Salted Fish’s Self-help Strategy

The game live broadcast industry has always been open before the start of the Battle of Touteng. No one is entangled with the issue of game copyright. Penguin is also generous, it can be entangled but not needed.

It's just that everything changed after the Tooteng War started. Copyright has become a wall built by Penguin in the live broadcast circle, mainly to prevent headlines.

Penguin itself is half of the country’s game circle, so when it starts to act, the four major live streaming platforms in the investment map are naturally a fish in water, whether it is the old Dou Shark, Mao Ya or the newly cut into the game live broadcast station B or Kuaishou. No need to worry about anything.

As for other live broadcast platforms, such as Huanju's YY live broadcast, at least in the country, it looks completely harmless to humans and animals, so Penguin is not too much.

However, Toutiao has basically said goodbye to the game live broadcast since Watermelon was formally sued by Penguin.

Speaking of it, isn't there still a scum and change in the game industry in the Kingdom of Korea? The problem is that there are indeed many **** and explosive games, and they don't use copyright card holders, but too few are suitable for live broadcast!

The key point of game live broadcast is that not all games are suitable for live broadcast. The most suitable live broadcast is competitive. Other types are almost meaningless. For example, the live broadcast of card games can only be maintained by the momentary heat. There are many hot anchors. , But it is difficult to be a long-term solution. So the question is, will a person interested in the game live broadcast industry tilt his energy and resources towards categories that are not suitable for live broadcast?

Game live broadcasts are very demanding of anchor resources. Traffic, anchors, and games are indispensable. Penguin’s trick Hengjiang seems to be only a “semi-closed” game selection link, but Zheyi’s games are basically krypton gold games, and only Wilderness Action can be broadcast, and other companies’ game products are even more so. Unbearable.

This makes the entire game live broadcast environment, the main anchors are basically in two parts, the first is the dead and the chicken, the second is the new hot spot.

For example, the auto chess series has given many anchors the desire to try. If each emerging category has the potential to become a long-term meal ticket, mid-waist anchors are willing to try. This is the most worthy attempt to break the shackles of the class and become a big anchor. The shortcut.

But it is a pity that such popular games rarely appear, and money-making games often exist, but only those that make money and are suitable for live broadcast will have a suction effect on the anchor. Therefore, Toutiao has only traffic, and there is no way to attract game anchors. The game has been blocked by Penguin with almost all suitable models. What should I do?

First, develop a popular game suitable for live broadcast. The rooster sings the world, and the problem can be solved 80%. This is just like the patent of a technology company. In many cases, it is not to make money through authorization, but to make a strategic space, and there is room for mutual authorization with the counterparty, so it will not be stuck.

Second, of course, it is to count on which game company suddenly opened up a similar game. As the world's most developed country in the game industry, there is always hope... right?

The question is how many game companies in Guochao do not aim to make money? There are some, but most people with such feelings do not have money, so it is difficult to develop products suitable for live broadcast. More companies make products in accordance with methodology, the full name is the methodology of making money.

At this time, the development of the Pakistani Group is worth looking forward to. It’s just that Gobi Network’s first shot was to hang up, and everything was active but not suitable for live broadcast. Then there was a sharp turn, instead of developing games and changing to development platforms. The headline is disappointed.

However, "The Enemy of Rome" went live quietly. After a slow climb, it has begun to speed up around Christmas. Today, one month later, DAU is more than 13 million and it is still increasing rapidly. It has strong competitive attributes and is very suitable for live broadcasting!

An MMO actually has a competitive attribute. What is the situation? This is the situation for the headline department! It is also suitable for live broadcast and is easy to become a hit. This makes the product speak for itself, so the rumors that Zhang Ming wants to buy Mediterranean games are so lively.

You must know that the "enemy of Rome" is really hot, and it is completely possible to engage in competitions. Open a separate game server and mirror the players' competitive values. It is very simple. There is no need to combine servers or touch different servers. The task line problem.

