Super Role Player

Vol 4 Chapter 6: Anxi Sports

In Los Angeles, USA, an Airbus plane roared and landed at Los Angeles International Airport.

Anxi took Ivo Clark and stepped off the plane.

He took a leave and came to Los Angeles to participate in the upcoming "Anxi" sneaker brand conference.

After more than two months of preparations and negotiations, Anxi and Adidas reached an agreement. Adidas will use 300 million U.S. dollars in cash and technology patents to buy shares, occupying 30% of Anxi Sports, and Anxi will use 500 million U.S. dollars in cash to add shares. Personal brand effect, occupying 60% of Anxi Sports' shares, and the remaining 10% of the shares are occupied by some small shareholders. These small shareholders include Ivo Clark, who owns 2% of the shares, and Abby Hornase, who owns 5% of the shares. Grams etc.

After arriving in Los Angeles, Anxi Sports staff came to pick you up at the gate of the airport.

"Ann, let me introduce you. This is Matt Powell, the operations director of Anxi Sports. Before joining Anxi Sports, he was an expert in the American sneaker market. He has a good grasp of the trends and trends of sneakers."

The one who came to pick up the plane was a member of Anxi Sports' management. The operations director named Matt Powell obviously has a bit of fame and is regarded as an important member of the newly established Anxi Sports.

Of course, Matt Powell's reputation is simply not worth mentioning in front of Anxi, so this middle-aged white man in the Mediterranean still looks respectful when facing Anxi.

The two greeted each other, then boarded a Chevrolet and headed towards the destination of the press conference.

This Anxi Sports press conference was held at an arena rented by Anxi Sports as an office space, located in the suburbs of Los Angeles. At this time, it is already here, under the organization of Zhang Mingji, preparing for a ribbon-cutting ceremony with Chinese characteristics. .

The protagonist of the ceremony was naturally Anxi that came later.

There are not many people at the scene. After all, there are relatively few people in the United States who like to watch the excitement. Only some reporters who have been notified in advance, they are here with long guns and short cannons.

Before the ceremony began, the group of reporters appeared to be lacklustre, sitting in twos and threes around, not knowing what they were talking about.

Mark Stein and Sam Amick also appeared here. These two people are considered to be the biggest names among the reporters on the scene. Many small reporters surround them because they think that Mark Stein and Sam Amick might know. What an inside story.

Mark Stein didn't say anything, but Sam Amick was talking there.

"As far as I know, the sneaker contract between Anxi and Jordan Sports has expired. This press conference is about to change jobs."

"Job? Nike? Under Armour?"

Sam Amick shook his head: "No, neither."

He squinted his eyes pretentiously: "I saw a Chevrolet Hornet limited-edition supercar in the parking lot."

A group of young reporters didn't understand Sam Amick's remarks, but some old reporters quickly reacted.

Chevrolet Hornet limited super run? Isn't that the car driven by Adidas' young owner?

"Anxi switched to Adidas?!"

Many reporters screamed as if they had discovered some big news.

Some young reporters also reacted. Some impulsive reporters were even afraid to slow down. They had already sent the news back to their own media headquarters in advance.

But in fact, the red cloth on the stage has not been opened yet, and no one knows. In fact, this press conference is an established press conference of Anxi Sports.

When Anxi arrived at the scene, the reporters, large and small, went crazy.

They flocked to Anxi and hit Anxi with various questions. Among them, the one who asked the most was whether Anxi switched to Adidas.

Anxi just smiled. He didn't understand how these reporters thought he had already switched to Adidas. Perhaps they saw the top executives of Adidas on the spot?

The bodyguard cleared his way. An Xi did not answer any questions. After all, the next press conference was held, which was meant for reporters to ask questions.

When Anxi walked to the backstage of the arena, Anxi saw a group of white men in suits with meticulous haircuts, ties and gray-black suits.

The head was a young man, who also combed his boss' head, and when he saw Anxi, he greeted him.

"Hello, Mr. Anxi, this is Adolf Heiner, I am glad to meet you."

Anxi also stretched out his hand, and the two shook hands.

