Salted Fish’s Self-help Strategy

Chapter 702: Investor education

When Fang Shiling and Wei Ning came to see Chu Yuanxi, Chu Yuanxi was conducting a round of small roadshows for potential investors who are well off.

It's a road show, but it's a fancy blow, because it's not time for the road show. This time period is a waste of time, and there is no real performance that can be obtained, which is not enough for a positive valuation. Especially because the name to be done is early stage financing, and the audience is all venture capital. If you dare to do venture capital, you don’t have to ask. They are all the masters who have seen it before. What kind of blows have not been heard? If you don't promise a five-to-ten-fold return, people simply don't look down on it. Therefore, Chu Yuanxi was also very open and gave up talking about actual performance, and specifically talked about falsehood.

But even with fancy blows, the scale of investors in the audience is also very eye-catching. This is all greeted by Yuan Jing. There are international data capital, and there are industry leaders in new and old capital institutions such as Dangdai, Jingwei, Junlian, Dadu, etc. Yuan Jing can't show it when sitting inside.

Among them is Xu Xin, Chu Yuanxi can be said to be extremely valued, if Pete Taylor is a legendary investor in Silicon Valley, then Xu Xin is a legendary investor in Tianchao, because she is the angel of Big Dog East.

One of the big losses suffered by the well-off in the original world was that they were too hungry for funds, so that those who did not refuse investors were too wild. In addition to traditional PE/VC institutions, what SDIC, coal mining, and development Currency, rich second generation, established foreign companies, entrepreneurial mentors, real estate developers, road and bridge companies, and even P2P.

Some of these people advocated a spin-off, some asked for a seat on the board of directors, some told Chu Yuanxi all day to do this and then operate like this, and others opposed everything and turned into a mess. Chu Yuanxi's countermeasure at the time was to let them close the door and make a noise, and come to a conclusion before PKing with them. How tired!

Therefore, the biggest mistake in restoring the well-off of the original world is that it did not use formal venture capital institutions as the main focus of financing at the beginning. After two rounds of financing, it became unscrupulous and the door opened. The deep-seated reason is that at the very beginning, it did not establish a good corporate image in the formal investment institutions, so that the willingness to follow the trend was not strong, but the wild road leek easy to say (hu) to serve (you).

Now there is a chance to start again and do another round of financing. This financing hole must be closed. There are as few people as possible. Investors with vision and quality must be introduced. However, the money must be guaranteed and the conditions must not be too high. concession. So Chu Yuanxi's job today is actually to educate investors.

Zhu Yan knew that Chu Yuanxi was performing magical powers, so he simply took Fang Shiling and Wei Ning to Chu Yuanxi's tea room to chat and wait. But in the interior structure of the Pakistani people, from the tea room, you can see the conference room on the other side through the glass, and the sound is inaudible. However, with good eyesight, you can not only see the people inside, but also see the projection on the big screen.

Although Fang Shiling wears glasses, her corrected vision is pretty good. She saw a "commercial canvas" displayed on the slide projector.

The so-called business canvas refers to a few questions that the operator puts forward to his own company on the business model. Answering these questions clearly can help investors understand what the company lacks and where the potential advantages are. She has done a lot of work in this regard. In order to raise funds, she has done everything like SWOT and commercial canvas.

Chu Yuanxi's business canvas lists nine aspects such as partners, business models, own resources, value-added services, customer relationships, user portraits, cost structures, capital flows, and upstream and downstream channels.

Then Fang Shiling couldn't understand it. She lay on the edge of the glass and stared blankly for a long time, and found that none of the nine palaces could understand it, such as this value-added service, why convenience stores and bicycles will add value to users service? What is the value added? Co-authoring you to sell goods, can also enhance the value of users themselves?

Suddenly, Zhu Yan was full of evil and fun: "Should we go in and listen?"

Wei Ning said cautiously: "Is this appropriate?"

Zhu Yan chuckled and flicked his hair carelessly: "I, the second shareholder of the Pakistani Group and the CEO of Pakistani Media, took people in and listened to Chu Yuanxi's bragging about what is inappropriate? Let's go!"

As a result, Fang Shiling walked to the door and hesitated, because most of the big guys sitting inside were the kind of people she knew who didn't know her, a bit too high-end.

But Zhu Yan doesn't care about that. These people in the room don’t care where they came from. Although they don’t recognize any of them, they greeted her cheerfully when they saw her. inside.

She pushed the door and walked in with high heels, Fang Shiling cautiously followed behind. Although she didn't squint, she suddenly thought of a sad thing when she looked at Zhu Yan's flying hair. It's impossible to pull Zhujun to work for herself...

Chu Yuanxi also had to stop ~www.ltnovel.com~ because there was no appointment at all, so I don't know why Fang Shiling and Wei Ning came in suddenly. But at this time he was talking about Xing, and he paused and said: "You must see this industrial structure too. Yes, countless people have told me that I don’t do a big job. There are already so many convenience store brands. , You repeat one is the Red Sea competition, you need to invest so much money, the profit margin is still low.

Someone asked me if you want to sell anything that no one else has sold before. Selling means being a guinea pig and taking the road that others have not verified. If you don’t sell it, it means homogenization. What is the future of what you sell to others who can buy it? "

Speaking of this, Chu Yuanxi paused again. Today, he is talking about stop and stop, the main purpose is to say that it is interesting to attract the attention of others, and then it is to stimulate investment interest with dry goods. Therefore, he was not in a hurry, and he was observing while talking. It is a pity that the group of investors invited by Yuan Jing today are obviously high-end, and none of them is obviously better than Yuan Jing.

The key is that he still can't expose the specific form of the online content. Many of the big guys in the audience have inextricable connections with Ali and Goudong. Wouldn't it be bad if they were taken away and reproduced? So what to do? Is it playing the card of mobile payment prospects or blockchain?

In the end, Chu Yuanxi decided not to use it. It was okay to use these to fool leeks. It seemed superficial to talk to high-end people.

The difference between high-end people and leeks is that they can be eaten when they see the pie, which is very emotional. High-end people, because they have enough vision and experience, will use a more scientific rather than perceptual way to judge whether they can eat it. Take mobile payment, for example. It is impossible to judge when people do not see the specific means of pushing mobile payment and how to prepare for it.

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