice call era officially arrived.

In this way, with the launch of the voice calling function, wx has once again ushered in a registration frenzy, which has swept all age groups in just two years.

Therefore, the voice call is the most common in later generations of mobile phones, and it is also the most widely used function of wx. At present, it is still a Pandora's box that is not allowed to be opened.

And at this stage, neither Mr. Lei's Mi Chat nor Penguin's wx has a shadow, and smartphones have not even begun the first round of popularization. This is Luo Fan's biggest opportunity.

The first round of popularization of smart phones will begin after February 2010. As long as Luo Fan can seize that opportunity and let the Xingyuan application platform occupy the market in advance, he can seize the opportunity, step by step, and rely on the experience of later generations. , it is not impossible to replace it.

Of course, the premise of all this is that Fruit Ninja can successfully become popular and build a good reputation for Xingyuan Technology Co., Ltd., otherwise everything is bullshit.

Thinking of this, Luo Fan turned his head to Zhang Shuai and said, "Fatty brother, this time you can stand up with 10,000 yuan to sponsor the External Relations Department?"

"That's more than standing up. It is estimated that the next minister will have a chance to compete."

"Okay, fat brother, let me ask you something."

"What's up?"

"Please use the relationship of the External Relations Department to pull up the test group as soon as possible."

"Test group? What is that?" Zhang Shuai asked in a daze.

"It's just to experience new games or new applications. Our company has just made a new game, and we want to pull some people to test it."

"Give me money?" Zhang Minghao asked on the side.

"Give! 8 yuan per person per hour. The main task is to find bugs in the game. Each time a bug is found, a reward of 200 yuan is awarded. However, after the test is completed, a non-disclosure agreement is signed. Once the game content is leaked before the game is released, you will be legally responsible."

"Fuck, this business is not bad! There are new games to play and money to take, count me as one." Zhang Minghao said immediately.

Hearing this, Zhang Shuai glared at Zhang Minghao, turned his head and continued to ask, "Xiao Luo, are the target groups of this test group all the students of our school?"

"It's okay to be a college student, there is no restriction on whether it is from our school or not."

"How about the number of people?"

"Let's build a penguin colony of 200 people! It's as much as you can pull in this colony."

"Okay, no problem, leave it to me! But Ronaldinho, why did you ask a college student for a test?" Zhang Shuai asked.

There are three reasons why Luo Fan is looking for college students:

First of all, college students are more receptive to new things and like to try new things.

Secondly, the overall quality of college students is also relatively high, and it is easier to find some potential problems.

The last and most important reason is that college students have a lot of free time, and it is better to earn some extra money when they are idle. Therefore, the time of college students is very cheap and low cost.

Luo Fan told Zhang Shuai the first two, and the latter one sounded too much like an unscrupulous capitalist. Luo Fan didn't want to destroy his glorious image in Zhang Shuai's heart. After all, the two of them were the best brothers.