Reborn Entrepreneurial Giant
Chapter 811 Mobile Phone Explosion Door
Qu Li cashed out US$1 billion in Honor and Time Jumei respectively, accounting for less than 0.5% of the market value of their respective companies, and has little impact on the stock market value. The use of this fund has been planned for a long time, and he does not need to worry about it. He left Yangcheng and came to Xingsha.
What is the future? In Qu Li’s stubbornness, production capacity planning has really never been done well.
There are very few car companies with a capacity utilization rate of 100%. Toyota, Honda, BMW, and Mercedes-Benz may be the ones. In addition, FAW/SAIC Volkswagen, SAIC-GM, etc. have a capacity utilization rate between 80% and 100%. Domestic independent brands generally have a capacity utilization rate of 60%. -80%, which is considered serious overcapacity.
In Qu Li's plan, annual sales of fuel vehicles exceeded 1 million. Unexpectedly, this might be just the beginning. After all, as long as there are no problems with the product, the possibility of a sudden plunge in production and sales is really slim.
Qu Li attached great importance to Qiancheng Xingsha Factory from the beginning. He also slept in the factory and had many elite soldiers. The CS 6/8 series of SUVs have ranked first in the country in sales for several consecutive years, and their quality has been verified by the market; the Lantu sedan produced by the super factory, with the support of the Fuyao architecture, can pass safety collisions in China, the United States and Europe, and the product quality is It's guaranteed.
Therefore, it is very likely that Qiancheng's domestic annual sales of fuel vehicles will exceed 1 million units in the long term. But now that Ningbo and Tianjin fuel vehicle production bases are established, the production capacity of 300,000 vehicles each will gradually be implemented, with 600,000 vehicles, Xingsha 400,000 vehicles, Yangcheng 300,000 vehicles, Rongcheng and Zhengzhou each 300,000 vehicles, with a production capacity of close to 2 million. In addition, the super factory still has potential. Not to mention doubling production capacity, the possibility of increasing it by 50% is very high.
Sitting at the Geometry Future Xingsha headquarters, Qu Li looked at various data and sighed. He did not dare to object. In order to meet the needs of the European market, Lantu sedans were sold in limited quantities in China, which lengthened the delivery cycle and was once again criticized by netizens for hungry marketing.
But when I think about Mitsubishi Motors still having to manufacture for them and building factories in Russia and Hungary, I suddenly feel like my head is getting bigger again.
Let professionals do professional things. Qu Li decided to change his strategy. Whatever they did, he would unswervingly promote the development of the pure electric vehicle industry.
Once my mentality is adjusted, I immediately feel more comfortable. People still need to be self-aware and do what they are good at.
In September, the "European version" and "Fuyao architecture" SUV equipped with CVT and DCT gearboxes went on sale. The price is similar to the domestic version. When exported to Europe, the name was changed to GF 01s/02s. s means small. This compact car It's not too small. The reference object is the version exported to the United States, so it becomes "small".
The "Chinese version" SUV is equipped with an AT gearbox, which has stable and reliable performance, but high fuel consumption. The "European version" SUV has low fuel consumption because there is not much difference in performance between different vehicle manufacturing platforms. I don't know how consumers choose, but Qiancheng Motors The "national version" will definitely be phased out.
Perhaps because the Fuyao architecture is well-known, the sales of the two SUVs are much better than expected. Domestic users' discrimination against dual-clutch gearboxes is ultimately a matter of quality control and adaptability.
Qiancheng Auto's domestic market recognition may exceed that of Korean cars, and it can sell at a higher price, so its cost control is not as finicky as that of domestic cars, and is even more generous than that of joint venture cars. You must know that the cost of joint venture cars also includes 10% About technology licensing fees.
Therefore, in theory, the material cost of domestic independent brands of cars with the same price will be higher than that of joint venture cars, or to put it another way, the price/performance ratio is higher. With the explosion of electric vehicles, these joint venture vehicles have launched price reduction promotions to compete with independent brands for the market, forcing independent brands to transform into electric vehicles. Do you think this is considered a joint venture car's future?
No matter what happens in the future, Qiancheng Motors has now become one of the top domestic independent brands, and its technical strength has gradually been recognized by domestic peers and consumers. The Xingsha factory is already operating at full capacity. Fortunately, the Ningbo and Tianjin factories have increased their production capacity, which has alleviated the pressure.
Originally, 5Year's profits this year will be relatively high. It can invest in Mitsubishi Motors, start construction of two super factories, develop new models, invest in R\u0026D, invest in electric vehicle channels and charging pile infrastructure, so it won't be a loss. Not much money left.
There is nothing to discuss. The super factory is run by a team of engineers from Honor and Jumei. The production standards and various requirements are higher than those of traditional factories. He Qicheng was transferred to Japan to be responsible for the process reconstruction of Mitsubishi Motors' manufacturing and supply chain management. , let them take charge here.
This is not Qu Li playing power. In fact, many fuel vehicle engineers are progressing slowly, and there is a big difference in thinking from electric vehicle engineers. Qu Li is an unswerving supporter of electric vehicles.
He Qicheng and Lu Tao are responsible for international business. In fact, they have been promoted immediately. In addition to Mitsubishi Motors, there is also the construction of European factories. They do not necessarily need to travel in person, but they are the general managers, and they must be responsible if they do not do well.
Although it cannot be said that Qu Li's rewards and punishments are unfair, there are definitely many people in Qiancheng Motors who have objections to him. It is somewhat naive to talk about relationships with capitalists. Moreover, from the perspective of the corporate organization itself, if it cannot learn from the past and adopt the new, it will stick to its old status quo. What can he do? ? Of course, the individual is sacrificed and the corporate organization is the priority. There is no unjust ghost under the bridge, and Qu Li will not feel uneasy.
Normally speaking, the more selfless a person is, the less humane he is. Qu Li has taken turns traveling through three companies and has met all kinds of people. How can he have too much affection for the executives of one of the companies?
Qu Li was busy in Xingsha, and many things happened at home and abroad. Then Samsung note7 mobile phones exploded one after another around the world, and many airlines in various countries began to restrict the boarding of this mobile phone.
A mobile phone that cannot be used on airplanes has seriously affected the high-end image of Samsung mobile phones, causing sales of Apple and Honor mobile phones to increase to varying degrees.
Originally, in the perception of Kimchi citizens, Samsung mobile phones surpassed Honor in all aspects. Honor needs to purchase Samsung displays and some chips need to be manufactured by Samsung. It is an assembly company. What is so great? The explosion of Samsung mobile phones must have been Glory targets.
Fortunately, Honor mobile phones have a strong reputation and have already evolved from a mobile phone brand into a technology brand. Drones, smart watches and other niche black technology products have attracted countless fans around the world, including Kimchi Country.
But even so, Internet rumors and boycotts seriously affected Honor's sales in Kimchi Country. Fortunately, these things were quickly covered up by new hot spots, and more important things happened in Kimchi Country.
whats the matter? Oh, I can’t say it was deleted. The summary is that in the future, as best friends, you must do your duty, and don’t get involved in other people’s family affairs and national affairs, harming others and yourself...
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