Rebirth to 90s: Start from Scratch

In fact, Zhang Qianxiu didn't mean to blame Guo Jiaping. When recruiting the two of them, Zhang Qianxiu knew that the two of them must know nothing, so there is no need to expect them to surprise themselves too much.

Zhang Qianxiu continued: "In the future, your main task is to sell our biscuits to those shops, and the second is to do market research for me."

"Market research is also very simple. We need to know the status of other biscuits on the market, and you have to collect relevant information."

"For example, how many types of biscuits are on the market, at what price, whether the sales are good or not, what are the flavors of the biscuits, what brand, which factory is produced, where is the factory, and further subdivided to know how they purchase the goods, etc. , These are all within the scope of your investigation, and this is only an investigation of businesses."

"You may also do consumer surveys. What brands do consumers like, what are the main reasons they buy the biscuits, how much their monthly income, how much they are willing to spend on biscuits, and whether they buy biscuits for their own consumption or as a gift? and many more."

"These data can't only be asked about one or two people, but about a hundred, or even one thousand, ten thousand people, and it must be divided into rural H counties."

Dong Maoxue and Guo Jiaping were too afraid to say anything. They felt that the job was much more complicated than they thought.

They have no confidence in their hearts.

Seeing the expressions of the two of them, Zhang Qianxiu had no choice but to open up their hearts: "I know you haven't done anything before. These things are too much to talk about, but they are actually easy. I will give you a period of time to get familiar with them. How are you doing, even if you don’t earn a penny for me, I will pay you a normal salary."

"However, there is a time limit. I will give you one month. After one month, if you still can't get started, then you will leave with this month's salary. What you did before, or what you do when you go back."

The hearts of Dong Maoxue and Guo Jiaping suddenly relaxed. Regardless of whether they can learn well or not, they mix up the month first, and then take the salary of the month.

Guo Jiaping immediately said with a smile: "The boss can rest assured, I will definitely learn."

Zhang Qianxiu originally wanted to compile a study manual for two people, but he did not have sales or business experience, and it was troublesome to compile a manual.

"You two go out and wait first. I'll take you to buy a piece of clothing, dress like you to do sales, and others think you are a liar." Zhang Qianxiu said helplessly.

The two stood up awkwardly, greeted them and retreated.

Zhang Qianxiu quickly arranged the work of today's factory, and then called Guo Jiaping and Dong Maoxue to go straight to the county town.

Zhang Qianxiu took two people to buy two sets of clothes, two suits, two shirts, two sweaters, and a pair of leather shoes. It looked like he was a lot more professional.

Modern suits are usually larger.

Zhang Qianxiu felt a bit old-fashioned. It cost more than 100 yuan to get two sets for one person. Although Zhang Qianxiu felt that it was a stall, Dong Maoxue and Guo Jiaping were very satisfied. Wearing them on, they immediately felt that they were superior.

Zhang Qianxiu parked the car and started the business with two people.

Zhang Qianxiu was also the eldest **** the sedan chair, the first time.

First go to the small shops to try, Zhang Qianxiu first took a look at some biscuits, bought some of them, and smoked the boss before starting to ask.

Under this question, I found out that the sales of these biscuits are not very large, and some can buy a few kilograms at a time. It is estimated that some people buy more New Year goods at home than they buy at a time.

There are also more types of biscuits in the commissary.

After asking more than a dozen companies in a row, Zhang Qianxiu bought a lot of biscuits in his hand, but was surprised to find that only one of the ten kinds of cakes and bakery products was produced by their factory, the price was very expensive, and only one store sold it. .

As for the other brands, two are owned by private enterprises in this county, and the rest are made by biscuit factories in other counties.

Zhang Qianxiu has checked his customers before, and there are not a few of them. One is a wholesaler in a local town, one is a wholesaler in a county, and there are wholesalers in other counties. The largest customer is procurement from the official department. It will be purchased every month as a welfare issue.

Had it not been for official procurement support, the factory would have been dead.

Another big problem is that Wanhui Biscuit Factory has a single product, with a total of three products. Basically, they only change one flavor, sweet, salty, and jam flavor.

Zhang Qianxiu has eaten it and it tastes just like that. It's not delicious, but it's definitely not unpalatable.

Look at the biscuits in the world. Although they don't have as many tricks as later generations, they also have their own characteristics.

"Go, go and see those wholesalers." After Zhang Qianxiu asked about a store, he took two people into the car.

Zhang Qianxiu was familiar with the county for such a long time, and soon found a non-staple food wholesaler.

They do retail, they also do wholesale, and they have everything.

The boss saw that Zhang Qianxiu was young, and the two people he brought with him did not look very imposing, but they were in suits and shoes, and greeted him enthusiastically: "Boss, what do you want to buy?"

Zhang Qianxiu smiled and handed a cigarette to the boss: "Boss, hello! I'm from Wanhui Biscuit Factory."

When the shop owner heard this, he suddenly lost his interest, but Zhang Qianxiu handed the cigarette and took it, and asked, "Oh! Is there something?"

Zhang Qianxiu asked, "Do you have our bread?"

"No!" The boss said dryly: "Your pie is not easy to sell, and it's expensive to get the goods. Nobody buys it. Aren't you all specially for the official? Ordinary people can afford that stuff?"

Zhang Qianxiu was stunned for a moment: "Is our factory used for special supply to the government? I think our factory has wholesalers in this county to get the goods."

"Those goods are all sold to the wrongdoer. I took them from you, then packaged them and gave them as gifts." The boss said.

