Rebirth to 90s: Start from Scratch
Chapter 324: cheap price
Liu Qiying couldn't help but said: "Boss Zhang, do you know how much TV stations buy TV shows?"
Zhang Qianxiu doesn't know yet, but he knows that later Youku, iQiyi and other video sites bought hundreds of thousands of episodes with less copyright and millions of episodes with less copyright. Of course, the price was higher later.
As for the amount of money in the early stage, Zhang Qianxiu is also not clear, and he is not a person engaged in this field of work.
Zhang Qianxiu asked, "How much is it?"
"In general, it's about one or two yuan a minute." Liu Qiying said.
Zhang Qianxiu was stunned immediately, a little disbelief: "Two yuan per minute?"
Liu Qiying nodded: "Yes, they have to chop the beginning and the end. The beginning and the end of the film are not counted, but only the feature film."
Zhang Qianxiu couldn't help asking: "Can this pay back?"
"Filming TV series is basically a loss, not making money." Liu Qiying said a little disgustingly: "It's not like Xiangjiang where a star can shoot a movie or something, it's tens of thousands, hundreds of thousands or even millions."
Zhang Qianxiu couldn't help but sighed: "No wonder no one in the mainland invests in making movies and TV shows anymore. They all lost money in the past."
Su Yuwei said: "Now that the investment in TV series and movies is basically invested by the official unit, private individuals really don't invest much."
"When I was chatting with Teacher Liu and the others, I heard them say that the investment in those places in Xiangjiang is a bit larger."
Zhang Qianxiu looked back and thought about it. It seems that this is the case. No wonder this era is the star of Baodao and Xiangjiang. At this time, even if the domestic celebrities start to rise, these two places are not popular, but the actors and singers of this era, They all have a heart of innocence, and most of them want to make good movies and sing good songs. Without the strength, they can't keep going in this era.
Actors and singers, although their incomes are not low in the mainland in this era, they are not as ridiculous as they were later.
Zhang Qianxiu thought for a while, and an idea came to his mind and asked: "Brother Liu, can you plant advertisements in TV dramas?"
Liu Qiying didn't react, and asked puzzledly: "Boss Zhang, do you want to ask, halfway through the TV series, and insert some commercials in the middle? You have to tell the TV station that you can't control the TV series."
Zhang Qianxiu explained, "No, for example! In the TV series, the protagonist is eating candy, and the camera has captured the brand of candy."
"Of course, it's still based on TV series. These sugars are a prop."
Liu Qiying asked strangely: "Boss Zhang, what do you ask this for? I remember it seems that no one did this."
Zhang Qianxiu didn't know if the current placement of advertisements had any effect, and tentatively asked, "Brother Liu, can you find some crews to help me implant these things?"
Liu Qiying hesitated for a while, and said, "I can try to contact some props masters, but it's time for them to make something with the brand mentioned by the boss, but this will have to ask someone to have a meal, give them some gifts or something."
After speaking, Liu Qiying quickly explained: "Boss Zhang, I don't want any benefits, I just help."
Liu Qiying has been working in this field with Liu Weiqin for so many years, and he still has a little network, and the prop master naturally knows a lot.
Especially in this era, TV dramas and movies are not very developed, and there are so many people in this circle.
This caused Zhang Qianxiu to have some accidents, but in Zhang Qianxiu's view, he still took advantage, so he said, "Brother Liu, I won't let you suffer. I will give you two brand names at that time. One is canned food and the other is Cookies."
"These two brands, as long as they show up in a TV series or movie once, even if it costs 50 yuan, I don't care how you talk to those prop artists."
"The appearance can be in the form of any character eating, or giving gifts, holding real objects, or in the form of advertisements. For example, they walk by the side of the road and the names of our two brands are written on the side of the road. Canned food, so and so biscuits."
"It can also be that they go to the mall, and there are cans or biscuits of this brand on the shelves."
"If you say the names of our two brands while the characters are chatting, it counts as one hundred times."
This price, in Zhang Qianxiu's view, is definitely an excellent value.
Liu Qiying was very surprised: "Boss Zhang, does the camera shake too much?"
"Forget it, as long as these words are clear, you can read the words clearly when you view them normally," Zhang Qianxiu said.
Liu Qiying couldn't help swallowing her saliva. If that was the case, then he would have many ways: "That's fine, Mr. Zhang, I'll try."
"Okay, we will keep in touch at that time, what movies, what TV series, how many times have appeared, where, you tell me, I will check, as long as there is no problem, I will transfer the money to you immediately." Zhang Qianxiu thought for a moment and said again : "I will give you one thousand at that time, which is considered to be the start-up capital of the operation. After all, you have to talk to someone at the beginning and it will cost money."
