Return To 1990

Mr. Zong is naturally very familiar with this method. The problem is that toads don't bite people, but they are disgusting people. Today, they are already disgusting enough.

During this whole day, Lu Feng not only stirred up the business world, but also spread to the entertainment industry. Under the effect of the fan economy, some girls who liked the Four Heavenly Kings became the first buyers of Jiamei Food.

The external telephones of the major factories of Jiamei Food are ringing non-stop. I don’t know how many goods are sold. There are a lot of calls, and all kinds of interviews are coming.

Lu Feng received a lot of calls throughout the day, all of them wishing for new products to sell well. At five o'clock in the evening, the office phone rang.

"Which one?"

"Is it President Lu?" It was President Zong's voice on the other end of the phone.

Lu Feng raised his brows. He was a little surprised that Mr. Zong called at this time, but he could hold his breath and wait until now, and it is estimated that there would be no less meetings. Lu Feng knew that Wahaha should be very angry today.

"It's me, who are you?"

"I, Zong Qinghou."

"Mr. Zong, today is really a double happiness, why did you call me?" Lu Feng said with a smile.

"Mr. Lu, I'm older than you, it's fine to be your uncle, you still have a long way to go in life, don't jump around in some gray areas, just do business well, I'm older than you, and I don't want to have the same knowledge as you. "

"What you said is a bit heavy, everyone is a businessman, and everyone depends on their means!"

"Then you are serious about advertising."

"I don't have money!" Lu Feng said simply: "I have money and I will do this? Let's cut to the chase and say, you can't get rid of me, now Wahaha is famous in the country, I don't stick to you, who am I sticking to? "

Mr. Zong on the other end of the phone was a little astonished at Lu Feng's magnanimity, and sneered after a while, "You are shameless."

"I'm really a villain. It's not that easy for you to get rid of me."

"Really? Then kill you. It just so happens that I need your factory in the north very much. Since you are forcing me to take action, don't blame me for being rude to your back. To be honest, in my eyes, Jiamei Food is too weak. Now, even if you use some means to get some factories, it is still very weak. Although you are ranked second in the list of emerging food private enterprises, the gap between the second and the first is sometimes bigger than the difference between heaven and earth. ."

"Then let's touch it."

"Okay, wait." The phone hung up.

Lu Feng pressed the hang-up button and found that Gao Zhiwei and a group of executives walked in at an unknown time. Obviously, he heard the words on the phone.

"Mr. Lu, are we sure we want to gossip with others? Besides, the endorsement of the Four Heavenly Kings is still pending." The marketing manager worried.

"A lawsuit is a lawsuit, and only the four of them are called the Four Heavenly Kings? At that time, they said that the picture was misplaced." Lu Feng asked: "Have the sales data come out?"

"No, this kind of data is difficult to track, but according to the data provided by the six factories, the total distribution volume in the past two days is 1.4 million bottles, and the total sales of other snacks have exceeded 2.3 million, and they are still expanding. In the market, the market department estimates that the small snack market is around 20 million, and the small canned food market is between 100 million and 500 million.”

"Continue to buy newspaper pages in Hangzhou tomorrow, and write that Jiamei Food has sold more than 10 million bottles, and it can go around the world when connected."

"Is this propaganda overdone?"

"You can do what you want. At the same time, tell all the factories to accept interviews with newspapers and TV stations, and let them remember a sentence. It's not surprising, but it's crazy." Lu Feng looked at the manager of the marketing department and said: "There is also the matter of the Four Heavenly Kings, don't say a word, just go back and forth, today is like the Four Heavenly Kings, tomorrow will be like the Four Heavenly Kings, play for a few months, let's pay him a sum of money, Do you understand?"

"Know!"

"Creating foreign products and creating products that the four heavenly kings eat our products, implying that ordinary people, our products are special products, find a few people, put on white coats, take a set of photos in the laboratory, get some chemical symbols, you must learn use mysticism,

Ordinary people can't understand it, and he will feel high-end. "

"OK!"

Lu Feng's marketing method is definitely ahead of its time now. Nowadays, TV commercials are all about shooting a factory, asking someone to hold the product and directly say, what to buy, which is very simple.

If the current marketing is a simple girl, then Lu Feng is an old hooligan.

"This canned food doesn't seem to be selling well." Gao Zhiwei whispered. According to the sales volume of snacks in the factory, the sales volume of canned food is so big today.

Gao Zhiwei has worked for two companies, one is Wahaha and the other is Jiamei Food. The products of these two companies are in a state of crazy sales, and these two companies are the only ones in the country. 1.4 million bottles, it is estimated that the whole people are well-off.

"Don't worry, let the advertisement fly for a while, everything will be done tomorrow, get off work early." Lu Feng stood up and packed his things.