Zhang Qianxiu simply chatted with the boss. Perhaps Zhang Qianxiu spoke more politely. Now there is no business in the store, and the boss is not rushing people, so he started chatting with Zhang Qianxiu.

It turns out that Wanhui Biscuit Factory basically does not supply goods to the outside world, and the people who get the goods at Wanhui Biscuit Factory are basically selling it under the gimmick of "official special supply".

But no matter how gimmick you are with this cookie, few people take you seriously in this era of scarce supplies.

From the boss’s mouth, Zhang Qianxiu also knows one thing, and that is that these wholesalers have hooked up with the original factory leaders. After buying the goods at low prices, they will give the factory leaders a part of the rebate. In exchange, the boss will buy from them. raw material.

In other words, in addition to official purchases, almost all other wholesalers are randomly selected by suppliers to purchase goods as a transaction.

The approximate transaction process is: Wanhui takes raw materials from them at high prices. After the biscuits are made, the factory retains a little profit, and the supplier registers another wholesale bank for batch distribution, forming a closed loop.

And wholesalers and suppliers are a group of people who give rebates to factory leaders. They make money by selling raw materials, but they also make money by selling cakes.

The profit generated in the factory is extremely low, and it is not enough for the internal corruption of the factory. It can almost be said that the more production, the more losses, so the factory leaders have no idea of ​​expanding sales.

In fact, most of the cakes did not enter the market, but entered various state-owned units. They would find relationships, sell them to various state-owned units at high prices, and then give those leaders rebates.

All in all, Wanhui Biscuit Factory is not doing market business, but a group of related people, playing with internal funds and collecting national wool.

They use a biscuit as a "commodity" and go to national companies, factories, and official units to gather the country's wool!

During this process, the factory leaders made money, and they still have orders to show how many cakes we produce per year; the suppliers made money; the regular employees also had a very comfortable life in the factory.

The loss is the public interest!

Zhang Qianxiu felt chills when he heard it. He originally thought that the leaders of the factory were just greedy. In the work, not to mention the dedication, at least they are still operating normally.

Now that I understood it, I discovered that it turned out to be bullshit, and Wanhui's existence was basically what they used to pick up money.

After understanding the situation, Zhang Qianxiu simply sat down: "Boss, what is your last name? I don't know how to call you yet. My name is Zhang Qianxiu."

The boss talked so much with Zhang Qianxiu, and let go, and said with a smile: "What is expensive or not, my name is Wan Fuhua."

"Brother Wan, what kind of biscuits are good for sale now?" Zhang Qianxiu asked.

In fact, Zhang Qianxiu almost had a few guesses in his heart. He went to those small shops, and he knew only by looking at the layout of these small shops.

Wan Fuhua smiled "hehe" and said, "The biscuits are not easy to sell now, but the biscuits are good now."

"Bread?" Zhang Qianxiu asked suspiciously, "What kind of cake?"

"I'll take two for you, wait a minute!" Wan Fuhua finished speaking and turned to look for cakes.

After a while, Wan Fuhua took out a few loaves, which were for nothing, about **** thick.

Zhang Qianxiu bought this kind of cakes just now, and many small shops have them, but most of them are unbranded, sold in bulk, and without packaging.

"Is this selling well?" Zhang Qianxiu asked suspiciously.

"The town below sells well, the county town is just so-so, the county town sells everything in a mess, and the towns and villages below have a lot fewer types of cakes." Wanfu said, dividing the cakes among the three of Zhang and Zhang Qianxiu: " In fact, the taste is okay. Some people will use this kind of cake to give gifts after doing good deeds. They don't make glutinous rice cakes. Buy this cake and order a flower to use it directly.

In the local area, when doing good deeds, glutinous rice will be used to make round glutinous rice cakes, with a little red pattern in the middle, and look festive.

In the villages around Zhang Qianxiu, they have always insisted on making glutinous rice cakes, but few people use cakes instead.

Zhang Qianxiu took the cake, took a bite, and asked, "Boss Wan, how is this cake sold?"

"We got it from the factory. It's about three cents and fifty one catty, gross weight!" Wan Fuhua said: "The store below sells about six to eight cents. Generally, this cake is used for banquets, not the small ones in the town. Buy it in the store and come back to us. If there is such a demand for banquets, we will sell it for 50 cents per catty."

Zhang Qianxiu quickly calculated the cost. Now the price of the flour from the wholesaler is about three cents, but the weight will increase when the flour is made into a cake. A catty of flour may yield about a catty and a half of the cake. In other words , Selling one catty, the gross profit is about seven or eight cents.

Even if he sold 10,000 gold a day, he would only earn 1,700 yuan.

For this amount of more than one thousand yuan, the wages of the workers, the normal operation of the factory, and the various materials consumed by the factory's operations are sold for 10,000 catties, which is estimated to be a profit of a few hundred yuan, which is about 1,000 yuan per day.

With this calculation, Zhang Qianxiu's heart is cold, not as good as his rice shop!

It seems that competition in the physical industry is difficult any time!

Zhang Qianxiu gave a wry smile: "This cake factory is not profitable!"

"The factory has a lot of shipments!" Wan Fuhua said: "When I go to pull the goods, it costs hundreds of thousands of catties, and the profit per catty is not much. I am more than a thousand catties, and he is not more than a few hundred yuan. ?? There are two or three people going to pull in one day, are you worried about making money?"

In Wan Fuhua's view, the profit of a few hundred dollars is already very impressive, and now a person's salary is only a few dollars?