Super Coach

Early in the morning the next morning, a long line of people lined up at the newsstands on all major traffic routes in Madrid.

There are men and women in the dragon, some are old and some young, some of them carry crutches, some carry school bags, some carry briefcases, and others take out mirrors and lipstick from their handbags and apply them. And enough.

But they all have a common goal, Newsstand!

Today ’s newspaper came out very late, and it has not arrived yet. The owner of the newsstand is also very anxious, because this was unthinkable in the past, usually after every Real Madrid game, it will detonate sales, especially not long ago. The two Real Madrid newspapers, the Marca and Aspen newspapers, have all expressed that they want to supplement and develop a special edition of the Champions League.

These newsstand shopkeepers have been inquired by many customers these days and understand their needs, so they have called the newspaper office before, doubling the number of newspaper orders in the next week, and many fans have asked the club It was previously launched in cooperation with the Aspen newspaper to introduce some unknown details of the team in recent years, as well as a detailed introduction to the whole process of Real Madrid this season. Real Madrid officially named this book [South Stand].

Many fans are asking about the newsstand. Is n’t this book released early this morning? Why has n’t it arrived yet?

TV reporters also received the news and came to the scene. Now all the topics related to the Champions League finals and Real Madrid are the focus of attention of the audience and fans, so of course they will not miss these news.

"In the past, the newspapers and game materials were not valued by the fans. Many of them took it directly as a mat, wiped the dust, or used it to hold the seeds. Some even folded into paper **** and thrown people, but since more than half a year ago, the situation has been It has completely changed. "

"Now many fans read newspapers, buy magazines, and chase some related books and materials, in fact, for collection. Some of them even bought two copies, one was carefully preserved, and the other was taken out for viewing. They collect everything related to Real Madrid, not just newspapers, prints, club scarves, jerseys, souvenirs, etc. "

In an interview with a TV reporter, the owner of a newsstand told the reporter about this little-known thing.

Soon, the Maca newspaper ’s newspaper delivery van arrived at the kiosk, and saw the bundles of Maca newspaper being sent to the kiosk. The fans around the queue waiting for the newspaper to cheer for a while, and they all took change. As soon as the Maca newspaper was placed on the sales desk, they walked over and took the initiative to throw a coin and take away a newspaper.

But the reporter found that some fans took the initiative to line up after buying the Marca.

"We are waiting for the Aspen!" Said a fan who re-queued.

The reporter went to interview a staff member of the logistics department of the Maca newspaper, who delivered the newspaper, as a manager.

"The current economy is very bad, and the domestic economy is even worse. Many football fans no longer buy newspapers. Many of them choose to go to bars or restaurants to read free newspapers there, so many bars and restaurants Instead, newspaper bookings have increased significantly, and this slogan is used to solicit business. "

"But Madrid and surrounding areas are an exception. Judging from the sales of our Maca newspaper, in the past six months, our sales in the surrounding areas of Madrid have continuously hit record highs, and even our losses in other fields have come from here. It ’s filled, so the city of Madrid has become our most important sales market. "

"Of course, our newspaper also attaches great importance to the fans. We have a large number of professional editors and reporters who give the fans the most informative and reliable reports. Many expert reviews are not available on the Internet, and there are some columns. Even Mr. Yang Cheng is there. Columns have been set up in our newspapers, and recently we have begun to reprint Mr. Yang Cheng ’s new book, hoping to let more fans understand his tactical ideas and ideas! "

Yang Cheng ’s new book was launched in the German Picture News not long ago, and there are two of them. One is a tactical book written by him personally. It is known as the most plain and easy to understand text, which explains the profound tactical ideas; the other one This is Gran? Nak's Yang Cheng autobiography, both books will be serialized for a long time in the photo newspaper, and is loved by fans. However, in Spain, the Marca newspaper received serialization of tactical books, and the Aspen newspaper received serialization of Yang Cheng ’s autobiography. They were all copyrights purchased from Yang Cheng and the photo newspaper. Both newspapers gave Costly.

"Real Madrid this season is very different from the previous season, everyone has a hunch that this season will be an extraordinary season, so they have collected all the newspapers and information related to Real Madrid, so our sales All the way up! "The manager of the logistics department of the Marca newspaper looked very excited.

In the case where other newspapers' sales have dropped sharply, the contrarian trend of the Maca and Aspen newspapers has clearly attracted huge attention.

It was followed by the logistics vehicle of the Aspen newspaper, and soon a wave of purchases was launched. You can see that in less than half an hour, two newspapers Stacking down quickly, the fans put coins in order to get newspapers, and they looked orderly.

The reporter also specifically interviewed several fans, including a gray-haired old lady who bought a stack of newspapers and magazines on crutches, including the club's official [South Stand], which caused the reporter's curiosity.

"My son went abroad on a business trip and specifically told me that I must buy these newspapers and this book for him these days!" The old lady chuckled, showing no teeth in her mouth, pointing at [ South Stand] The photo of Yang Cheng on the cover, "I do n’t know much about football, but I know him, Caesar, my son said that as long as he has a photo of him, it ’s right to buy it!"