Lu Feng estimates that the sales volume of small cans is around 30 million bottles, because this year's Wahaha nutrient solution is also the same amount. Sixteen factories produce these, as well as small snacks and products that will be developed later.

The area of ​​the sixteen factories has been developed, which is enough to support a tens of billions of food groups. Lu Feng's design for Jiamei Food is based on the requirements of 30 years later.

After seven o'clock in the evening, the lights in Wahaha's conference room were still on. The senior management already knew that the two days were not peaceful. It seemed that it was not a matter of the market, but a matter of competitors.

"The meeting is over, the marketing department will get things done, and notify the agent over there to do it." Mr. Zong stood up and his face was not good-looking, and he left the office directly.

Everyone was murmuring about it. Originally, the production kept up this year, but I didn’t expect to kill Cheng Yaojin halfway through. I’m afraid some have been busy recently, especially the marketing, public relations, and publicity departments.

Early the next morning, on the way to the factory, Lu Feng bought a newspaper, but he didn't see the effect of his casting **, but was bombed by the other party first.

City Daily, the headlines on the front page are printed with huge words, Wahaha is coming, are you ready?

Lu Feng flipped through several newspapers in the newspapers and magazines, all of them were like this, the boss smiled and said, smoking a cigarette, "It's all like this today, don't flip it, you can look at the second page, this is all bought and made by the rich boss. In the advertisement, there is a line of small characters below, which is very interesting."

Lu Feng took a look, and there was a line of small characters at the bottom, which read: I'm here, are the local small food companies ready?

"I've never heard of this Wahaha, the name is interesting."

"Company in the south, have you ever bought that nutrient solution for your grandson?"

"Is it delicious?"

"It's delicious, but the canned food of Jiamei Foods is very delicious recently. It melts in your mouth and is just right for children."

"What does that line of small print mean?"

"What can there be, for Jiamei Foods, Mr. Jin Yong said Jianghu, what is Jianghu? Where there are people, there are Jianghus. There are not only people in the business world, but also interests. , the illustrated kind."

"I look!"

Seven or eight big men formed a pile and turned into curious babies.

Seeing this group of people look like this, Lu Feng muttered something unethical, and threw the money at the booth and got into the car with a newspaper.

At the same time, a similar scene was staged on the streets of Hangzhou thousands of miles away, except that a group of people gathered around and muttered, what the hell is this Jiamei Food doing? , I really didn't see it.

When Lu Feng arrived at the factory, he put the newspaper on the table and thought about it for a while. After everyone went to work, they all called to the office.

"It has already started. What we need to do next is to firmly grasp the local market, and then find a way to expel Wahaha." Lu Feng smashed the newspaper on the table and said solemnly, "It can't be because it is a baby, let's If I don't clean it up, I can't get into its market for a day, and it has to get out of my market."

"In the morning, I received a call from Du Qifeng. Some of their agents in Xiaoshan had problems. The products were seized, saying that they failed the random inspection."

"Understood!" Lu Feng was expecting this kind of result, and the other party said that if he wanted to be real, that would be death.

"Report it to the local industry and commerce bureau, and investigate if necessary. Even if there is no evidence, the product will be detained for a period of time." Lu Feng looked at the crowd and said, "For small canned food, we must vigorously promote it locally, and the market share must increase. "

"I will run the market in person, Mr. Lu can rest assured." The manager of the marketing department assured.

In Wahaha's office, newspapers have been placed on the table, and there is also an entertainment newspaper. The signing company of the Four Heavenly Kings has discovered the endorsement of Jiamei Food. It is said that they are going to sue. Because at this time, the four heavenly kings just revealed that the wind was about to leave the contract company.

Some small newspapers privately said that this was the job of the Four Heavenly Kings to find their way and take over privately. Anyway, the four characters of Jiamei Food were very hot.

Mr. Zong looked at the newspaper. He knew what Lu Feng wanted to do. He wanted to use the lawsuits with celebrities back and forth to gain popularity through constant exposure.

In the first hand, Jiamei Food has been driven out of the local area, and the next step is the second hand. He made an appointment with the local newspaper in the morning. If Lu Feng, the four heavenly kings, can rub it off, he can rub it.

He wants to help the Four Heavenly Kings to file a lawsuit, and at the same time, he wants to scold unscrupulous companies like Jiamei Foodstuffs.

In the morning, the Marketing Department went to the Industry and Commerce Bureau to report it, but it was rejected. Although Jiamei Food is very big in the local area, it is not as big as Wahaha in the local area, and its influence is limited.

When eating in the cafeteria at noon, Gao Zhiwei said that he should go for a run, but Lu Feng stopped him, so let's go by himself, he wants to make Wahaha feel the pain!