Return To 1990

A thousand vcds piled up together into a hill, and everyone at the scene fried the pot. The price is simply outrageous.

"I want to ask President Lu, is this the price after listing?" a reporter asked Lu Feng.

"This is the pioneer version. The price will be adjusted after the official launch. After all, the quantity is large!" Lu Feng replied.

"Is this price too expensive? We know that many domestic technology enthusiasts like this technology very much and think it is a major breakthrough in this country. Will such an expensive price chill the heart that is eagerly looking forward to it? It’s too different from Jiafeng Electronics’ strategy of low prices and closeness to the people.” Another reporter asked.

"As I said, the price will be adjusted after the listing. Don't be picky. Since you want to enjoy the changes brought about by technology at the first time, you must bear the due price." Lu Feng knows that some reporters are just looking for something. Yes, he hurriedly waved his hand and said, "That's all to answer."

After stepping off the stage, Feng Zhiyao came over to help block the reporter, and asked in a low voice, "Brother Feng, isn't it too tricky to do this?"

Lu Feng glanced at the crowd. Everyone was crowded in a few public phone booths not far away, waiting to make a call. He snorted coldly, "Hit? I can't kill them. There is a big pit behind the small pit. Shit pit, rest assured, the game has just begun."

In the phone booth, a young man with snarky eyes said to the phone, "Hey, the price has been announced here. It costs 30,000 yuan for a set. The money is not enough. Do you want to buy it?"

After a while, Mr. Zheng, Mr. Li, and Mr. Hou received the news that the Golden Leopard vcd Pioneer Edition under Jiafeng Electronics was priced as high as 30,000 yuan per unit.

At this price, even Li Quanliang gasped after hearing it, it's so fucking expensive!

"Is he crazy? It's so expensive?" Li Quanliang frowned. The price was obviously forcing them to buy. They knew that Lu Feng had already guessed their next move.

Mr. Zheng called Li Quanliang and told him about it.

"I don't think it's necessary to buy it. It won't be too late to buy it after it is officially listed in a few days. Besides, the basic motherboard looks are already there. We are already one step ahead." Li Quanliang pondered and said.

"I also think that Changhong doesn't buy it, right? If you don't buy it, then I won't buy it. This is obviously cheating." Mr. Zheng said firmly.

The bosses of major companies were talking to each other on the phone, and they said very angrily on the phone that they must resist this kind of cheating behavior. joke.

hang up the phone,

Mr. Zheng sighed. A supervisor stood across the table and asked, "Mr. Zheng, let's not buy it?"

"How can you not buy it? Everyone has to eat this dumb loss. It's 30,000 yuan. As long as 100 units are sold, Lu Feng will be able to slaughter the major manufacturers first." Mr. Zheng grinned angrily and muttered. A damning word.

"Notify me, buy it, and get the machine back for me as soon as possible." Mr. Zheng thought for a while, then called He Tian and asked him to come to the office.

A few minutes later, He Tian walked in and asked, "Is the machine back?"

"Not yet, is it okay to buy one back?" Mr. Zheng asked.

"One?" Could it be He Tianwei: "Mr. Zheng, we'd better buy ten and come back. Not only do we have to disassemble and study, but we also have to do some simple voltage tests. If one is burned, we can continue to do it with others. , once there is a failure, causing the 'R\u0026D' to be delayed, it is very troublesome."

"Ten?" The main pipe next to him: "Mr. He, this machine is very expensive."

"The cost is not high, how expensive can it be?" He Tian had already made plans for Lu Feng in his heart. The cost was more than 3,000 yuan, and the listed price was only 7,000 or 8,000 yuan.

"One thirty thousand!"

"My Nima... is this too expensive?" He Tian was shocked.

Within an hour, none of them were sold. Lu Feng and his group sat in a room not far from the door, looking out the window through the glass.

Zhang Fengxia saw those people standing there motionless. The reporter kept interviewing these people and said, "Tomorrow we will definitely be the headlines. I'm afraid that we won't be able to sell one today. It's really embarrassing."

"It's too late to cut prices now." Feng Zhiyao sighed.

Zhu Lidong saw that Lu Feng didn't speak, and he could feel that Lu Feng had the confidence to let these people swallow high-priced things.

A few minutes later, a car drove over and handed a bag to a man. After the man got the bag, he walked to the sales office and said, "I'll buy three!!"

"Sold?"

"Really sold?"

Then another person walked to the sales office, carried a bag and said, "I want five!"

With the money in place, more and more people gathered around the sales office, and the sales were booming in an instant. When Lu Feng saw this scene, he could already imagine how Li Quanliang and Mr. Zheng's group were gnashing their teeth.

A smile appeared on his face, where is this going? Since vcd is the life-saving straw of Jiafeng Electronics, Lu Feng will never let this straw be damaged.

