Silicon Valley

Vol 2 Chapter 237: Chinese pager

Although online sales are also good, offline physical stores have some unparalleled benefits of the Internet!

The most important point is the user experience!

Consumers can only see some data, photos, or videos on the computer. But whether the product is good or not, you have to experience it yourself before you know it! But the physical store can give people the most intuitive feeling, usually after the user experience, if the product is good, they will buy it!

Paying attention to user experience is a major factor in business success!

In the physical store, users’ feedback can be collected in the most detailed manner. For example, employees can ask customers whether the product is good or not, and what they are dissatisfied with, and then summarize this information to make improvements in the next product opened, so that The product is more popular with people!

Establishing a physical store can also maintain and promote the power of the brand!

The physical store opened in the bustling area can be seen by many pedestrians passing by, and the company's brand is already being promoted invisibly!

Physical stores naturally have warehouses. If it is combined with online marketing, it will have better logistics services!

If a physical store is established in a local city, users can even pick up the goods directly. Even if you don’t have a physical store in your city, you may have one in a nearby city, and the time for natural goods will be very fast. Basically, if you place an order on the same day, you can receive the goods on the same day! ! !

In addition, physical stores can do good after-sales service, and many consumers are especially fancy after-sales service! If the product is broken, it needs to be replaced or repaired. It is very convenient, and even employees can come to repair it. This kind of service is by no means comparable to a pure online store!

Another big advantage of establishing a physical store is that it reduces the distributor’s share and can get higher profits! Of course, the initial investment is huge! Fortunately, Henry has more than seven billion US dollars on hand, and he can first open a physical store in the United States, then Europe, and then spread the world!

Henry notified Harrison about the establishment of a physical store. Then let him form a team to prepare for this!

"Nicholas ImdB is building ImdB Plaza across the U.S. At that time, Silicon Valley Electronics Group stores can be opened in it! At the same time. At the same time, it is also necessary to purchase land and build specialty stores in the prosperous areas of major cities in the United States!" Henry said You need a franchisee, but build it yourself! ! ! "

"In addition, the decoration design of specialty stores across the United States must be the same. Well, you can go to the world's largest architectural design firm insom to help us design the specialty store! This company is full of talents, and I still own shares in it. If you go to them for design, you can definitely help us design a classic store!"

Henry and Harrison finished talking about the store, and then told him to turn on the pager!

In fact, it is not the developing countries that are using pagers, even those in reaching countries are also using pagers. Americans often use pagers. There are scenes of using pagers in the classic TV series Friends, in fact. That is a very common scene in American life!

When Henry first saw this TV series, he was surprised at first that there are so many people using pagers in such a big place in the United States! You know, Friends was only broadcast in September 1994, and the content of the broadcast is closely related to the current life in the United States!

"Chairman, Motorola already has the largest market share in the global pager market. If we want to compete with it, I am afraid it will be a little difficult!" Harrison frowned and said.

"Well, I understand this. But Motorola is in the mid-to-high-end market, and we want to open the low-end market!!!" Henry said lightly, "The price of mobile phones will become cheaper and cheaper, and the mid-to-high-end market will soon be Elimination. Only the low-end market will survive! Therefore, if we do a good job in the low-end market, with small profits but quick turnover, we will also achieve huge profits!"

Henry said: "As far as I know, the number of people using pagers in China is increasing day by day. This is a huge market. We need to open them now! At present, Motorola and Ericsson pagers are selling well in China. There is no reason. Let's sit and watch them make money. !!!"

Henry paused and seemed to be thinking about something. After a while, he said: "We have a Chinese pager, which can display Chinese characters, numbers, letters and symbols! Call the pager, and they can directly send some simple The Chinese message is sent to the pager, so that the user of the pager knows what it is as soon as they look at the message, and there is no need for electricity! And the benefits of the Chinese pager are huge, whether it is for the user or the paging station company!"

"For paging station companies, Chinese pagers can also add many value-added services, such as stock market information, news, weather forecasts, etc.! Through these value-added services, paging station companies can definitely make a lot of money. Pagers are naturally doing their best!! For users, these functions are also very good! Especially for stock investors, the stock market information displayed on the pager allows them to clearly and timely understand the dynamics of the stocks they have purchased, and facilitate decision-making !!!"

Harrison heard what Henry said, and his eyes lit up, "Chairman, your attention is good! In China, Chinese pagers are indeed much better than English pagers! Motorola does not pay much attention to it. English pager! Well, this is an opportunity!"

"Yes, but don't be too optimistic!" Henry said, "There are already Chinese pagers in China, and Ericsson is also opening Chinese pagers!!!"

"Oh, isn't it?!" Harrison said faster! "

Henry nodded and said: "Yes~www.readwn.com~ The speed must be accelerated! It is best to make a low-end Chinese pager within three months, the price is less than 1oo US dollars! At the same time, we need to send someone Go to China and actively contact the paging station company. I don’t know whether foreigners are allowed to set up paging stations in China, and if allowed, I can do it myself!"

"Okay, Chairman, I know, then I will do things now and do what you ordered as soon as possible!!!" Harrison said.

"okay!"

Henry nodded to him, Harrison got up and left the chairman's office!

Pagers are a hugely profitable industry in China, and it only takes a few years, so we have to hurry up. In addition, Henry has another idea, that is, to attract more potential mobile phone users through the BB machine. Now I am buying a BB machine from Silicon Valley Electronics Group, so I will probably buy a cell phone from Silicon Valley Electronics Group in the future.

After all, the brand is familiar, right?

(To be continued.)

◆The cloud comes from the ground. You can get the view from the pavilion◆

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