Super Tycoon

Chapter 439: Ambition in the mountains

The next day, the Zhiduoxing Group successfully went public, and the news that the stock price soared by 17% on the first day also reached Asia. The market value of the Zhiduoxing Group surpassed the once veteran king Nintendo in one fell swoop, and it was a hot topic in the island country.

There are even many good journalists who interview Yamauchi and ask him what he thinks about the listing of Zhiduoxing.

Yamauchi wanted to hold the collars of the reporters and spit them in the face. What can I think? Zhiduoxing Group is listed, but it is not our Nintendo. What are you doing interviewing me?

To be surpassed by competitors, it was already very uncomfortable for Nintendo, and now these reporters ran to his wounds to spread salt, and it was strange that Yamanouchi could give a good face.

After making the reporters go away, Yamauchi looked at the company's third-quarter financial report, and his expression was very ugly. Originally thought that relying on masterpieces such as Ocarina of Time and Super Mario 64, this year's net profit margin can exceed 25%, and the company's profit can exceed one billion dollars.

But unfortunately, their console sales fell significantly, and the game growth did not meet expectations. Even if the exchange rate changes, the yen has appreciated, but this year's net profit will not reach one billion US dollars, at most it is 100 billion The Japanese yen is about eight billion dollars.

With a net profit of eight billion dollars a year, in the interviews of those reporters, it seems as if they are going bankrupt, is he not angry?

He was bound by mountains, but was called by many people as the **** of management. He led Nintendo step by step to today, but was briefly surpassed by the Zhiduoxing Group. How can it be as if they are going to be under their lifetime?

However, Yamanouchi is also clear that on the 128-bit game consoles, they are also not able to compete with Zhiduoxing. After all, the sales of Zhiduoxing G2 have exceeded 20 million units, and the speed is too fast.

There are also media reports that Zhiduoxing G2 will become the world's first game console with more than 100 million units sold in history.

Only 20 million units, just started to blow 100 million units, is it too early? When the PS2 and their NGC will be launched next year, the sales of Zhiduoxing G2 will inevitably be cut.

Besides, their Nintendo GB series is also selling well. Although it has been surpassed by the Zhiduoxing Z series, it is not a chance to reach 100 million units.

Who will enter the history of 100 million units first?

It's a pity that they knew that NGC would be suppressed, and they had to launch Nintendo, otherwise the market would be divided by Zhiduoxing, Changni and Sega Bandai.

Obviously, the performance of 128-bit game consoles is much stronger than that of 64-bit, and the 3D performance is the biggest gap. Yamauchi sometimes wondered when they promoted 3D games. Zhiduoxing insisted on 2D and succeeded. Now they rely on the 3D game market opened by Nintendo and Changi, which in turn suppresses them.

Sometimes he can't figure out what the players really think, and whether Nintendo's development is crooked.

At the beginning, Nintendo's definition of the game was one and interesting. Even if many definitions are added now, fun should be the first.

But in actual operation, the development of them is more biased. The main reason is that Nintendo's high-rights system made many third-party game companies unbearable. After other outlets, they quickly changed their camp.

Although Nintendo also has its own game production department, as well as a cooperative second-party game company, in the game camp, it did lose.

At present, the biggest game camp is Chang Ni, then Zhi Duoxing. Although Sega Bandai is slightly weak, it is reliable that Bandai’s animation copyright adaptation, and the addition of Microsoft, is not weaker than Nintendo.

From being in charge of the gaming industry, it can only be tied for third place, and Nintendo has regressed too quickly.

And Nintendo has also fallen into a bottleneck. They think that online games will rise in the future. They also tried with 64DD. It can be found that online games are starting to be popular, but online games on PC are more popular!

Seeing the problem, the solution you want to solve is much simpler. Nintendo's board of directors has announced that it will increase support for third-party game companies, while vigorously supporting second-party game companies, which are Nintendo-owned game companies.

Even Yamanouchi is optimistic about the two young people and intends to invite them to join Nintendo as a candidate for future Nintendo executives.

From a small company to a giant company like Nintendo, those two young people will not refuse. Not only has the platform become bigger, but revenue has also grown a lot.

At this time, Yamauchi has another plan, which is to make some assumptions about the performance of the next-generation game console while doing NGC research and development.

After the NGC is introduced to the market, it will immediately begin the development of a new generation of game consoles to regain market share in the future.

There are also 32-bit handhelds that can be developed at the same time, focusing on the new hardware technology in the market, and seeing which hardware can meet Nintendo's requirements~www.readwn.com~If you have a 32-bit handheld, then Nintendo It will regain the first place in the handheld market, and at the same time drive the growth of brand awareness.

Nintendo's profit growth in the past two years depends on Nintendo's own game development team and second-party game companies. Yamanouchi firmly believes that they can win in the future.

Because in any case, the profit of the game is much higher than the host. Isn't the G2 Star G2 also available for sale this time? In contrast, Sega Bandai clearly has pricing problems and has gone down the old road.

If you look at Songxia, you don’t make game consoles anymore. Instead, you join Nintendo's game console development team. In the future, you will also agree to help Nintendo OEM to ensure that Nintendo's production capacity can keep up with sales.

I heard that Zhiduoxing Group went public this time to raise funds and invest in hardware companies. This point has also attracted the attention of many peers in the electronics industry.

However, after seeing the list of hardware companies invested by Zhiduoxing, they are just like Nintendo's idea. They are all second-class companies. What can they do together?

Chaowei Semiconductor is a bit famous in the CPU market, but it is not an order of magnitude with Intel. Chaowei has a market value of less than 10 billion US dollars, while Intel's market value is close to 500 billion US dollars!

Weida, a fast-growing company, but also has a big gap with ATI. At present, the market value is not high, but this time the graphics card is said to perform well, but there are not many orders.

The only good performer is SanDisk, but now there are many competitors, such as their island country, Songxia, Yanni, NEC, Sanling, etc., have joined the standard competition of flash memory cards.

Zhiduoxing Group's blind investment in hardware companies will definitely go downhill. Perhaps five years later, Nintendo will return to its peak!

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