At noon, more than 300 units have been sold, and the money back is tens of millions. This kind of operation is absolutely unique in the history of the product. Those companies that are eyeing vcd are now suffocating in their hearts.

If Lu Feng is not defeated, the money will not be returned with a hundredfold return, and they will not be able to solve their hatred!

At noon, a simple celebration party was held, and the Golden Leopard vcd officially started mass production. At the same time, the long-prepared publicity, advertising and other aspects will also be launched today.

Starting tomorrow, all sales channels and stores of Jiafeng Electronics will display the promotional posters of the Golden Leopard vcd. The factory in Dongguan will give priority to the production of vcd, and the monthly fixed output will reach 600,000 to 700,000 units.

The products that were purchased at a high price were sent to the R\u0026D departments of major companies as soon as possible. These machines were disassembled, and all engineers found a few problems with the circuit lines.

With the arrival of the machine, Li Quanliang basically stayed in the R\u0026D department, and major companies were stepping up their time to imitate them, but they were not sure about these lines, and did not dare to change them rashly.

Only Mr. Zheng had seen the original design draft, and Li Quanliang called him, hoping to learn more from him.

"How many lines? Let me tell you, there is absolutely no problem. I took my chief engineer there at the time. These lines can be further reduced. We have done tests in the past two days, and there is absolutely no problem." Mr. Zheng clapped his chest and assured, and reminded: "Mr. Li, you can't tell other manufacturers about this. If you reduce it, you can save more than ten yuan."

"Don't worry, I will never talk about this." President Li assured.

The eyes of all companies are on this line. The more mysterious the big companies keep and treat this as an absolute trade secret, the more other companies think that there are key things in it.

As major companies inquired about each other and spent money on insiders, in less than half a month, Mr. Zheng successfully led all the companies away.

In half a month, the production of vcd has been on the right track, and the goods have been delivered to major distributors, and they have begun to push the goods into the first-line stores. The retail price of the terminal is set at 3,980.

David TV started bombing advertisements, and billboards also appeared in the streets and alleys. Lu Feng was very clear about the positioning of vcd, that is, the necessities of marriage.

At the same time, in terms of marketing, he strives to match the ordinary price and high-end life. On the posters of major stores, Lu Feng put Jiang Wanmeng's photo on it to promote the authority and authenticity of the product.

As the first batch of goods was put on the shelves, it was sold out within three hours, and even scalpers began to sell at higher prices. On March 25th, all channels were fully supplied, and the factory's production capacity was approaching its limit, producing 25,000 per day. Thousands.

However, the market is still hot, and many places are out of stock. The highest single-day sales are 30,000 units, breaking the daily sales data of the home appliance industry in one fell swoop. , the overall profit is still in a state of loss.

Such a crazy market is enough to see that the gap is very large, and it is impossible for major companies not to be jealous, but even to prevent piracy, it is necessary to redesign the shape, understand the circuit and internal structure, and then conduct short-term experiments after building it yourself. .

"One hundred million! One hundred million!" Mr. Zheng looked at the single-day payment data given by Jiafeng Electronics in front of him. His eyes were no longer red, but almost green.

"100 million a day, what speed is this? Even if you invest 50 million in the early stage, according to the 8% profit point, the profit is close to 10 million in one day, and the money will be paid back in five days. It's fast!!"

The executive on the side said: "The reason why the sales are so hot is because he is the only one in the market, and this kind of sales scene won't last long."

"What do you mean? Of course I know." Mr. Zheng grabbed his hair with his hand. He saw that Jiafeng Electronics was about to fall, and now it was back on its feet in an instant.

"Entry must be accelerated!" Mr. Zheng said with a gloomy expression.

"Mr. Zheng, the test has not been completed yet." He Tian reminded.

"Are you still experimenting with a hammer? After you've finished the experiment, Jiafeng Electronics has become the leader of the domestic electronics industry. We can't wait any longer, and our price is cheaper than his. I feel that other companies can't sit still these days."

Mr. Zheng thought for a moment, then said solemnly, "Is the leather bag company ready?"

"It's already ready."

"Production will start today, and the sale will start within three days. The price is set at 3,580. The profit of our single product is more than 200. This is pure profit." Mr. Zheng told his subordinates: "We must speed up, go!"

This scene was staged in major companies at the same time. The data released by Lu Feng was really exciting. They couldn't wait for such a long experiment. Although it took ten days and a half months at most, they still couldn't wait.

The market for vcd is actually not big, and many people are watching. The problem is that only one company exports products, which is equivalent to a monopoly. The production volume of more than 20,000 units per day is distributed in eight provinces, and each store sells it. There are not many people who go there, but they gather together like a mighty river.

Once others enter the market, the market will quickly saturate, and then a crazy price war will unfold.