There are many people who can see this. In fact, Penguin Games has already contacted the Pakistani Group a few days ago, hoping to distribute this product globally, and offer very loose conditions and very high agency fees.

This is the first time that Ba people have come into contact with a high-level Penguin general except for the WeChat Dalong. Chu Yuanxi had to politely apologize, saying that this is an important part of the Baren Group’s grand strategy, which is related to equipment production and the promotion of application stores. As well as the construction of overseas We-media accounts, it may be possible to develop social games in the future, which is really not suitable for others.

Chu Yuanxi can now speak out the words of developing game socialization. It is not because of Kangkang's arrogance, but the peers have already made good game socialization. For example, "Jian Wang 3" resells real estate in the game, which is much more powerful than selling equipment in the system mall, and it coincides with Chu Yuanxi. He asked Yu Wenhui to add a real estate system to the game early in the morning. There are more ancient places of interest in Greece and Rome, and the game is very popular.

This is the reason why Toutiao is currently giving the green light to Pakistanis on Douyin. Anyway, although Douyin has no boundaries, it hasn't cut Pakistani and well-off people. This level of convenience can actually be regarded as a kind of resource exchange.

Under such circumstances, a well-off employee found a problem, so someone stupidly asked: "Mr. Chu, we have conducted large-scale publicity and activities on Kuaishou, Douyin, Toutiao, and WeChat public accounts. Why not? Is Kang Kangzhong doing it? Isn't your position more suitable?"

This time Chu Yuanxi was not polite, and directly presented it with an idiot's gaze.

When Xue Jianhua saw that the question was his direct subordinate, his face suddenly turned black. He only heard Chu Yuanxi say: "We don't feel bad about destroying other people's social ecology. It doesn't matter to us to inject some information flow garbage into them. Kangkang is our own!"

In fact, this is also the reason why Douyin Kuaishou regards current limiting as a routine operation. The dissemination of some works is not bad, but the system is calculated and redundant. No matter how good things are redundant, it will destroy the user experience and the living space of other videos. Naturally, the output recommendation of a thousand-faced algorithm must be restricted.

The reason why Kuaishou has no current limit is because the spread of Pakistani people in Kuaishou has not been particularly explosive, and there is no redundancy. The spread of Douyin is naturally undesirable for others, but this is life.

Xue Jianhua said in his heart that President Chu has learned to save face now? After returning home, he personally sprayed: "Are you stupid? What did we do for this? Is it for Xiaokang Laxin, okay? It's not a loss to invite newcomers to watch movies for Laxin! People in Kangkang are all We are already our users. We invite them to watch a movie? Can we pay one for one? Use your brain to ask!"

However, Chu Yuanxi had never thought about it that way. Many bad new pull activities are extremely unfriendly to old users. It seems that old users and new users are treated equally because good steel is not used on the blade, for fear that old users will take advantage of this.

But you can’t think of it as a goal at the national level. National-level products are meant to be used by users for a lifetime, not just to be “new users” for a short while. What national-level apps value is not numbers, but data, not how many users or DAUs I have, but how they use our APP, what they do on it every day, and how long it takes.

Even if you are willing to make more friends with Xiaomenxiaohu's APP, the old users must be willing to reward them.

This is the current situation facing Xiaokang. As long as the film "I'm serving" does not meet the two schedules of the Spring Festival and the National Day, there is no big problem with the ticket replenishment of the Xiaokang, especially the domestic protection file, which is very stable. But rushing to the Spring Festival stalls is equivalent to presenting a higher challenge for myself, both from the perspective of the theater and the audience.

Regarding the theaters, any movies are basically full of seats anyway, and the ticket price of "I have taken" is not particularly high. Even if there is a ticket to make up for it, it will remain full, which is not very different from other movies. More rows? It can be said that "The Return of the Great Sage" would be almost mortal if the Spring Festival stalls were put on, and the time window would be closed quickly without waiting for the opportunity for word-of-mouth counterattacks.

