Return To 1990

During the whole day, Gao Zhiwei paid for air tickets to invite these reporters to go to the Shenzhen laboratory, and at the same time let the local TV station interview and film, this wave of natural and life-threatening publicity.

At the same time, a group of reporters who did not catch the free air tickets to Shenzhen again gathered around Wahaha to ask about the nutritional solution. The safety of children's food became the focus of everyone again, and they even interviewed the supervision of different regions.

Wahaha held several internal meetings on this day and came to the conclusion that if nutrient solutions were classified as medicines, sales would definitely plummet. It is necessary to launch new products within the last week, and they must be positive in the market. Against Gamay Foods.

And to launch products similar to small cans, the most important thing is, price wars, cut prices in the terminal market, give profits to agents, and at the same time suspend the advertising costs that are going to be invested in CCTV, disassemble the money, and use part of it for Market advertising, marketing, etc., are partly used to drive price wars.

They calculated that the capital flow of Jiamei Food was very fragile, breaking his capital chain.

The four characters of Jiamei Food have become an absolute hot word in Shenzhen. Many people want to buy small cans, but unfortunately they can't buy them at all. This is the Pearl River Delta, there is no Lu Feng's factory, and there is no place for small cans to survive.

It has been almost a month. Jiamei Food and Wahaha cannot be said to be well-known in China, but when they mention it, they all know that the two sides are red-eyed, and the blind can see it.

Some important media began to publish articles with very intriguing titles, called: Cooperation can lead to win-win results.

Today is March 29th. The spring breeze has blown all over the land. Thousands of trees and pears bloomed overnight. Gao Zhiwei was on his way back.

There were a lot of documents on Lu Feng's desk. After entering the door, he made a cup of tea for himself. Zhang Fengxia walked in and said, "There are a lot of things to do. Tomorrow, Wahaha's new product will be released, and the goods have been filled in the past few days. There is an internal source saying that they have prepared 70 million for a price war with us. Also, our reputation has been too great recently, making it difficult to negotiate with the subsequent factories. Those negotiating teams called yesterday and said they wanted to pay more, or even There are some to draw, and..."

"Stop!" Lu Feng raised his hand to stop her from speaking. Anything made him feel difficult.

Lu Feng picked up the newspaper on the table and glanced at it. Regarding the report that he wanted to be a peacemaker, he threw it aside, opened the folder and asked, "Where did you talk about it?"

"Taiyuan, the application was rejected on the grounds that there is a high risk." Zhang Fengxia took a folder next to it and put it in front of Lu Feng and said, "Because of the lack of information, we pledged this factory to many places to get resources, now The matter is so big, some newspapers reported our situation, and many people called to ask."

"The raw rice is cooked, tell them that if you want local employment and tax revenue, let me do it, or you will be arrested." Lu Feng looked at the last few factories and thought about it: "It's really impossible to take Zhengzhou If one of the factories fails, I will give them two, anyway, there is no shortage of factories now.”

Zhang Fengxia looked at him and felt that Lu Feng was dancing on the tip of a knife, and said, "You are playing around with **** like monkeys. The properties of those factories are all mortgages, and they have been given to the bank."

"I don't mortgage the land. I mortgage the market. All my factories are running, and there is money every month. As for those teams who want to talk about money, let him get out." Lu Feng looked at the contents of the document and pondered for a while. Said: "To change a group of people, we must convince the other party to believe us."

"This is enough, and the finances were calculated yesterday. We should have a shortfall of 20 million. It is almost 20 million for the assembly line, office furniture, and mess. The six factories in the early stage and the first phase of the factory cannot be postponed. , Yesterday, several factory managers said that the wine that should be drunk has also been drunk, and they are afraid of you running away now."

Zhang Fengxia looked at the contents of the document. If she were a local leader, she would like to shoot Lu Feng now.

"Twenty million!" Lu Feng took a deep breath,

Immediately after that, there was the price war. As things are now, the follow-up local policies, even if they give funds, must be special funds. This money will not be used by Lu Feng in other places.

Zhang Fengxia knows the whole thing very well. Based on her judgment on the operation of business, this is a dead end. Lu Feng's biggest advantage is that, with the help of attracting investment, based on this factory, he will pledge the game of Snake Eater. next factory.

Then he went out and said that he had two factories, like a greedy snake, the more he eats, the longer he eats.

If it was before, he could delay the funds of the next ten factories and divert it to these six factories. This amount of money is enough for him to fight Wahaha with his hands and feet, or even defeat Wahaha.

The only competitor in the market was defeated, followed by market dividends, just like when Lu Feng defeated Ren Qianbo, profits rose rapidly.

