Return To 1990

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The live TV broadcast came to an end, and many media members had already walked outside. Lu Feng stood up, straightened his clothes, and stared at Chat and Tai. In the live broadcast just now, the two of them had completely lost.

Vera was not very happy that Sompa did not criticize Lu Feng and Tongpala. He strode down quickly and stood one step away, staring at Lu Feng.

Many people at the scene became nervous when they saw this situation.

"What the hell do you want to do?" Lu Feng asked in English.

"Don't be so arrogant. It's easy to get into trouble in a foreign country. Also, get out of here as soon as possible, otherwise it will be too late when you want to leave." Vera has always felt that she belongs to the elite level, and she stays in high-end hotels. The people were all business elites like Chatai. He looked at Tongpala and sneered, "Do you think you are worthy of standing next to me?"

"There are too many people threatening me, but I am still alive and kicking. Also, I have to advise you two. As the head of a branch, it is not enough to just monopolize this trick. Once someone competes with you, they will come. , you can't survive." Lu Feng said to the two of them sincerely: "Learn more, I beg you. Look, hay is leaking out of your shirt, hide it, you idiot!"

"Who the hell are you talking about?"

Vera couldn't help it anymore and grabbed Lu Feng's collar and was about to take action. The bodyguards from both sides rushed over quickly and pulled the two people over.

"As for you two, to be honest, it's Mu Zha and Pike who are more troublesome. That's because I'm not familiar with the place. They can't solve it. You two are really nothing." Lu Feng held out a finger. Said: "One week! I will warmly welcome you two to be laid off in a week."

When there was no media, Lu Feng openly told the two of them in front of the people around him that he would need to clarify this relationship with Schroders Group in the future anyway.

"Okay, let's play and see who kills who!" Vera said with a gloomy expression.

Chatai was already stunned on the spot, and Lu Feng said Mu Zha's name, indicating that he already knew everything, and even Mu Zha might not be alive anymore.

His biggest culprit was quietly solved by Lu Feng?

Coupled with the unwillingness of some local departments to seize Guangming Electronics, Zhatai instantly felt his hairs standing on end. Unknowingly, in addition to the market and media encircling Lu Feng, he had already been in other directions without even realizing it. Breakout.

Lu Feng took Tongpala away!

Vera was very angry. In his imagination, a man like Lu Feng, who was struggling to his death, should be begging him to give up some market share so that Guangming Electronics could survive. However, he dared to talk to him like this. He was simply asking for death.

"Something happened." Chatai pulled Vera aside and briefly explained the matter. Vera was also stunned. She didn't expect Lu Feng to do so many things quietly.

There was something not right between the two of them, and they could tell that Lu Feng had made many friends during this period, and Songpa's sudden change of heart was probably because they knew each other.

"We can't wait any longer. The headquarters won't see any results. We are the ones getting scolded. In my opinion, we can directly subsidize and compete with lower prices!" Chatai proposed a simple and crude method.

Guangming Electronics' sales are on the rise, and this method can suppress them as quickly as possible.

These two people have not experienced any business competition. The pricing power in Thailand's electronics market has always been negotiated by these companies. They are friends. If there is anything wrong, they will punish themselves with three drinks.

The two of them were like soldiers who had never been on the battlefield. The most ruthless way they could think of was to cover it with firepower. After a while, they decided to make a big price reduction!

Tongpala was besieged by foreign capital and faced difficulties in production and operation, but it still spent two million baht to care for poor students. This made countless people feel that such people should not be harmed.

What's more, during this time, Guangming Electronics' product quality has already gained a reputation. Compared with the arrogance of other foreign-owned store clerks, Guangming Electronics' clerks are much more amiable and approachable.

In many aspects, Guangming Electronics is getting closer to ordinary people, but Chatai, Vera and others still feel that they can still make a lot of money by assuming a superior attitude.

In the afternoon, Toshiba and Motorola announced price cuts, up to 20% off. As soon as the news came out, it caused a sensation in the industry. The two companies were really jealous. Some people claimed that this was a massacre of Guangming Electronics.

In the hotel conference room, Lu Feng looked at Kevin and others and asked, "Is this just a price reduction?"

"Yes, it's just a price reduction, very simple and crude!" After Kevin finished speaking, he couldn't hold it in anymore and burst out laughing.

"Hahahaha!" Lu Feng also laughed.

Even though some of the management in the company couldn't understand Lu Feng's Chinese, they laughed awkwardly.

"Are these two pigs? Even pigs can't do this. Do you think Shi Watanabe will be pissed off by these two things?" Lu Feng smiled and said, "We will also lower the price and add new ones." It’s time for the product to be launched. The previous radios and home appliances were a mess. It’s time to launch them.”

