Rebirth
Chapter 766
After some greetings, Li Feng asked Bill to leave and go busy, but he called Li Shanquan to sit with him. Generally speaking, a Chinese face might make Chen Qitai more comfortable, Li Feng thought.
"Chen, Ports has developed very well in China Xia now. It can be said that it has occupied the leading position in China's high-end clothing market. In the future, we must strengthen cooperation." Li Feng exclaimed with a smile.
"Thank you, Ports is indeed developing well in the country. Unfortunately, in the mainstream market of the European and American luxury goods industry, we are still a little bit behind. Naturally, we also hope to be friendly with Mr. Li's company and even further cooperation. "
"For this is what I want to see. According to what I know, your Ports also owns the China agency rights of many brands including Armani. If we can cooperate, I don't mind if my luxury product series can follow Ports cooperates." Li Feng replied with a smile.
"Really?" Chen Qitai couldn't help but replied excitedly.
"Haha..., of course, but I have a new proposal here. I wonder if Mr. Chen is interested in listening?" Li Feng replied with a laugh.
"Oh..., in today's global business community, who still doesn't know that Li Sheng has the most investment vision and has a pair of eyes that can see through the future. I naturally listen to Li Sheng's proposal, please say it!" Chen Qitai calmed down immediately and then laughed Complimented.
"Haha... Since this is the case, let me talk about the Ports brand first."
"please!"
"..."
...
"At present, it seems that Ports has developed well, but to be honest, in terms of its current position in global high-end luxury goods, Ports is only barely entering a second-tier brand in Europe and the United States, and may not even reach second-tier.
In China, due to domestic economic reasons, the current Ports is because of price and other factors, coupled with the natural elements of Ports from Europe and the United States, and the development in China is very good. The white-collar workers of China find that Ports is a very suitable one for them. Luxury.
However, we all believe that China's economic development is based on the current annual economic growth rate of 7-10%. If such an economic growth rate is maintained, then we can predict that perhaps in 20 years, China's economic aggregate may become A heavyweight in the world, people's living standards are constantly improving.
Under such circumstances, those top luxury brands in Europe and the United States will abandon the market in a country with a population of more than 10 billion. Obviously they will not. At least the current top European and American brands have established branches in China.
I believe that with the arrival of top brands in Europe and the United States, competition in China's luxury goods market will be very fierce by then, and Ports may also face a similar situation in the European and American markets today.
We all say that good and outstanding business circles always have a long-term vision and will consider the future market. I wonder if Mr. Chen, do you think what I said makes sense?"Li Feng asked with a smile.
"Of course, this may be just what Li Sheng said, but at least 10 years later, I want to wait until then, I believe Ports has a firm foothold in China." Chen Qitai replied confidently.
"Really, I can't see it. I specially transferred some analysis reports. For China's domestic luxury goods industry, Ports still maintains a super high status among the white-collar class, but at the top class, look at the rich , Have begun to choose top luxury goods, such as Gucci, Armani, LV and other major brands. I believe that with the development of China’s economy, this class will continue to expand. In the end, it may be difficult to maintain Ports’ position. "At this time, Li Feng smiled and handed him an analysis report.
"Li Sheng, our company also has such an analysis report, so I won't read it." Chen Qitai replied with a smile again.
...
"OK, let’s talk about the weaknesses of Ports. First of all, the first point is Ports’s "fake foreign brand" sign. Perhaps Mr. Chen will feel unhappy in his heart. But to be honest, at least the current China In terms of people, European and American brands are much louder than Huaxia brands.
In fact, in my opinion, your Chen family moved the Ports headquarters to Xiamen, which is really a not-so-skilled development model. Perhaps your Chen family can temporarily get the support of the Chinese government to discount national brands and luxury goods. Banner, but, at least for now, China’s high-end luxury goods market is still too small.
You moved your headquarters to Huaxia. Although the design department is still in Europe, for most people in Europe and the United States, your company has become a Chinese company. It is difficult for you to develop in the European and American markets. I think you should already Feeling.
A reasonably good brand originally in Europe and America, now it has fallen into the third-rate in the ranks of European and American luxury goods. From the perspective of global market expansion, Ports is actually going downhill, but because the market of China is supporting it, today’s Ports looked glamorous.
Although you are occupying the Huaxia market in the short term, at a certain stage, the economy of Huaxia will be better and the number of affluent classes will increase. Then they want to enjoy it better.
At a time when most people in China have not been exposed to many luxury brands, Ports is not bad, but after a certain stage, I have seen the top luxury brands around the world, Ports is obviously a person who will be affected by these top affluent Abandoned brand."
"I think Li Sheng said so much, there must be some solution?" Chen Qitai understood Li Feng's long talk about Portsie. Li Feng would not be so kind to help himself analyze the development of Ports. Obviously there is a solution. For what purpose.
......
"I don't hide it from you. I think you must know something about the fashion and luxury goods group I established, including Gucci, Saint Laurent, Spring Department Store, etc., which have been included in the group's product line. I now like Ports , I want to include Ports in my group. I wonder if President Chen is interested?" Li Feng asked with a smile at this time.
"Li Sheng, I'm sorry. Ports is the culmination of the efforts of our two generations. From helping Ports to the purchase of Ports at the beginning, I think Li Sheng should understand the hardships. For the time being, we don't have the idea of doing Ports. "Chen Qitai replied a little excitedly.
"Mr. Chen, don't get too excited, wait until I finish talking, and then you can think about it. I don't mean to buy or sell strongly. I have always advocated the win-win situation that Huaxia said. Only this kind of cooperation can last, right? ?"
"I'm sorry, Li Sheng, we will not sell Ports, but I would like to hear what Li Sheng said."
"Hehe... OK, then I'll just talk about it, you can also listen to the story."
"First of all, after being incorporated into the company, Ports will completely get rid of the'fake foreign brand' sign. This is very beneficial to Ports, both for its current development and future development. For China, Ports is currently developing well, and Europe and the United States will also fully open up the market.
I think you should understand that the original Ports and the famous white No. 10 shirt completely opened the door to the European and American fashion world and became a fashion brand in Europe and America. At that time, the top European and American stars would wear Ports and so on. .
Unfortunately, since Chen bought Ports, although it has developed well in China, it is a pity that it has been slow in Europe and America. I think you should understand the truth. The hidden discrimination has always existed. I think we cannot deny this."
"It's true..."
......
"Haha..., you are pretty good. Fortunately, this era is good. China is slowly rising. The founder of Ports at the time was a person who enjoyed life and did not discriminate. This gave you a chance to get Ports.
Otherwise, with a Chinese background, Ports wants to enter such a top-tier threshold in the fashion circle. Let alone the difficulties. At least for now, the Chinese do not have any status in the fashion circle.
After Ports is incorporated into the group, these obstacles will not exist, and after relying on the group, the development of Ports is predictable. We have the top design team in Europe and America. I think the team led by Tom Ford, the fashion golden boy, will It represents the fashion symbol in the current world."
"Since there is the first point, then there should be the second?"
"Haha..., naturally, let me speak slowly."
"..."
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