"For a fan, we feel very proud and proud to be able to experience such a season personally, so we hope to be able to leave all the memories, keep everything, and our whole family will go to the stadium to watch the UEFA Champions League final. , Take pictures, we will accompany the team throughout the journey, which is undoubtedly the best gift for us! The most precious memories! "

Newspapers, magazines, official information ... These are just a few. With the glory of Real Madrid this season, the industry that has been driven by this wave has already spread beyond football, affecting To all aspects of society.

Before the Spanish government made it clear that it will use this Champions League final to serve as a booster to revitalize the Spanish economy.

Adidas' sales of Real Madrid-related products have more than tripled in the past half a year, all because Real Madrid fans are collecting products related to Real Madrid, not just in Spain, but in the world. This is all true.

In addition, some stores and companies authorized by Real Madrid have also played the Real Madrid brand in the past six months. Before the Champions League final, they launched a series of publicity methods, which greatly promoted business and consumption.

More and more Real Madrid fans from all over the world gather in Madrid, which makes Madrid's major hotels and hotels overcrowded. The popularity is even more terrifying than the host city of the South Africa World Cup.

Although this UEFA Champions League final is a domestic confrontation in Spain, but its influence has spread all over the world, broadcast costs and advertising costs have been rising, and UEFA has even earned a lot of money just from the operation of the final.

In the eyes of the vast majority of fans, the meaning of this UEFA Champions League final between Real Madrid and Barcelona has gone far beyond ordinary football games, beyond the century derby, beyond the Champions League finals, and even beyond all football games. In view of the great significance of history, countless fans are regarded as Real Madrid's battle of the gods.

They all believe that if Real Madrid wins this game, this great team will become one of the greatest teams in football history, and even one of them can be removed, but if Real Madrid loses, their greatness will be Weakened, but the upset Barcelona is bound to be remembered by countless fans.

But just before the finals, the thing about Yang Cheng putting on the t-shirt at the Camp Nou Stadium caused a huge sensation in the world. In the era of informationization, the media has boosted the crowds, and the crowds are turbulent. In the atmosphere of the Champions League finals, the incident caused by Yang Cheng only attracted the attention of the world after only one night.

On the morning of the second day of the King ’s Cup final, the Japanese side took the lead in responding, holding a press conference to protest Yang Cheng ’s wearing a t-shirt on such occasions as the King ’s Cup final. He thought this was an irresponsible act. It violated Japan's sovereignty, and at the same time stated that it did not rule out taking necessary measures and means.

However, in other countries, Yang Cheng ’s t-shirts have attracted a lot of attention. The overall design of the jersey is very pleasing, and the color and pattern matching are eye-catching. Especially when worn on Yang Cheng, the fashion is full of breath, which has attracted countless fans and Fashion lovers are admired, and many people naturally go deep into the history written on the back of the t-shirt.

Although Yang Cheng ’s text behind the t-shirt is simple and concise, it outlines the entire process of the Diaoyu Islands dispute. It is reasonable, well-documented, and well-documented. Coupled with the spontaneous research of fans on the Internet, it is constantly enriched, making the whole thing Soon it caused an uproar on the Internet, and many Yang Cheng fans accused Japan of being a brazen act of jumping the beam.

After receiving the support of **** fans, Yang Cheng frequently spoke on Weibo and blogs. He first listed a series of evidence, and then reprinted a report about his fellow villagers and his experience after being arrested by Japan. It was a series of shelling and accusations against the Japanese government.

"I have always said that everyone should be responsible for what they have done. This sentence also applies to a country, but it is clear that Japan lacks the courage to do this. As a country that is castrated, they simply I do n’t know how to know my past. I blindly flick my tail and beg for mercy and begging for the mercy and wings of the strong.

"I do n’t like such a country, such a government, but excluding Japanese civilians. I firmly believe that there are still many Japanese people who are rational and friendly. I think they should stand up and make a sound of justice instead of being ganged. Shameless politicians are holding their noses, that will be the end of Japan! "

"From today, until the Japanese government officially apologizes for the invasion of China by World War II, admits the Nanjing Massacre and apologizes, I will not appear in Japan again, because stepping on this land means shame to me!"

Yang Cheng's words caused controversy on the global network. As the most influential celebrity in the world selected by Time Weekly, his words and deeds represent the attention of the world, even his words, one thing Both are more eye-catching than Obama. Now that he chooses to fight against Japan, is there any more gimmick than this?

The Japanese side immediately denied it, but soon, Yang Cheng ’s fans found countless evidence to prove that the Diaoyu Island is a strong proof of China, not only Chinese fans, but also fans around the world, they are actively looking for evidence to defend themselves Idol and hope to bring down Japan.