Ivo Clark hurried out to introduce Anxi: "This is Mr. Adolf Heiner, the son of Adidas Chairman Herbert Heiner. When Anxi Sports is established, Mr. Adolf Heiner will be the vice president of Anxi Sports. , Responsible for cooperation with Adidas."

Anxi nodded and continued to smile. He knew that this young Adolf Heiner was the representative sent by Adidas. Looking at his identity, Anxi knew that Adidas still attached great importance to Anxi Sports, a cooperative sports brand.

In fact, it is true, just like Anxi thought, Adidas internally attached great importance to this cooperation with Anxi, especially after Anxi played an epic finals performance, Adidas internally paid more attention to this cooperation. , Because they saw Anxi's potential to become the next Jordan, and even Herbert Heiner saw Anxi's potential to surpass Michael Jordan.

If Anxi surpasses Michael Jordan, then Anxi Sports will be another Jordan Sports.

And Adidas can't help but catch it.

Adolf Heiner saw Anxi and laughed, but Anxi looked at the young German. Now, his impression of the Germans is even more profound. His hairstyle, dress, and behavior are stiff and serious. A full-fledged German.

Soon, the fairly harmonious exchanges in the background ended, the host took the stage, and the press conference finally began under the torment of everyone's waiting.

"Cut, isn't it just signing Adidas? Is it necessary to make it so mysterious?"

"Yeah, let us wait for so long. Can't an ordinary press conference be enough?"

The reporters in the audience were waiting anxiously, and they had complained long ago. Now that it finally started, some reporters couldn't help but complain.

However, the next moment, the opening remarks from the host population surprised the group of reporters.

"Ladies and gentlemen, friends from the press, welcome to the inauguration ceremony of Anxi Sporting Goods Company..."

Anxi Sports? What the hell! ?

Many reporters looked at each other. At this time, they only heard this word, a word that was unfamiliar and familiar.

Anxi, they are very familiar, but after adding the company, that is, company, they feel a little strange, but at this time, some of the reporters with keen sense of smell suddenly understood something.

"Anxi Sports? Anxi has to create its own brand of sneakers?"

"Adidas' high-level appearance, is it to cooperate with Adidas?"

Many reporters have guessed that they are inseparable from each other, and now, only waiting for the host to announce.

"Now, let us invite NBA superstar Anxi and Adidas Sports representative Adolf Heiner!"

With the red brace, sure enough, the big logo of Anxi Sports appeared...

The sneaker logo of Anxi Sports is different from the brand logo.

The brand logo is more cumbersome. It is an uppercase A and a lowercase n forming the first half, with an X overlapped in the middle, and three letters forming a column, with a little added on it, which means i.

The following is a line of Chinese-Anxi Sports.

The sneaker logo of Anxi Sports was soon revealed.

At the scene, the ribbon was cut first. Anxi took the scissors and completed the ribbon-cutting ceremony with Adolf Heiner.

Then, the host announced that Anxi Sports' first sneaker is Anxi's customized sneakers-the descendant of the dragon.

This sneaker is an elite design team sent by Adidas, all high-tech, and finally designed this representative sneaker. This pair of sneakers is currently the only pair of sneakers in Anxi Sports. It will help Anxi Sports to open up the market.

As a black cloth in the center of the stage was pulled apart and Anxi customized sneakers, the descendants of Long revealed his true colors.

Just like traditional basketball shoes, high-top, streamlined, very sporty.

The difference is his color scheme.

The main color is naturally the color of the 76ers, red and blue, but there are a lot of gold lines in the middle. A closer look shows that they are oriental dragons.

Adidas' unique patented foot is added to the bottom. The midsole of the foot can help the foot to twist naturally and prevent athletes from spraining the foot due to rapid lateral movement. This is a technology unique to Adidas.

Of course, there is also Adidas's air cushion and his breathability, which is also one of the highlights of this sneaker.

However, the most important highlight of this sneaker is actually a new technology of Adidas-Boost.

Adidas cooperated with BASFSE, a world-renowned chemical company also from Germany, to split solid particles with TPU as the main component into thousands of small thermoplastic particles. The compressed space of small particles can provide better reduction than the original form. At the same time, the toughness of the solid material itself makes the small particles have extremely strong elasticity after being deformed by external forces. The biggest feature of BOOST technology is that through the feedback of the midsole technology, the feedback of the energy limit released by the previous exercise Return your feet to reduce energy waste during exercise.

