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To summarize briefly, there are 3 reasons.

Fang Tian said: “First, online stores have cost advantages. Compared to physical stores, the cost of rent et cetera can be eliminated. What does this mean? The products sold are more competitive …”

Fang Tian looked around and looked at the high-heeled shoes next to Ye Qing: “If these shoes sell their 800 in a physical store, you can get it in the online store five-six hundred! You can sell products with higher cost performance It is a big reason to attract consumers to shop online.

The second is convenient. You can buy things anytime, anywhere, as long as you have a mobile phone in your hand, at home, in the company, on the road, in the bathroom can complete the order, without you going shopping, someone will deliver the goods to your door.

Third, the products are more abundant.

A physical store, there are several 10000 products to choose from, a lot? But I tell you, in the online store, you can provide more than 10000000 items for you to choose! “

Jin Yuyan opened his eyes, Ye Qing stared wide-eyed, more than 10000000 items? What kind of concept is beyond imagination.

Does that woman not like shopping? Shopping, shopping, bags, shoes, clothes and tights …

A large part of E-Commerce is supported by women, the most typical is Vipshop.

Fang Tian said with a smile: “Online shopping platforms will definitely make countless people crazy.”

“Is it really so hot as you said?” Jin Yuyan was still a little skeptical.

“Have you ever heard a sentence, the Jews said that the best money in the world is the money of children and women.” Fang Tian chuckled said: “In the future you will understood, there will be countless women who vote with their money . “

Jin Yuyan leaned back and lazily leaned back on the chair: “Since you have decided, do it boldly, without telling me, I definitely support you.”

Fang Tian said: “This matter must tell you, because it has a lot to do with you.”

Jin Yuyan raised her eyebrows: “What do you mean?”

“I mean, let your group do Shopping Network!”

“Let me do it?” Jin Yuyan sat upright, surprised.

“Yes. Nothing is more suitable than you do.”

Jin Yuyan looked over and said: “1000 Jin Mall is doing physical stores, and online stores are not a field. When the time comes will it cause conflict?”

In this day and age, it is not simple to imagine that online stores will impact physical stores.

Fang Tian said: “One thing, but the two are not in conflict. Even in the long run, the two can be combined.”

Jin Yuyan pursed her lips, considering …

Fang Tian said: “Do you know what is Business to Consumer?”

Jin Yuyan slightly nodded, saying: “Business to Consumer is BusinesstoCustomer, which means business to consumer.”

“Yes.” Fang Tian nodded: “I hope that what you do is Business to Consumer E-Commerce, be a self-operated store, sell quality products and provide quality services.”

To put it bluntly, Fang Tian is hoping that Jin Yuyan will be Jingdong!

1000 gold mall until now, all of them are high-quality brands, after doing E-Commerce, it must be the model of Jingdong.

As for the model of Alibaba, it is not a self-operated store, it is difficult to manage, and it is not suitable for her company.

These, Fang Tian has already planned.

Jin Yuyan said: “I know, you want 1000 gold to be Amazon’s model, but the problem is that Qianjin Corporation not at all Internet genes, until now are all physical, doing online shopping is a blank.”

“You don’t have to worry about this. The website’s technology and business philosophy will be provided by me and SoftCloud.”

The transformation from physical to E-Commerce was a major transformation, and Jin Yuyan had to think carefully.

Fang Tian said that the saliva had dried up, reached for the coffee she had not finished, and drank it into her mouth.

Jin Yuyan’s eyes moved, not at all said.

Transformation is always difficult, especially for large companies. It feels like an elephant. Turning around is always more difficult than other animals.

Fang Tian said: “I know what you are worried about? After doing E-Commerce, it will impact the company’s physical store.”

“But I tell you, even if the physical store is shocked, it is necessary to do it.”

“Holding the present glory unchanged, in the future will only fall into the passive, not beaten by opponents.”

Speaking of this, I think of Kodak. In the era of film cameras, Kodak is really a world-class Hegemon, and its film occupies 2/3 of the world’s share!

It was Kodak who invented the first digital camera on World. However, worrying that its own film sales will be impacted by digital cameras, Kodak has not developed a digital business.

As a result, the era of digital cameras is coming, and Kodak is in tragedy!

The company’s market value has been from 1997 billion US dollars in February 2. Ten years later, there are only more than 310100000000 billion left!

It was then realized that it was too late to make a digital camera, and Kodak went bankrupt!

Bloody lesson in business history.

Big companies often get sick of big companies. Transformation is like an elephant turning around, slow and sluggish, left behind by the times.

Of course, Fang Tian did not hope that the tragedy of Kodak appeared in Qianjin Corporation.

“Yuyan, I’m sure that after ten years, E-Commerce’s revenue can break through 3000100000000, far surpasses the income of physical stores.”

3000100000000? The growth of 10 years is so amazing?

Jin Yuyan stared at Fang Tian’s eyes and said, “You are so confident?”

Fang Tian patted his chest and said: “The growth rate of online shopping in the future is too great for you to imagine.”

Jin Yuyan bit her lower lip and made up her mind: “OK. Do Shopping Network!”

Finally convinced the queen, Fang Tian’s heart is happy, a crazy online shopping era is about to begin!

Ye Qing said, “Since you are so optimistic about online shopping, why don’t you do it yourself, you must pull Miss Jin?”

“I want to open another Shopping Network myself, but the model is different.” Fang Tian said with a smile.

“What mode?” Ye Qing looked over with curious eyes.

Fang Tian said: “Consumer to Consumer.”

Jin Yuyan froze, saying: “Consumer to consumer, this business?”

Ye Qing said with one bite: “It certainly won’t work. People who don’t have a business license also want to sell things. Who will buy them?”

Fang Tian chuckled said: “Sure, it’s just a lot of fakes!”

Ye Qing fainted, Fang Tian You are really honest!

She glared: “What are you doing? Open a website to help others sell fakes?”

Fang Tian said solemnly: “The E-Commerce platform needs a period of cultivation. At the beginning, Consumer to Consumer is the best. Of course, it does not mean that the website condones fakes. There will be a complete system to protect consumers’ interests. Consumer to Consumer will also be upgraded to become Business to Consumer mode. “

Ye Qing couldn’t figure it out anymore and said, “You let Miss Jin do Business to Consumer E-Commerce, and you will do Business to Consumer E-Commerce in the future, what is this?”

“Not the same.” Fang Tian shook his head: “Yuyan is a self-operated store, and I only provide a platform.”

To put it bluntly, in the future, his wife will be Jingdong and Ali himself!

2 Husband and wife engage in E-Commerce and dominate the world!


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