Reborn Entrepreneurial Giant

Qu Li originally wanted to invite the chairman of the Yellow River Upstream and Downstream Hydropower Company to attend his New Year's Eve speech, but now there are no results, only bragging. He also gave up his plan to mention this matter in his New Year's Eve speech.

If you don't say it, don't say it, it's not that he lacks material to brag about. Qu Li also went to various affiliated companies in Beijin to learn about the situation. For example, go to see how Jinshan is developing?

In fact, how could Qu Li have so much time to think about Jinshan's affairs, he made a name and handed over the matter to Lei Jun, isn't that logical? Qu Li only did one thing and that was to determine the business direction of Jinshan, oh, and League of Legends.

Jinshan has invested a lot of manpower and material resources in this game, including time to help with publicity and promotion, and has done a high-intensity coverage in China. With its excellent products, it has finally gained a wide reputation in China and has become a standard for Internet cafes across the country. the trend of.

When Qu Li and Lei Jun came to Jinshan Company and learned about this situation, they were basically relieved of their worries. All that remained was to see whether they had implemented other aspects in place?

All the way through the various departments of the company, to understand the various situations. There must have been minor detail revisions, but the direction has not changed.

"Development of government and enterprise customers is too difficult." Wu Shihong reported the situation: "Kingsoft Security's revenue this year may only be 600 million, and political procurement accounts for 60% of WPS revenue, about 300 million..."

This result is quite good. When Jinshan acquired NSFOCUS, its annual income did not exceed 300 million yuan, and its income doubled in two years. Wu Shihong's ability to serve government and enterprise customers is commendable.

"We have completed the salary reform this year, which has increased our attractiveness to outstanding talents and launched a competition for security talents..." Wu Shihong continued to introduce

People cannot live by ideals. The existence of outstanding talents requires a material foundation. 365’s advertising revenue is actually quite a lot. In 2012, there were about 2 billion in revenue and 300 million in profits.

What about Jinshan? The security office business added up to more than 1 billion, and the game business would have reached 850 million even without the help of Qu Li. Although Minecraft and League of Legends have not entered a period of large-scale profitability, the former created a revenue of 40 million US dollars. There is no specific data, but it shouldn't be too much to say that there is an income of 1 billion, right?

After some calculations, Jinshan Company's revenue last year was about 3 billion, and its net profit was between 500 and 600 million. Since it makes more money than 365 and has more potential at present, the company's share price has skyrocketed to HK$30 billion a year. Attracting talented people to join has also become easier.

Jinshan has an advantage in the competition between the security field and 365. It will inevitably gain an advantage in the long-term competition of the enterprise security business, and then feed back to personal network security. Kingsoft Internet Security's ability to detect and kill will become stronger and stronger, but unfortunately this market is shrinking.

Calling a meeting of Jinshan employees, Qu Li, as the chairman, went up and said a few words: "The revenue from the game business may account for 80% of the company's total revenue in the future, but no matter how much it is, Jinshan cannot become a game company. This is the bottom line."

"Games are similar to film and television creation. They need the ability to continuously innovate. Kingsoft has to take risks when it has no choice, but since it is successful, it must pay attention to controlling risks."

"I don't mean to say that games are not important. People in the game development and operation departments can ignore them. We should give the game department more autonomy, higher salary incentives, and can choose to spin off and go public at the right time."

"Anyway, what I need is an Internet technology company with passion, ideals and pursuits, network security, office SaaS, and cloud computing if I have the ability..."

Qu Li originally wanted them to be an operating system, but later gave up. Jumeiyun needs a server version of Linux. It is not difficult to develop individual customers to use it, but it is a question of whether it is worth it. After all, programmers need to evaluate performance, and business and social value Very low operating system, it doesn't make much sense to do it or not.

"Ahem!" Lei Jun didn't let Qu Li continue talking, and promised to spin off the game department and go public without the discussion of the board of directors. It's exciting enough to think about it.

"Tianming is right. Jinshan Company has always been a company with sentiments and ideals. Our game department has fought a beautiful turnaround under the leadership of Mr. Wu..."

"League of Legends" was born, and domestic discussions on Jinshan Company have increased, so that there is a rumor circulating in China, including Hong Kong and other places: Qu Li has a bit of ability to turn stones into gold, and companies like Jinshan can be rejuvenated.

In fact, there is a lot of domestic support for Jinshan. Some provincial and municipal government departments have purchased 100% of WPS, and even Guangxi’s procurement ratio has reached 80%, so the procurement funds are too small, with a total of less than 300 million, which can only be increased in the future. price.

"The most important thing for us now is to make good products. Consumers are willing to pay for high-quality products." Lei Jun saw the "fact" in Honor, and a mobile phone worth nearly 6,000 soft sister coins is bought by Chinese people, which shows that they are not It's not that he is reluctant to pay, what Jinshan has to do may be to create a "reason" that makes consumers willing to pay.

Then he worked hard for the game department including the Xishanju team. As for the bonus, that was Wu Shihong's business, and the League of Legends operation team would definitely take the lead.

The "Minecraft" team is in Rongcheng, Sichuan Province, and Qu Li's brother-in-law is in charge. The main revenue comes from overseas, and there are some loyal players. Although there is no "otaku culture" in Europe and the United States, they have a lot of leisure time. Qu Li can't play games. There are some "rich and idle people" who can live.

Although Qu Li doesn't play, he has set some principles, such as installing simple and rich mods that can be interacted with, all versions are compatible with each other, paying attention to game players, and speeding up the update iteration speed...

In fact, this is still a small circle of thinking, why must serve all consumers, excellent products can break the circle, "Minecraft" is the same, "Yuan Shen" is the same.

Lei Jun can now understand Qu Li’s thinking. IPhone and Honor mobile phones were originally “niche” mobile phones with outstanding advantages. Now through product iterations, they have finally replaced feature phones and become “mass” mobile phones.

It's like a stick can't pierce a piece of strong denim, but what if it's a long gun? The sword is easier, the "advantage" of being sharp enough is the sharp weapon for the product to break through.

After the meeting, Qu Li and Lei Jun went to inspect various departments, and learned about e-sports competitions with the operation team of "League of Legends". The upper management pays enough attention to it and invests a lot of resources. There is nothing that cannot be done.

Uh, the flag still cannot be established, and Evergrande Bingquan has spent money and failed to make it. What is the reason, the market, the industry or the company?

Qu Li was still worried that they would ruin the LOL game, so he had to brandish a hoe to dig people.