This technology has not been used in any sneaker products. It is said that Adidas originally planned to use it on Derrick Rose's sneakers.

But now that Anxi is here, Adidas naturally applied this technology to Anxi first.

The on-site host specifically introduced the various technologies of this pair of sneakers, but more reporters paid attention to the logo on the sneakers.

The sneaker logo of Anxi Sports is very simple, just a letter A.

A is the first letter of Anxi's full spelling of English. Of course, it also has a deeper meaning. A is the first of the 26 letters. Naturally, the meaning is needless to say.

In addition, the sharpness of this A design is revealed, and the tip of the top is imposing, which demonstrates Anxi's aggressiveness.

Some people laughed: If you put the logo of Jordan Sports on this A, it will become Anxi's attitude towards Michael Jordan.

Anxi Sports officially announced that the basketball community was in an uproar!

Originally, after the contract between Anxi and Jordan Sports expired, many people were speculating on the whereabouts of Anxi’s next sneaker contract. Nike, Adidas or Under Armour would give Anxi a large contract, but no one thought that Anxi would directly Established an independent brand and cooperated with Adidas to obtain Adidas' technical advantages.

Sam Amick was stunned. He found that all his guesses were wrong before the press conference. No one thought that Anxi would actually create his own brand of sneakers.

And those young reporters who rushed to announce that Anxi signed the Adidas contract a long time ago, at this time they sent letters to the headquarters eagerly, overturning the previous reports.

Mark Stein also sent a tweet after the press conference.

"After playing an epic finals performance, Anxi began to move towards its own altar. After the success in competition, Anxi began to seek commercial success, and Anxi Sports, perhaps just the beginning..."

The establishment of Anxi Sports naturally aroused countless discussions, but the preseason that followed soon attracted the attention of many people.

The beginning of the preseason means that the new season is approaching.

There are 8 games in the Sixers' preseason trip in the new season, and these 8 games have been treated by Brett Brown as a training opportunity.

In the new season, Brett Brown is preparing to upgrade the team technically and tactically.

After winning the finals, Anxi has grown into a player who can match any tactics at will, and Brett Brown has moved a lot of thoughts because of this. He thinks that perhaps because of Anxi's versatility, the team can prepare a few more tactics to cope with it. Different opponents.

Therefore, in the first game of the preseason against the Knicks, the 76ers directly played a triangle tactic, with Pau Gasol as the core, Anxi as the main attack, and finally narrowly defeated the Knicks.

The second game continued against the Knicks. The 76ers changed their tactics and played a pick-and-roll. Pau Gasol’s role was weakened. Anxi and McAway made breakthroughs after various pick-and-rolls. As a result, the 76ers lost the game.

Then, the 76ers had another two games with the Celtics. In the first game, the 76ers put on a small lineup and went on a big run. Anxi scored 18 assists in a single game, and the 76ers won.

The next game ~www.ltnovel.com~ Brett Brown insisted on running and bombing tactics, because the 76ers played surprisingly easy in the previous game.

But in the second game against the Celtics, the Celtics also changed. The young coach Brad Stevens used a high-pressure tactic and finally defeated the 76ers' running and bombing tactics.

In the first four preseason games, the 76ers were 2 wins and 2 losses.

Brett Brown still did not stop his tactical trials. For the remaining four preseason games, the 76ers continued to maintain a one-win-one-loss rhythm.

In the end, the 76ers 4 wins and 4 losses, ending the 14-15 season preseason tour.

However, for the 76ers, such a preseason record is certainly not good. Therefore, Zaklowi’s fresh pre-season predictions, compared to Mark Stein’s pre-season predictions, put the 76ers first in the east. He was taken down from the position and placed third in the east.

The No. 1 in the East is naturally the Cleveland Cavaliers. Under the leadership of the new Big Three, the Cavaliers performed well in the preseason with 7 wins and 1 loss.

The second place in the Eastern Conference is surprising. Zachlowe actually placed the Miami Heat in the second place in the Eastern Conference...

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