Reborn Technology Upstart
Chapter 686 Kylin Environmental Industry Group Rises
Huanyu Group's cars are the best in their class, even better than higher-level cars, in terms of driving control, energy saving and emission reduction, and even the interior and exterior design of the car.
This makes other auto companies do not know how to do it well, and some efforts can still be achieved, such as the interior and exterior design of the car, but this will increase the cost.
As for other aspects, they will not be able to catch up in a short time. Assisted driving technology is easy to say, but it is not so easy to do well.
Moreover, assisted driving technology requires a large number of sensors. The better the sensor, the more expensive it is, which will increase the cost. Fortunately, the sensor can be bought from Qinglong Technology Company.
Energy saving and emission reduction are not so easy to do. If you want to reduce emissions, you need to buy devices from Kirin Environmental Industry Group, which will add a lot of expenses.
Energy saving is even more difficult to achieve. They have been making engines for so many years, and they have almost achieved the ultimate they can do. However, in terms of engine performance, there is still a certain gap with Huanyu Group.
This is better, after all, the gap is not too big, but the photovoltaic paint used by Huanyu Group is not available in the market, and this has a great effect on gasoline-electric hybrid vehicles.
If Huanyu Group's cars were not so popular, they could study them slowly, but if they hesitated now, it would be tantamount to handing over the market to others.
At that time, the annual sales volume will not be 5 million vehicles, but it will reach tens of millions of vehicles. As long as the sales volume increases, it will be even more difficult to suppress it.
The more cars are sold, the lower the cost will be. At that time, even if a matching car product is produced, it will not be able to gain a competitive advantage in terms of cost.
Now their top priority is not to match or exceed the performance of Huanyu Group's products, but to narrow the gap as much as possible, so as to prevent the excessive gap from continuing to exist for a longer period of time.
At present, what they can do is actually very limited. In addition to launching new car designs, it is to install exhaust gas treatment devices. As for other aspects, they cannot be solved in a short time.
Some of the automotive design materials used by Huanyu Group are their own materials, mainly interior materials, and most of the surface skin materials come from Kirin Textile Industry Group.
Kirin Textile Industry Group has too many types of materials, including natural textile products, traditional chemical fiber textile products, artificially synthesized animal fur, and other brand new textile materials.
For example, the high-end automobile products of Huanyu Group all use artificial leather, which caused a huge sensation at that time, and some animal protection organizations stood up to speak out.
Fortunately, Huanyu Group and Kirin Textile Industry Group stepped forward in time and explained to the public that this is artificial leather. Using this product can not only enjoy better results than natural leather, but also protect animals.
As soon as this news came out, it caused a huge sensation all over the world. Everyone suddenly realized that they couldn't keep up with the rhythm. Even animal fur can be artificially synthesized?
There are also boring people who go to relevant institutions to test and find that this is really the case, and in terms of performance, artificial synthetic leather performs better.
Therefore, Huanyu Group's automobile products are known as the most environmentally friendly automobiles at present, and have been welcomed by more consumers, and have also been recognized by relevant international environmental protection organizations and animal protection organizations.
Therefore, if these auto giants want to design interior decoration, they may also purchase textiles from Qilin Textile Industry Group. The price is definitely cheaper than natural ones, but it will not be much cheaper.
As mentioned above, the domestic sales of his industries will consider the affordability of the domestic people, but the sales abroad are priced entirely according to the value of the product, and it is impossible to set the price based on the production cost.
According to Huanyu Group's internal and external design and exhaust gas treatment standards, their overall cost is at least 20,000 yuan higher than before, which is not a small cost.
Don't think that the price of their car is very high, it is a high price for us,
In fact, most of their cars are sold at very low prices in the local market, or in a fully competitive market.
The cost of an increase of 20,000 yuan will either be borne by consumers or by themselves. If it is the case in the past, it must be borne by consumers.
But now it is very difficult to let consumers bear the burden. Originally, their overall performance is not as good as that of Huanyu Group, and the price of the new car they launched is even more expensive. No one wants to be taken advantage of.
If you bear it yourself, it means that your profit margins are compressed, and some models may even face losses unless they make up for it in other ways, but this will cause a decline in overall quality.
No matter how they calculate, it is not cost-effective, but there is no good way. This is where they struggle. They can only bite the bullet and announce that they will launch environmentally friendly cars next.
