Reborn: From arcade game to business empire

It is clear that Lin Mu himself advertised, and he actually wanted to pay for himself?

Sam Walton slowly spoke: “Lin, you give me a reason, why do you want me to pay for it?” ”

“Reason?” Lin Mu shrugged, and then slowly spoke, “Mr. Sam, I have a question!” ”

Sam Walton was slightly stunned, and then nodded: “You ask!” ”

“Why are you so rich, but you are commuting in a cheap outfit sold in your own store, wearing a discounted baseball cap, and driving a shabby little cargo truck with a dog cage for hounds installed in the back of the car?”

Sam Walton froze slightly, and then said with a smile: “It’s nothing, it’s my personal hobby, and besides, I don’t like to spend money where it’s not necessary!” ”

“Well, so am I!” Lin Mu nodded.

Sam Walton couldn’t help but froze for a moment.

Then, I heard Lin Mu say lightly: “Actually, my reason is also very simple, because in the process of cooperation with me, you are making money, I am not simply promoting my TV, similarly, I am also promoting Wal-Mart supermarket, isn’t it?” ”

“For Walmart, it’s profitable, so I think Walmart needs to pay half of the advertising money!” Lin Mu said with a smile.

Sam Walton froze for a moment, but then laughed: “Your reasons convinced me!” ”

Lin Mu just smiled faintly.

I have seen many biographies of celebrities, saying that they are hardworking, honest, business-minded, and caring, and Sam Walton in front of me is one of them.

However, in Lin Mu’s view, this is pure nonsense.

Really hardworking and honest, really do not use any means of competition, why can he Wal-Mart become the largest private employer in the United States and the world’s largest chain retail enterprise?

Just because he is diligent and goes to his supermarket every day?

This is of course impossible.

Walmart has more than 10,000 stores in 27 countries, 69 brands, more than 2.2 million employees worldwide and 200 million customers visiting Walmart every week.

Whether it’s charity, integrity, these things are all laid out.

……

Lin Mu’s principle is that either he does not move, and once he does, he will immediately press his opponent directly to the ground and rub it.

Subsequently, in the major news newspapers, the news of the large-scale price reduction of Soni and Takeshita’s television sets immediately appeared, and this news quickly became vigorous in the media.

Almost as soon as the price of the TV set began to drop, Lin Mu immediately poked the news out.

Of course, in the middle of this, Lin Mu did not spend less money.

It didn’t even explain what was wrong with Soni and Takeshita, but repeatedly emphasized that this time the big price reduction was wrong, why should the price be reduced?

And……

It has been repeatedly mentioned that when Soni’s arcade machine was broadcast live around the world, there was a large-scale crash directly.

At the same time, the newspaper also emphasized that the island country is a copycat country.

Then, are the island’s products really credible?

Now whether it is Soni or Panasonic, in fact, it is the past few years, slowly accumulating some popularity, a few years ago, but they are representatives of inferior goods.

As soon as the newspaper came out, it immediately reminded countless American people of the scene when they used the inferior goods of the island country.

Lin Mu’s advertisement was smashed very densely, and for a while, the whole of North America began to pay attention to this matter.

The products of the island country, the electrical appliances of the island country are not worth buying themselves.

The last step is that the products of the island countries were so expensive to sell us before, but now they are so cheap, so are we losing money when we buy in advance?

For several days in a row, Lin Mu was frantically bombarding indiscriminately.

Nothing must also be big for you, who makes you start suddenly reducing the price to a quarter of the original, whether there is a problem with your product, linked to last year’s poor performance in the Global Finals.

In an instant, a large number of Americans began to boycott island products.

In addition to carrying out information-intensive attacks, and occasionally publishing some successful cases of rights protection in newspapers, Lin Mu deliberately invited some TV and talk show hosts to punish island products on TV.

I have to say that this thing is really burning money, just to deal with Soni and Panasonic, Lin Mu directly smashed millions of dollars into it.

Fortunately, the other half is paid for by Walmart supermarkets.

After the seventh day, both Soni and Panasonic suddenly welcomed a wave of returns.

……

island country

“Yaga!”

Akio Morita’s mouth made an angry sound, and looking at the dense message of requesting a return in his hand, a burst of anger went directly to the top of his head.

Not just asking for a return, but also asking for a loss of money.

There is also a part of the lawsuit.

Some dealers simply turn their faces and don’t recognize people.

He never dreamed that if he kindly lowered the price, he would actually be arrested and used by Lin Mu.

It’s so humiliating.

He also absolutely did not expect that Lin Mu would actually smear himself on a large scale before officially competing with himself, which is not only shameless, but simply shameless.

Not only Akio Morita, but Konosuke Takeshita’s face is definitely not good-looking.

“I’m going to the United States, I want to clarify!”

Akio Morita gritted his teeth, and then spoke viciously: “This is Lin Mu’s smear, this is also Lin Mu’s rumor, I want Lin Mu to pay enough price!” ”

In contrast, Konosuke Takeshita is much calmer.

While looking at the report in his hand, Konosuke Takeshita took a deep breath and said to the manager next to him: “Let’s withdraw our TV set!” ”

“Maybe we shouldn’t consider selling at a reduced price!”

Konosuke Takeshita shook his head, and then slowly spoke: “What we should really compete with Hongmeng is not the price reduction, but the quality of the product, and our reputation, we can’t learn Sony, it’s too quick to achieve quick results, if it weren’t for last year’s arcade incident, Soni would definitely not be so passive!” ”

“The next thing we have to do is to develop our own brand and make our own high-definition TV, the future is still very long, as long as in terms of quality, we can compete with Lin Mu, then, we can also win this victory!”

Speaking of this, Konosuke Takeshita paused slightly and continued: “Continue to allocate funds to the R&D department this year, and we will completely overwhelm Lin Mu in terms of quality!” ”