Rich Baby: Billionaire Daddy Comes

Ignoring these people's suspicious eyes, Su man continued, "we can't be so complacent anymore. We have to be innovative. First of all, in terms of design, we need to be a bit different. Every year in Paris, we will launch the so-called popular colors. Then the luxury goods industry around the world will follow suit. We will make whatever color is popular this year If we lose our uniqueness, we have to do the opposite. This year in Paris, it is said that bright red is popular, but we prefer to do white series. "

As soon as the words came out, the executives were in a dark uproar.

"Bright red is popular, but we go to white? What if the finished product can't be sold? "

"If you don't keep up with the trend, will you be out of date?"

"What's the use of being unique? No one will pay for something that is not popular, no matter how unique it is."

Hearing these rustling remarks, Su man responded calmly: "I know your worries. What you said is very reasonable. It's not unique that you can win. It's not against popular that someone must pay for it. So, we should cooperate with the second step."

"And the second step?" Everyone was stunned.

This little bucktooth is well prepared.

"The second step is to make changes in marketing strategies. The new products we launched this year will not be sold in off-line stores, but will only be sold online. Once the time limit is exceeded, they will be removed from the shelves immediately and will not be sold again."

As soon as Su man said this, everyone was even more surprised.

The protest grew louder.

"You are a layman indeed! How to make money with limited items? "

"And not every consumer will surf the Internet. Many of the old customers who support our brand are old people. They will not go online. They are used to trying on and shopping in physical stores. How do you want them to buy them?"

"Ten thousand steps back, if this new product is too popular and sold out of stock, but due to the limited time limit, it will no longer be put on the shelves. Isn't it equal to cutting off the money?"

Su man calmly glanced at them, and when they had a close discussion, Su man said, "I have taken into account the consequences you mentioned. We can't only focus on the old customers' wallets. We have to fight for the young people's market. As for the old customers, we can send them a special version of the order manual so that they can browse the merchants at home I'm afraid that if we buy old clothes for 10 years, we have to pay more attention to the old stores, but we have to pay attention to the long-term goal of the online stores

Executives thought her words were very reasonable, and none of them spoke out.

Su man added: "as for your worry that the sales volume is too good, but due to the limited sales, it will lead to miss the opportunity to make money, but there is a way to make up for that, that is, to change the quarterly update to twice a month, so as to increase the turnover."

The old staff in the design department immediately protested: "it's very stressful to start a new job once every three months. Do you still want us to start a new job twice a month? How can we catch up with the launch of new products so frequently? The design is not so good to draw. "

"Absolutely in time, as long as you cross-border cooperation."

"Cross border?"

"Work with snack companies, with game companies, with cartoon companies, even with stationery companies."

"But these companies have nothing to do with luxury goods!"

The opposition rose again.