However, Wahaha is not Ren Qianbo, and he can't be defeated. Even at the beginning, it became known to the whole country, which naturally disturbed the subsequent ten factories. What he used was nothing more than information asymmetry.

The funding gap of 20 million may crippling his greedy snake.

During this period of time, Zhang Fengxia has gained a lot. She even thinks that she has learned more than the four years of business school and is more practical, especially Lu Feng, who is typical of pragmatism.

He has a very thorough understanding of the business model. What he is playing is leveraging the lever, eating all the food, and eating it all the way back. If it wasn't for such a big mess, he could keep eating it.

In fact, Lu Feng used the real estate model many years later. I don’t know how many real estates made their fortunes in this way. It was common for someone to use one million to move a piece of land, and then use a piece of land to move a real estate project with hundreds of millions of dollars.

For one morning, Lu Feng spent the whole morning in the R\u0026D department. Rather than the R\u0026D department, it was Lu Feng who felt that they had a total of 17 ingredients, and they were very proficient in blending various products.

A group of people hurriedly blended various flavors, milk, and food coloring together. Lu Feng looked at the color and nodded, "This color is good, I'll try it!"

After drinking, Lu Feng slammed his mouth, feeling that it was almost the same as the lactic acid bacteria he drank in the previous life, and thought for a while: "Adding some hawthorn, it lacks the hawthorn flavor, and the yogurt is fine, and the proportion of milk is increased a little, the taste of milk is strong. a little."

"Add some viscous agent, add some flavor, and I'll adjust it for you."

More than a dozen people in the R\u0026D department have always been puzzled. They originally thought that going to work every day was a variety of experiments, but since they came to Jiamei Foods, it has been different.

Every time a product is developed, Mr. Lu squatted and took a sip. The people present felt that he must have drank a lot of products and described some flavors, and these people adjusted according to the flavors he said.

At 12:30, Gao Zhiwei came back, went to the cafeteria and didn't find Lu Feng, asked Zhang Fengxia, only to know that he was in the R\u0026D department, and he hurried to the R\u0026D department.

Before entering the door, he saw Lu Feng squatting on the ground, holding a test tube in his hand. He didn't know what was in it. He frowned as if drinking white wine, surrounded by seventeen young men, watching him drink. Put a plate of peanuts on the ground, and a plate of pork head mixed with cucumbers. It is definitely a drinking scene.

"It's too informal." Gao Zhiwei muttered, thinking to himself, such a R\u0026D picture must not be photographed by Wahaha people, otherwise high-end advertising will be useless.

"Mr. Lu, I'm back, everything over there has been sorted out." Gao Zhiwei walked in and said.

Lu Feng put down the test tube in his hand, nodded and handed it over, "Try it!"

Gao Zhiwei took a sip, smashed his mouth and said, "It's sweet and sour, it has the taste of Wahaha nutrient solution, but it's not that strong."

Lu Feng knows that this is what he researched on the other side, named AD calcium milk. Although Lu Feng has no formula, he has debugged a similar taste based on his feeling. This has an advantage and will not infringe.

"This should sell well. Is there a new product coming out?"

"Yeah, the other party is going to fight a price war, have you heard?"

"I heard a few things, but Mr. Li called me and said that there were more than 20 million loopholes in our funds, and the follow-up factory..."

"Okay, this is the R\u0026D department. We don't talk about finance." Lu Feng looked at the crowd and said, "Put out the things that have been researched during this time."

All of them have been debugged, and a row of test tubes are arranged in various colors, including lactic acid bacteria, AD calcium milk, black tea, cola, and seven or eight products, such as Assam milk tea, green tea, rock sugar Sydney, etc., but The taste is wrong, but green tea is good for blending. The problem is that when you shake it, it looks like urine. Lu Feng feels that people today can't accept it.

Black tea also has this problem.

"This! This!" Lu Feng pointed to lactic acid bacteria and AD calcium milk with his finger. After speaking, he felt that the two products were too few. If they were tested on site, luck would be good, they could be adjusted in three or five days. Bulging belly.

Lu Feng suddenly thought of something. He picked up a test tube and ran to the faucet to pick up some water. After placing it on a piece, he said, "It's just these three products."

"what?"

"That tap water?"

"What tap water? Can your child speak?" Lu Feng slapped the manager of the R\u0026D department with his hand and said, "This is called mineral water, mineral water. Get a filter during production and filter it. You guys will put this in the afternoon. Product features, communicate with the design department, I will hold a meeting for them in the afternoon and have dinner first."

Gao Zhiwei watched from the side and walked out with Lu Feng silently. On the way to the cafeteria, he couldn't help but said, "Mr. Lu, we can slowly find a solution for the shortage of funds. No, the whole army is wiped out!"