Start from scratch
106 Live Broadcast Operation
After hearing this, Zhang Fei also expressed a very positive attitude towards my idea.She believes that there is no company on the market to operate a hand like this.Often the first person to eat crabs can eat very well.
Therefore, I had a detailed exchange with Zhang Fei that evening and worked out some detailed plans.When we went to the company the next day, I immediately held a meeting.
The theme of the meeting was to create a new department.When no other company has set foot in this industry, we immediately started operations.
In terms of personnel, there will be no major changes recently.So I let Zhang Fei sit as the manager of the new department, the department manager in charge of the operation of a certain hand.Then Lao Mao named his deputy manager to deal with some other issues.
After the employees of our company were transferred to the new company, there were already some vacancies.I arranged for a simple decoration in these two days.Then directly purchase all kinds of live broadcast equipment and send out recruitment notices.
By the way, I greeted Wang Haile.Ask him to have girls who love to broadcast live, and introduce them to me.And the anchor I joined the other night, I also contacted him and asked him to meet me at the company.
After a week of busy work, the new department is ready.When the little anchor met me, I was directly in the new department and met him.
"How about? Is our place suitable for you to broadcast?" I smiled confidently and looked at the little anchor in front of me.
He looked around with a look of surprise, and told me heartily, "Mr. Liu, I didn’t expect you to just do it. The environment is really good, but I mainly live broadcast outdoors. Will you accept me? ?"
"Accept, as long as your live broadcast is valuable, we can directly sign you. In addition, if you have any friends who do live broadcasts, you can introduce them to me. How about giving you a stable income?"
While I was talking, I sat on the sofa.With Erlang's legs tilted, he showed his full boss Fan.In the face of people like them, the more domineering I am, the more at ease they feel.
So, after I finish saying this sentence.The little anchor in front of him was immediately moved. He rubbed his hands back and forth and said to me, "Mr. Liu. We have a group of about a dozen people who have a good relationship. I don't know if our company can accept them all."
"No problem, I still said that. As long as you are valuable, I will sign all of them."
When I said nothing, Zhang Fei poured me a glass of water and brought it over.I looked up at the anchor in front of me and said slowly, "In addition, I will tell you in advance that the probation period is one month, and the salary is based on the salary of the official worker. The signing method of re-guarantee contract and guarantee + share. You choose , Try it for a month, and if you think it’s OK, you’ll sign the contract right away. If you think it’s not possible, it won’t hurt your peace. If you give you one month’s salary, you can go.
"Then, can I know, what are our admission criteria?" After hearing this from me, the little anchor's eyes dimmed a little.Maybe they, grassroots anchors, are afraid that they will not meet the standard.
"In terms of standards, please let the operation manager explain to you." I said, calling Zhang Fei to come in.Zhang Fei has been studying live broadcasting these days, at least a little bit more than I know.
After Zhang Fei walked into the office area, she sat beside me dignifiedly.He stretched out his hand and smiled at the anchor in front of him, "Hello, I am the manager in charge of this department, my name is Zhang."
"Hello, Manager Zhang, you can just call me Xiao Dong." The anchor Xiao Dong shook hands with Zhang Fei very humble and nervous.
"Well, good. Please sit down!" Zhang Fei showed a very infectious smile.I have known her for so long, and I just learned that she looks very professional in this aspect of negotiation.
Zhang Fei took a document, looked confidently at anchor Xiao Dong, and started the introduction.
"That's it. Because our company has just stepped into this industry, there are many professional blind spots that need everyone to make progress together. Our standards are actually not high, and you don't have to be nervous. For the anchor, first of all, we must abide by the rules. You must not touch the things you broadcast. Because we have built a very professional team, and what we play is the signature. To the audience, it is superb."
"Simply put it. First of all, you have a certain anchor foundation and a certain amount of fans. Choose a professional live broadcast style, and the rest is the company to package and train you. Each of your live broadcasts, the company A risk assessment will be conducted on the data. Including your overall results of the live broadcast, the company's first idea is to say that the three people with the best live broadcast data in our company will first get the company's vigorous packaging and promotion."
"Let me give you an example. If your data meets the requirements. Then the company will first put out 50,000 yuan to package and promote you. If the effect can be achieved as expected, the company will invest more money in you . When you start broadcasting your own huge traffic, it is the stage of profitability. The profitability stage is also a very important link. What we think is that the live broadcast style interacts with the masses and the masses give rewards. On the other hand, the company decided Let the high-traffic anchors introduce some products during the live broadcast. Our company will open several Taobao stores. After you promote the products in the live broadcast room, let the fans go to the Taobao store to purchase and place an order!"
"In this way, it can guarantee its own traffic and profitable risk assessment points. Only by ensuring that the company will not operate at a loss. Of course, if each of you has good data. Then we will all package and promote Everyone’s style is different. In addition, the time points of the night live broadcast should be separated as much as possible for the few people with the best data. Only in this way can 1 become 2 and even infinitely divided. A person’s hobby It's not just one aspect, right."
After Zhang Fei had finished speaking, the anchor Xiao Dong was stunned.After digesting for a while, he extended his thumb to Zhang Fei and praised, "Sister Zhang, your idea is really avant-garde. There is no such company on the entire platform of a certain hand. I believe that as long as we work hard , To cooperate with the company’s operations. We can definitely become popular, and the company can definitely make money.”
"Haha, that's natural." I stood up and took a deep breath, "Come to Xiao Dong, you should hurry up and contact your friends. If you are interested, you can bring them to the company. Let's talk!"
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