"No, I know many prop artists." Liu Qiying actually wanted it, but he wanted to make a good impression on Zhang Qianxiu, but he refused.
In Zhang Qianxiu's opinion, this is a profitable business. If Liu Qiying can really do it for herself, she will make a profit.
As for this thousand, Zhang Qianxiu didn't care at all, even if Liu Qiying didn't do it, it would be a big meal.
"This money still has to be given to you, we cooperate, you have more confidence, I will give you a model then, everything should be done according to the model." Zhang Qianxiu said.
Liu Qiying declined two more times, but Zhang Qianxiu insisted on giving it, and Liu Qiying only half-pushed and agreed.
The placement of TV drama commercials was discussed. Zhang Qianxiu had some hope, but he didn't have much hope, because the prop artist does not control the editing, and he doesn't know how much will be left in the end.
But once count it once!
Zhang Qianxiu then asked: "Brother Liu, do you know the price of each TV station's advertisement?"
Liu Qiying said: "I probably know some of the provincial TV stations. They count by second, how many seconds each time, how long they broadcast, and what time of day."
"Provincial TV stations mostly have ten to fifteen second advertisements for one to two thousand a year. They can broadcast more than ten times a day for one year, and they are guaranteed to broadcast more than three times at 8 o'clock in the evening."
"One set is the most expensive, about three million a year."
This price surprised Zhang Qianxiu: "Why is the price gap so big? And is there no fixed time at this time?"
Liu Qiying said: "The set can be seen nationwide, and the people who watch it are also the most. Only the province can see the most channels in the following provinces."
"The time can be fixed, as long as it's not during the show and TV. It can be selected."
Zhang Qianxiu doesn't watch TV very much. He really didn't pay attention to this question: "Is that so? I thought I could see it all over the country."
Liu Qiying shook his head: "No, only satellite channels are available. At present, it seems that there are only one or two television stations, and one or two provincial TV stations are available for viewing throughout the country. The others are regional.
Zhang Qianxiu asked: "Are there many people advertising now?"
Liu Qiying said: "Not many, rarely, sometimes, when there is really room, and there is nothing to put, just use the advert to put it several times."
"The price I said is still the most expensive. Three million can almost give you a day-to-night broadcast. Sometimes they don't have anything to broadcast, and they just put your ad."
Zhang Qianxiu patted his head and said, "I'll just say, how come an advertisement is played twice now."
Liu Qiying said: "That's because they have nothing to put away, so they can make time."
Zhang Qianxiu said with a smile: "If you say that, they are still very willing to go to them to play an advertisement?"
Liu Qiying said: "Yes! One set may not be so anxious, after all, they are not so worried about advertisements. If you go to the provincial station below, they will be crazy for joy."
"They can't receive any advertisements at all. A provincial TV station actually doesn't have too many people. There are more than one hundred people. At most, there are only two hundred people. When I first started, many provinces did. About a hundred people."
This is really something Zhang Qianxiu didn't expect, a TV station just has so many people.
"Then I have a bottom, I didn't expect advertising to be so cheap!" Zhang Qianxiu said with a sigh.
Su Yuwei said: "I think many merchants are too expensive. Products that can be sold across the country are all well-known. If you don't advertise, everyone is rushing to buy."
"Those who are not well-known and whose products cannot be sold nationwide, what is the use of advertising? Others can't buy the product after seeing it."
Zhang Qianxiu thought about it carefully, and it was really such a thing.
Today's products are basically regional, and there are few national products.
In this way, there is no need for people to advertise across the country.
Besides, if you advertise all over the country, the goods will flow throughout the country. Now the transportation is very underdeveloped, highways are basically not, the railway network is not sufficiently developed, the transportation cost is high, how to toss and how expensive.
However, Zhang Qianxiu is still ready to try it. He wants to see if he can sell the product to the whole country.
"We can try." Zhang Qianxiu said with a smile.
Su Yuwei smiled lightly and said, "Don't lift up a rock and hit yourself in the foot. When the time comes, the advertisement will go out and the things will not be shipped."
"Let's take one step at a time. Let's solve the problem when we have a problem. I don't believe that there are still problems that cannot be solved in this world." Zhang Qianxiu was very optimistic.
Su Yuwei didn't have any opinions about spending money. In her opinion, it was a big deal to lose, and it wasn't a big deal.
However, Liu Qiying was secretly surprised when she heard it, and she became more certain that she had to find a way to develop with Zhang Qianxiu.
Liu Qiying had long wanted to go out and wander on her own. After so many years in Liu Weiqin's hands, although the passing was fairly okay, there was no future in sight.
If you have the opportunity to follow a big boss like Zhang Qianxiu, you might be able to make some achievements.
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