Reborn Entrepreneurial Giant

Qu Li's Children's Day gift quickly became a hot topic at home and abroad, and he will release his video "Gift" on Instagram. Some people think this is a marketing move, while others think Qu Li is making a fool of himself, but none of them can stop the popularity.

Publicity and promotion is an art activity, and preparation work is indispensable. It will be first published on Instagram and uploaded to other platforms such as YouTube the next day. As for why we do this, of course it is to save publicity expenses for the future.

Qu Li tried every means to find ways to get Glory and Time to pay for it, such as adding them as sponsors, putting their trademarks on them, using their collective strength, and thinking of good promotional copy.

With more outstanding talents, Qu Li's "Kun" is movie-level in terms of color and composition, and undoubtedly surpasses the original work. It's a pity that "Big Fish and Begonia" has not been completed yet. Under Qu Li's control, it will definitely be released worldwide.

In the "Despicable Me" and "Minions" series of movies, Time Pictures and Universal have maintained a good cooperative relationship. "Minions" even became a co-production, and he also cultivated a group of animation talents. There is no reason why "Big Fish and Begonia" is worse than the original!

Now using the original art form of "underwater dance" one year in advance, on the premise of giving the audience enough visual impact, it will definitely bring huge shock. No one still doubts his "influence" on the Internet!

There is also the song "Big Fish" plus Zhou Shen, this classic configuration is definitely indispensable. But this time, Zhou Shen, who is not yet a complete figure, will sing with children's voices, creating a fairy tale-like dreamy feeling.

Everything met expectations. The Chinese style underwater dance was officially released on Instagram at 0:00 on June 1st, Beijing time, and then the news appeared on major social networks at home and abroad.

Not to mention "full firepower", Qu Li has invested a lot of resources anyway. When he woke up in the morning, Weibo's hot list was basically occupied by the beautiful Chinese style underwater dance "Kun".

Qu Li once again directed, and Underwater Dance, "Kun", "Big Fish", and Tang Shiyi became the focus of discussion on the entire Internet. The only thing related to the brand in the video is the geometric car logo that appears at the end.

Of course, the first day only discussed video content. In addition to Instagram, you can also see the WeChat Moments. It is with the help of WeChat that the number of clicks and views of "Kun" has completed explosive fission growth.

The next day, "Kun" was uploaded to mainstream video platforms in various countries, forming a greater influence. Ordinary people may not understand the appreciation of various art forms, but they do not lack the most basic understanding of beauty. In addition, domestic Many celebrities in the entertainment and sports circles liked and retweeted it. "Underwater dance" has transformed from a niche art form into a unique and ultimate aesthetic experience for the public, achieving a true breakthrough.

Starting from the third day or the second day, the story behind the underwater dance "Kun" began to ferment and became known to more and more people, such as the hardships of creation, the dedication of the director and actors, and the fact that this is a promotional video for Shameless Future , which showcases oriental aesthetics and corporate brand image, and Qu Li filmed three underwater dances at once. The first two were more purely experimental works.

"Water Whispering Dragon" and "Luo Shen Shui Fu·Qi" have become a hot topic in many places around the world even before they are broadcast. In order to better disseminate to different groups, Qu Li gave the broadcasting rights to the TV station to make up for the production and publicity costs. .

Tang Shiyi can be regarded as "famous in one battle". From a big shot in the dance circle, he became a "dancer" with a global reputation. After the huge influence of "Luo Shen Shui Fu" was broadcast, he became a well-known "peerless beauty" in China. .

In addition, the animated film "Big Fish and Begonia" has successfully entered the attention of global audiences, and the number of netizens who know that such an original animated film is in production has skyrocketed.

This wave of publicity is not over yet, and even CMOE has not yet become a global brand. Professional media at home and abroad have commented that this is a very successful marketing campaign, which has successfully made consumers around the world aware of the CMOE car brand. Unique oriental aesthetics and the concept of building quality cars,

This has certainly boosted Geometry's sales at home and abroad. However, domestic sales of Qiancheng fuel vehicles exceeded 40,000 units in May, and Lantu Chasing Light sales exceeded 5,000 units. How will it perform in June?

Of course Qu Li could not guess that he had already flown to the United States to watch the game at Oracle Arena and support the Warriors in winning the championship.

Old fans all know that the NBA is not known for fairness. The results of the game are affected by many factors. For example, Nike's important role is to protect its spokespersons from being treated "fairly", such as James' "crab walk".

As a foreign brand, Xiangyun xyun needs to pay a higher price to have such capabilities. After entering the US market for so many years, it has finally found some way.

Qu Li's arrival attracted the attention of many media. In order to promote underwater dance and "Kun", Qu Li accepted interviews with the media and explained his creative intentions.

"'Kun' is just the beginning, there is also 'Peng', but this dance has to be danced in space." Qu Li introduced the traditional Chinese culture Zhuangzi's "Xiaoyaoyou" while explaining that Kun and Peng are integrated, integrating traditional mythological stories into modern technology, and it is indispensable personal effort

"Some people say you are not doing your job properly, what do you think?"

"I don't think there is a problem. The success of a company is not necessarily related to whether the founder works exhaustingly. Our current success has proven that the direction is correct. What we need to do now is to recruit capable people... "

“My mission is to give capable people a stage where they can show off their abilities, so that they can have empathy and not forget their original dreams because of success.”

“Only by never forgetting your original intention can you achieve success!” Qu Li

"What is your original intention?" Reporter

“At first I just wanted to make more money so that I could have more choices in life. Later I established a company and saw more and more outstanding talents around me. I gradually came up with the idea of ​​​​making the world a better place... ..." Qu Li

This interview was centered around the underwater dance "Kun". The reporter found that it was off topic and quickly adjusted it.

"Because the geometric shape of the car originally comes from an ancient poem: The great roc rises with the wind one day and soars up to ninety thousand miles. If the wind stops and comes down, it can still shake away the water. At that time, people saw that I was always special and heard my great words. Everyone sneered. Father Xuan is still afraid of future generations, but his husband cannot be young."

"At the beginning, many people thought I was bragging. Over the years, I have been proving myself. Dapeng has a spirit of unwillingness to be bound by the world and the pursuit of physical and mental freedom. This is my pursuit. However, in life, there are always many constraints, just like The ocean is bound by Kun. If he turns into a roc, he will be bound by the sky..."

"What do you want to express?"

"Look at this car logo, does it look like we are pursuing a high degree of freedom of body and soul!" Qu Li raised his head and looked at the distant sky at a 45-degree angle...

In just one week, the underwater dance "Kun" has been viewed more than 1 billion times on YouTube. (End of chapter)