"When the British government has started to re-investigate the Hillsborough massacre and wants to give Liverpool a fair and just and fair, the Japanese government obviously does not have this knowledge at all. They are either ignorant or shameless, but this will definitely Let them stand on the opposite side of justice! "

Taking advantage of this wave, the shops of Yang Cheng and Sienna launched a large number of clothing that is obviously the same series of t-shirts as Yang Cheng. All of them have only one theme. Diaoyu Island is the sacred territory of China.

These t-shirts have long sleeves and short sleeves, different sizes, men and women, obviously after preparation, after the dispute occurred, they were launched all over the world at once, and immediately caused a wave of crazy purchases, and not just Yang Cheng ’s The store is selling well, and countless domestic cottage manufacturers have followed suit to make a round of promotion.

Among some online shopping sites at home and abroad, a cottage t-shirt is almost the price of cabbage, which can be described as good and cheap!

Yang Cheng didn't know elsewhere, but in Madrid, on the first day of the t-shirt launch, 100,000 units were sold directly, and sold out of stock, with a booking amount of up to 500,000 units, and delivery within 5 days, according to one 12 For the price of Euros, Yang Cheng ’s store received a turnover of 7.2 million Euros in one day, which is quite impressive.

Even Sienna did not anticipate that the sales volume would be so amazing. While immediately investing in the design of new models, it also urged processing plants located across China to rush to add production, striving to meet the needs of fans and customers in the shortest possible time.

Yang Cheng has no objection to this. In his view, it does not matter whether he makes money or not. The key is to sell these t-shirts so that more people can understand the history of the Diaoyu Islands and more people can see the truth of the whole thing. Occupy a favorable position in public opinion.

The city's robbing of a t-shirt is related to Yang Cheng, which was immediately reported by the media in the world, and it has further increased the attention of the whole thing. Even if Yang Cheng is not needed, naturally there will be a A large number of reporters and the media spoke for him. Of course, not everyone supported Yang Cheng, and some people felt that Yang Cheng's approach was inappropriate.

But there is no doubt that the Japanese government felt the pressure, coupled with the unprecedented toughness of the domestic government, forcing them to immediately release Captain Zhan, but at the same time announced that they blocked Yang Cheng and his brand and store in Japan. Sales.

"From now on, he will not receive any welcome in Japan!"

But many fans in Japan have come out to accuse the government, "Does it make sense for you to block you first, and does it matter if you block later?"

"I heard that Real Madrid was going to Asia in the summer, but because of this, people changed their minds and went to the United States. The fans there welcomed Yang Cheng, Real Madrid, and your own eggs. The government, if you have n’t already If you are castrated! "

"I seriously doubt that the government's decision must be under pressure from the j-League clubs, because they are afraid that Real Madrid will face a massacre after going to Japan to warm up!"

"I support the blockade of Yang Cheng. For this shameless villain who confuses politics and profession, it should be blocked. I even think I should find some killers and assassinate him directly in Madrid!"

"Put your dog stupid and assassinate Yang Cheng, don't you know that Zhongnanhai bodyguard is protecting him?"

"Just block it, just lose one of Japan's largest Asian markets, let Yang Cheng and Real Madrid cry!"

"It's really stupid upstairs. According to Real Madrid's latest market research report, the Japanese market has long been surpassed by the Chinese market. Look at Real Madrid playing two warm-up matches in China in each Asian trip. , It seems very perfunctory. "

"I admire Yang Cheng, although as a Japanese should not support his claim, but I agree with his approach, good, much better than those who have no eggs!"

"The more the government blocks, the more I like him. I admit that I am a **** Japanese girl!"

If the controversy continues even in Japan, then the controversy around the world is even greater, but what is certain is that this matter has put the Japanese government under strong public pressure, and even many experts around the world have They all jumped out to discuss the issue of the Diaoyu Islands.

Did n’t you say that there was no dispute before? I have it now, and it's very, very big!

In Spain, as the UEFA Champions League final approached, the two sides also began to compete one after another, and the players attacked each other in the media.

The earliest thing that ignited the war was Peek. He posted a photo on Weibo, a photo of him and Shakira holding a kiss. "Sister's kiss is my strongest motivation!"

"When Yang Cheng is still thinking about how to improve his influence through public opinion and ignore the upcoming Champions League final, we are ready. This time, we want to make Real Madrid's so-called celebration a satire!"

However, Real Madrid players have refuted one after another, Casillas even shouted, "Back to the national team, I will beat you hard!"

But the good news media is not focused on the fans' remarks, but on the fierce competition of the Real Madrid and Barcelona wife groups. It is found that in these days, the Barcelona wife groups have appeared in high-profile, especially Shakira visited Barcelona for training. At the court, Real Madrid's wives had little movement.

Many of the players ’girlfriends and wives have also appeared before, but neither Casionos ’s Caponero nor Ronaldinho ’s girlfriend ca n’t talk to Pique ’s new girlfriend Latin Shachirabi. This makes Barcelona fans are generally excited and excited, as if they have already won the first goal in the Champions League final, and celebrated on the streets of Madrid.

"We have Shakira, Real Madrid, how about you?"