Reborn Technology Upstart
Chapter 355 The popular fried chicken in the movie industry (2/2)
Then Wang Changtian talked about his conclusions about other countries and regions, such as Japan's personality traits, which made them less accustomed to surfing the Internet comfortably in an open space.
This requires a relatively private space, and they have just experienced the stock market financial crisis and the real estate bubble crisis, and the economy has not recovered after a setback.
However, it is difficult to change the previous consumption habits for a while. Many people still maintain relatively large expenditures in other areas of consumption. As a result, some expenditures will inevitably shrink.
Even many people do not have a fixed residence, and many of these people have collapsed mentality and suddenly become hopeless. Of course, the unemployed without a fixed job account for the majority.
Therefore, opening an Internet cafe in Japan requires private rooms, and even provides single rooms for people to stay in, and provides public health services. This is very different from other places.
Even Wang Changtian thinks that there may be a big market for opening capsule hotels in Japan. Providing relatively comfortable and low-cost accommodation services should be able to meet the needs of quite a few people.
"You can carry out some pilot experiments to see how it works, and even provide comprehensive services, such as providing comics, housewares, etc." Leaf Book said.
These are just hearsay from his previous life, whether it is true remains to be verified, but it will not cost much to make some attempts, so he did not deny Wang Changtian's proposal.
"People in Europe and the United States are relatively unrestrained, and Internet cafes can also be a place to make friends and relax, so we plan to turn it into a salon model, organize some activities regularly, and provide opportunities for mutual communication." Wang Changtian said.
"Do you think there is a big market for Internet cafes in Europe and America?" Ye Zishu asked.
It stands to reason that it shouldn’t be too difficult for them to buy a computer with their income. According to our habits, if there is a computer at home, they seldom go to Internet cafes unless they hack with friends.
"I think there is still a certain market. Not everyone in developed countries is rich, and a considerable number of people are low-income groups. In addition to their other consumption, there is not much money left.
Compared with other consumption places, the cost of Internet cafes is relatively low, and the services provided will be various, so there should be a certain market.
However, we will not spread too much all at once. We will check the market situation in the early stage. If the business situation within a month is satisfactory, it will not be too late to expand. "Wang Changtian said.
"Then how many Internet cafes do you plan to open in the early stage, and how many machines will you provide?" Ye Zishu asked.
"At the initial stage of the country, it is planned to open a thousand Internet cafes,
The number of machines varies from 100 to 300, and the average cost of each machine is 8,000 yuan. The number of machines is about 200,000, and an investment of about 1.6 billion is required.
The initial investment in machines in other countries and regions is about 200,000 units, the average investment cost of each machine is 15,000 yuan, and the investment scale is 3 billion yuan. "Wang Changtian said.
"Does this include some countries in Southeast Asia?" Ye Zishu asked.
Because Southeast Asian countries were rarely mentioned in their discussions, Ye Zishu asked specifically to prevent Wang Changtian from missing this market.
At present, the per capita income of Southeast Asian countries is higher than that of our country. Of course, there is still a certain distance from developed countries. Under such circumstances, Internet cafes have more room for survival.
As for the domestic investment of 200,000 machines at once, although it looks huge, it is very small based on the domestic population.
These 1,000 Internet cafes are basically located in the first-tier cities, where the per capita salary is relatively high and the customer flow is relatively large. If they want to deploy to the county, it may take a while.
According to Wang Changtian's plan, the initial investment capital is as high as 4.6 billion yuan, which is not a small figure, but with the strength of Shengshi Culture Company, it shouldn't be a big problem to spend this money by yourself.
"Where are you going to take this money from?" Ye Zishu asked.
"Great Age Records is facing a transformation, and at the same time, it is also expanding overseas markets. Although they have a lot of income, they basically have no extra money to spend.
Shengshi Advertising Company has some spare money, but in order to expand offline advertising channels as soon as possible, it still tries not to withdraw funds from this company.
Shengshi Toys can spend part of the money, but it won't be much, because they are currently formulating a toy brand plan and investing a lot of money in publicity and research and development.
Therefore, most of the funds still come from Shengshi Film and Television Company. They are currently the largest fund reserve among the many subsidiaries. "Wang Changtian said.
Shengshi Toy Company is actually quite profitable. Following Shengshi Film and Television Company, taking advantage of the popularity of the movie, various figurines, toys and souvenirs have gained a lot of income.
It's not that easy to build your own toy brand. It doesn't mean that you can succeed if you just get one. A lot of costs are spent on trial and error.
"If I remember correctly, last year's "Titanic" should be released, and their "Frozen" animated movie and the first "Pirates of the Caribbean" movie, how is the box office going?" asked Ye Zishu .