No matter what the future holds, if you want to calm down the emotions of consumers, especially your former loyal users, you must give them some hope, and don't let them rush into the Huanyu Group's car.
In fact, not only these auto companies are struggling, but many car owners and the government are also struggling. They just held a global climate conference last year and determined that the climate problem is serious and must be improved.
As a result, as soon as the words fell, the Kylin Environmental Industry Group here provided such a superior product. Whether they installed it or not, it would cost a lot of money to install it.
If it was a new car, they would not be so entangled. After all, the annual car sales are only tens of millions, and the total cost is not particularly high. .
However, Kirin Environmental Industry Group also has exhaust gas treatment products for existing stocks. If it is only for new cars, it seems to be useless.
What I said just now should not be just talk, and the pricing of Kirin Environmental Industry Group is also quite cheap, neither too expensive nor cheap.
There are at least 400 million cars in the world, and these developed countries have the largest number of cars. If all of them require installation, it will cost trillions of yuan every year.
This money is not a one-off, but has to be spent every year. No one's money is blown by a strong wind, and it is unavoidable that a company will suddenly earn it away.
Interestingly, the Chinese government is very active in environmental protection. It plans to install exhaust gas treatment devices on all domestically sold cars and existing car stocks within five years. For this purpose, it also plans to spend a sum of money to subsidize car owners.
Doing so naturally shows that the government attaches great importance to environmental protection, but neither the number of stock cars nor the annual sales volume in my country is too large. In fact, the government does not need to subsidize too much money.
And out of confidence in the country's economic development, they believe that in the next five years, my country's per capita income will increase enormously, and residents who can afford cars will also be able to afford the cost.
The most important thing is that this industry is domestic. As long as it can set off a wave of installations around the world, the money will still be earned by domestic companies, and the taxes obtained by the government are more than enough to pay for these subsidies.
No matter how it is considered, it is a cost-effective business, so it is appropriate to propose this initiative. It not only responds to the initiative of the just-convened global climate conference, but also allows domestic enterprises to obtain tangible benefits.
It's just that this makes the governments of other countries even more entangled. Even developing countries are so concerned about environmental protection, and even pay a lot of money to compensate car owners. Why do they have any reason to shirk.
Of course, there are also some governments who pretend to be dead and ignore this issue at all, but there are various environmental protection organizations in the world. With a little activity, the activities of these environmental protection organizations will increase.
It is very difficult for many governments to ignore it, so less than a month later, some governments followed up, announcing new standards, and at the same time saying that they would start subsidies for existing car owners.
It’s just that the amount of subsidy varies, and small countries tend to have more subsidies. After all, they have a small population and the country is rich, so they don’t care about subsidizing more.
However, some countries seem to be very powerful and have a high economic aggregate, but it is not an easy task to get the government to spend a large amount of money to subsidize them.
The popularity of Huanyu Group remained unabated, but the popularity of environmental protection and Qilin Environmental Industry Group suddenly became even higher, becoming the hottest topic in April.
Kirin Environmental Industry Group also knows how to market according to the trend. Automobile exhaust gas treatment devices are already hot enough, so they began to promote their eco-friendly shopping bags, bottles and other eco-friendly packaging products.
It is claimed that the use of these environmentally friendly products will allow human beings to completely get rid of the situation surrounded by white garbage, which will play an important role in the protection of the environment.
This publicity put many companies on the cusp again, and many companies had to start thinking about replacing packaging products, and even contacted Kirin Environmental Industry Group to inquire about their prices.
When they learned that their prices were actually not very expensive and were completely within their tolerance, they had no hesitation and began to place orders one after another.
Don’t think that this industry is not profitable, in fact it is very profitable. If the environmental protection products of Kirin Environmental Industry Group completely replace the existing plastic packaging, it can bring them hundreds of billions of dollars in income every year, which is not a small number.
In order to be able to completely replace replaceable plastic products, Leaf Book gave Kylin Environmental Industry Group a large number of environmentally friendly alternative materials, which can replace most plastic products.
It's just that due to the energy and production capacity of Kylin Environmental Industry Group, the most important thing at present is to replace disposable plastic products, because such plastic products are more harmful to the environment.
During this period of time, whether it is Huanyu Group or Kirin Industrial Group, they are both suffering and happy. The painful part is the lack of production capacity, and they need to desperately expand production capacity.
Happiness is very simple, that is to make money, the business they placed high hopes on, lived up to their expectations, and achieved great success in the global market.
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