From the audience’s point of view, Zhu Yan is not a star but an Internet celebrity. No matter how good the acting is, it has to be something that can only be known after going to see it. Before watching the movie, it is inevitable that this is a bad movie. avoid.

That's why hype is needed. Zhu Yan’s problem is actually easy to solve. Just speculate on her worth, and use her worth and identity to suppress the Internet celebrities and arouse the interest of the audience. After all, Zheng Kai has never worked with such a wealthy actress, and the audience has never watched a movie of such a wealthy actress. Fan Pingguo claims to be a wealthy family, and is worthy of the current Zhu Yan?

Zhu Yan's worth is different from last year. He will almost certainly be on the Forbes main list, and his ranking will not be low. It is not a list of potential women. The only difference is when it is on the list. Pakistani Group is about to IPO. Moreover, the founders of the Ba people have always paid taxes according to the regulations. At the same time, they started from scratch. The process of making wealth is not deceived or deceived, and there is no gray income. It is very clean.

Forbes said that this thing is really useless, the only useful time is when it needs to be hyped.

This is the fact that the theaters are more sober and will not be underestimated because there is a net celebrity worth tens of billions in the cast. The actual situation is just the opposite. Of course, a veteran in the industry like Kang Li knows what angle to choose. After showing the capital behind "I Serve", the liquor in the theater is very easy to drink. This is the reason why the theaters are willing to add additional films. The more insiders, the less likely it is to be proud of the prince, and they have more awe of the magic of capital than ordinary people.

Although the Pakistani people look like a capital, they are actually not lethal. Even if they do, they are also lethal in the animation and game fields. The Pakistani people are still new to the second party in the film and television industry. The hype ability on Douyin is pretty good, and it's not something that the theaters need to care about.

However, the well-off society is currently in a trend of sunrise. Health coins, Kangkang and Yaoyi City are all pure Internet products, which can exist without relying on the operating area. After more than half a year of operation and continuous promotion, it has long been no longer Wuxia Amon. Therefore, even if Xiaokang is a chain of convenience stores, it is currently well-known on the Internet, showing a platform-like effect.

Such enterprises are more like capital than Pakistani people. Capital is not just money, but influential money. If Xiaokang has any shortcomings, it is that the money is actually not too much, but this becomes less important when there are Pakistani people sitting in the back.

Therefore, the preparatory work that can be done has actually been done, the sights that should be aimed have been sighted, the trigger has been pulled down, and the bullet will be shot on the target in the Spring Festival after ten days. Whether to hit the bullseye or hit four or five Ring, or miss? The bullet can be calibrated a little bit during the flight, but the change will not be large.

At the same time, Chu Yuanxi seemed reckless to set the schedule for the Spring Festival at that time, but now it seems that bravely breaking into the Spring Festival has become reasonable.

Chu Yuanxi asked such a question inside Xiaokang: "If there is a choice, shall we fight a barrel war? Or a long battle?"

These were two important battles during the Warring States Period of the island nation. The former had been in the junior high school history textbooks of the Kingdom of China, and the latter appeared frequently in the web articles of the Chinese website. The former is an accurate sniper battle. Whether Oda Nobunaga made a mistake or a precise calculation is not important. The final result is an extremely accurate direct attack on Huanglong, which is the same as cheating on a map.

The essence of it is that the two sides have entered a state of battle, and Nobunaga is not carrying out a defenseless attack on Imagawa Yoshimoto. However, it is easy to be lazy when preparing weeks, and it is not doubtful if it is common. Imagawa Yoshimoto has 40,000 people, and Nobunaga is only two thousand, which is twenty times the difference. But because of a heavy rain, Nobunaga just magically did not hit Imagawa with a bad card Any peripheral troops in the house directly touched Yoshimoto's main formation.