Although he properly participated in the production of the latter two films, and the finished film was more in line with his intentions, he did not pay attention to the subsequent release and box office performance.
I originally thought that I would need to spend a lot of time on the movie "Pirates of the Caribbean", but I didn't expect that the movie directed by Zhang Guoli himself had a very good effect.
Although it was not exactly the same as in the previous life, the overall effect was good. After adding the post-production special effects, he looked at it and only raised some opinions, and finally passed it.
It seems that Zhang Guoli is still suitable to be a director or an actor, and his savvy is quite high. After filming "Titanic" with Ye Zishu, he has mastered the essence of shooting Hollywood blockbusters.
Not to mention the Phoenix Special Effects Company, which has produced so many animated films with Ye Zishu, it can be regarded as growing up. As long as the animation style and character image are determined, the post-production according to the script is still competent.
"Titanic grossed $1.85 billion worldwide, we got $830 million, and they're on video now.
"Frozen" was released in March this year, and it was basically released by the end of June. The global box office reached 1.2 billion U.S. dollars, and our box office revenue was 540 million U.S. dollars.
"Pirates of the Caribbean" was released in May and is still in theaters. The current global box office revenue is 700 million U.S. dollars, and the final box office is expected to be around 1 billion U.S. dollars. "Wang Changtian said.
After listening to Ye Zishu, she felt that the performance of the three films was a bit beyond her expectations. Although he was very confident in "Titanic", he did not expect that the overseas market alone would exceed 1.8 billion US dollars.
There is no release in China. If it were released in China, it would be basically the same as the global box office of the previous life, but now it is released 3 years ahead of schedule. It is quite good to have this performance.
Although the total box office of "Frozen" is not as high as in the previous life, even if the domestic box office is included, it should not exceed the total box office of the previous life, but it is not much different, which makes Ye Zishu quite satisfied.
After all, it was brought out so many years in advance, and the box office was a little less. Ye Zishu was acceptable, and it was pretty good to be able to basically keep the same.
As for the box office of the first part of "Pirates of the Caribbean", it surpassed the box office of the previous life, which was unexpected by Ye Zishu. The box office of the previous life was only a little over 600 million US dollars.
He felt that apart from some differences between the filming and the previous life which played a certain role, it should be more because the signboard of Shengshi Film and Television Company was erected.
So far, although the number of movies produced and distributed by Shengshi Film and Television Company is not particularly large, all of them are high-quality products, with a very high quality rate, and have won the trust of the majority of movie fans.
After gaining the trust of the audience, no matter whether it meets your own taste or not, at least you won't feel a loss if you buy a ticket to enter the movie theater.
Because the basic standard of the works produced by Shengshi Film and Television Company can still be maintained, especially when "Titanica" Yuzhu is in the front, as a movie written by the same screenwriter, the reliability is higher.
The three movies have earned 1.8 billion US dollars from the world, which is a bit scary, and the three movies have exploded in succession, which is beyond many people's expectations.
Although every movie performed well last year, there were also animated movies with around US$300 million. Although it was not bad, US$300 million was not particularly outstanding.
But from "Titanic" to "Pirates of the Caribbean", the box office of three consecutive films has exceeded 1 billion US dollars, which is a bit appalling.
The following "Finding Nemo", "Ice Age" and the first part of "Lord of the Rings" may not guarantee a box office of more than 1 billion US dollars, after all, the situation has changed, and it is no longer possible to fully infer based on previous life experience.
But it still shouldn't be underestimated. The next three movies can be said to be high-quality goods. In addition, Shengshi Film and Television Company is now in full swing, and the box office is more likely to be higher than that of the previous life.
"With so many movies being a big hit, how did other movie companies react?" Ye Zishu asked.
"How can there be any reaction? They all want to cooperate with us, but we all independently produce films and don't accept their investment. Instead, we are somewhat interested in investing in their films." Wang Changtian said with a smile.
"You can indeed invest in some movies properly, but don't invest in big productions for the time being. First, your funds have other uses, and second, you still need to accumulate investment experience.
By the way, are they interested in the special effects production of Phoenix Special Effects Company? "Leaf Book asked.
"Some companies also asked, but the special effects production cost of Phoenix Special Effects Company is not low, and it is not a big production, so they dare not cooperate with Phoenix Special Effects Company at all." Wang Changtian said.
After Ye Zishu heard about it, he didn't feel that he had to lower the price to improve his performance. You get what you pay for. If no one is looking for them to cooperate, you can focus more on Phoenix Special Effects' own business.
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