"This aspect is already being arranged. It is expected that two new products will be launched tomorrow. The price is slightly higher because there is a discount now." Kevin replied.

"Since you want discounts, let's do something. Let's call it to support domestic products, and then start building a wall and find ways to turn customers into repeat customers. Um... let's use a points system. One baht, one point. When the time comes, it can be converted into money for consumption. My suggestion is to exclude VCDs from activities. First of all, we only have VCDs. Secondly, even if there are pirated ones, the interfaces are wrong. This thing has a natural moat."

Lu Feng wrote and drew on the blank text, mainly TV sets. Once the TV set is sold, it must be equipped with audio, VCD and so on, so the TV set with the biggest discount this time is the TV set.

Any promotional activity is essentially to attract people, to attract a group of customers who were originally waiting at the door, and to pave the way for their second consumption. Whether it is points, expansion coupons, or half-price for the second cup, it is the same. Yes, I will try my best to get you to make a second consumption.

Chatai and Vera obviously didn't understand this. They just cut the price simply and rudely. No branch manager could do this kind of behavior.

The store of Guangming Electronics is already crowded with people. There is no mobile Internet now, otherwise it would definitely be the hottest spot on the Internet. Countless people gathered here, some shed tears with excitement, some moved themselves, and told the story of Tongpala to the people around them. .

In the evening, the data was summarized. Compared with yesterday, the single-day sales tripled!

In the room, Lu Feng looked at the newly released data, nodded to express his satisfaction, and said: "Everything that needs to be done has been done, let's see how it breaks out."

The next day, the Tongpala incident continued to ferment, and the media was still controlled by Chatai and Vera. Only occasionally, a paragraph about promoting Tongpala could be seen in some small magazines.

But in the streets and alleys, Guangming Electronics' propaganda is everywhere, and red arches have been erected in front of major stores. No matter how big the momentum is, it can be done.

People began to boycott foreign products, and some even rushed into Motorola stores and cursed at the staff inside.

The prices of the two companies were so severe that there was already a long queue at the door. Someone was ready to take advantage of the opportunity and wait until the event was over to sell them at the original price.

Parties also began to appear in Guangming Electronics stores, and TV sets became a hot commodity. Everyone who bought something would have a stamp on the receipt. When the time came, they would bring the receipt, and the amount on it would be points, which could be spent as money. .

For a time, the whole of Bangkok seemed to be in shortage of televisions, mobile phones, and pagers. Toshiba was selling like crazy, Motorola was also selling like crazy, and Guangming Electronics was once out of stock.

Everyone is frantically overdrafting potential consumers, and it’s a game to see who can’t survive.

20% off!

With such a large shipment volume, 20% of the profits disappeared out of thin air. How could Chatai and Vera afford it?

They have become accustomed to making money from the original price, giving discounts as if they were losing money. Throughout the morning, sales exceeded one billion baht.

"Two hundred million baht was gone in half a day!" Chatai looked at the data on the report, his heart trembling. He had a mission goal this year.

Vera also received the report in the morning. It would be fake if she didn't feel bad. If she keeps doing this, she may not be able to complete this year's tasks. However, the more times like this, the more important it is to see who can resist better.

Vera picked up the phone and called Chatai.

"I tell you, no one can stop now. You have to remember that we have 30 million US dollars in our hands to burn, and he can't afford it." Vera comforted Chatai, and at the same time comforted herself.

"I'm just afraid that I won't be able to complete this year's mission. I don't know where so many people came out of thin air and bought it like crazy." Chatai sighed and said, "I won't read it. It has no other use than being upset."

"They are also losing money, and I took a look today. The sales volume is very good. Their profits are not high to begin with. If they drop another round and the sales volume increases, I don't think they can handle it." Vera's voice sounded slightly Xian Xian said sinisterly: "Why don't we increase the stakes? If this stalemate continues, how about a blitzkrieg?"

"How to fight?" Chatai wondered.

"30% off. Their after-sales service adds up to little profit, but we still have profit!"

Chatai thought about it and felt that it made sense. Long-term pain was better than short-term pain. If it continued to be consumed like this, he was afraid that he would not be able to bear it, so he might as well get a big one.

The two companies urgently planned a set of superimposed preferential plans. After they were announced to the public, the business community went crazy. Are they going crazy?

In the conference room, Kevin briefly explained the situation. Now they want to play a big game. Do you want to accompany them?

Lu Feng smoked a cigarette and asked, "Has the 30 million arrived?"

"arrive!"

"It's fun, right? I'll stay with them until the end and give them a 40% discount!"

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