As a result, the bad card turned into a king bomb, giving Yoshimoto Sora a powerful army, but the incident was suddenly useless, and Shengsheng was beheaded.

If this were to follow the logic of "The Romance of the Three Kingdoms", the wise military commander should arrange for a general to lie in ambush on the enemy's only path, plan to pass the opponent's front line, and wait for the main line to come. In reality, the battle is not better than a romance, and more achievable.

The Nagaku battle was a weak attack. 15,000 people from the Takeda clan took the initiative to cross the river to attack the 28,000 people from Oda and Tokugawa clan under the command of Suwa Katsura. The Takeda family was strong and strong, and Suwa Katsurai didn't think he was weak. As a result, the elder letter from the other side not only waited for it, but also dispatched very restrained troops. In the end, the Takeda family was defeated very badly.

For Xiaokang to truly rise, the main opponent is Ali. Although Penguin may not be able to stand still when seeing Kangkang's growth and activity, Penguin cannot help being well-off for the time being, because well-off's business lines are so complicated, but almost all of them have escaped the advantage of Penguin. This makes it impossible for the penguin to directly do it. It has huge power but cannot do it. It can only be driven by investment and engage in some actions.

It is Huang Tuan that can cause trouble, but Huang Tuan is an independent company and must do things in line with its own strategy. Xiaokang does not deliver food or travel. Although his business must be coveted by Huang Tuan, Huang Tuan has no boundaries and does everything. Therefore, the use of abilities has always been efficient.

In this case, it is not easy to adjust to a well-off state, at least not as fast as Ali. They have too many places to adjust, at best they can cut horizontally.

For example, shared arcades. With the increasing influence of Huang Tuan on branded restaurants, it is easy for large stores to make choices on shared arcades. The more famous the store, the longer the waiting line, the greater the utility of sharing the arcade. Moreover, it is not difficult for Huang Tuan to develop the business of sharing arcades, or the degree of difficulty is not different from that of being well-off.

But Ali's size is so large that even if it maintains the same high performance as Huang Tuan, it won't be long for it to squeeze out some of its ability to target the well-off. The two parties even reached a consensus that Chu Yuanxi's time window only lasted May this year.

Chu Yuanxi always wants to leave room for herself, right? It is impossible to judge last year that it can be delayed until May of this year, and we have been planning according to this. What happens suddenly, what can we do if we can speed up? Therefore, the safe time can only be planned for the first quarter. It may still be in the time window but it can no longer be regarded as safe.

Therefore, his question is very clear~www.ltnovel.com~ The Spring Festival file is not available for "I Serve", even if it is later and the expected success is achieved, it has entered the final moment, which is equivalent to a long fight. Fight together. Even if Xiaokang gets enough of the bonus of "I Serve", it is still weaker than Ali. This is an indisputable fact. At that time, Xiaokang did well, and it was probably comparable to Huang Tuan.

It’s not that it’s not possible to fight long-term battles. Huang Tuan fights with Ali every day. There are many of them at the long-term battle level. The Takeda family in history may not necessarily lose. If the Takeda army is commanded by Baba Shinharu instead of Suwa Lai's words might win.

Therefore, what Chu Yuanxi gave was indeed a multiple-choice question. The Spring Festival file of "I Serve" was because an opponent had already prepared for battle but had not adjusted to the best condition, and the peripheral troops that should be sent were not all deployed. Strict timing is similar to Toukazama. This is similar to Alipay during the Spring Festival red envelope raid.

Although Jack described Nian Lu as a sneak attack on Pearl Harbor, he was born in New Year. Cooperation with the Spring Festival Gala is not a temporary act, and it is not an undeclared war. Therefore, if Ali is not prepared, it is impossible to justify, but the suddenness is too fast and too big, and there is a shortage of time to make a stress response.

Of course, you don't need to do anything if you hug the trigger, because the saliva from the movie circle has already been sprayed.