Technology: breaking the hegemony that monopolizes the world
Chapter 314 The North Wind Blows
Chapter 314 The north wind blows~
The picture suddenly entered a fairyland, with fire flickering and the blogger's "yelling" from time to time.
When the smoke clears, the spark goes out.
A quarter of an hour ago, the smart phone with a high sense of technology has been destroyed beyond recognition. The screen is scorched black and deformed to reveal the panel inside. The black substance and the unpleasant smell in the air made the blogger look hideous.
The scene was very bad.
The traffic is very explosive.
Of course, Han Xing spent a lot of effort on public relations in the first place.
"The blogger used it improperly. The unfolding and curling of the Denon ONE are fixed by the program, and the high-density parts cannot accept frequent single deformation.
And our company suspects that the blogger bought Denon One from other illegal channels. We hope that everyone can buy the product from regular channels and use the product according to the instructions in the instruction manual. "
This is the first round of PR.
But maybe it's Murphy's Law. When Gao Xizhen was working with his heart hanging, some bloggers and Internet celebrities frequently used Denon One, and the screen of the mobile phone was not sensitive to touch, and the body became abnormally hot.
Of course, some people saw that the old black man had received a lot of traffic and attention, and took re-enactment actions.
I don't know if it's because of the beauty of the heavens, or because Han Xing's quality control is so strong.
As long as the Denon One is curled and stretched more than 100 times frequently when it is powered on, the body will heat up. If it is more than 200 times, there will be a smoke accident, and then it will start to ignite spontaneously.
Han Xing's public relations department is in a state of turmoil. It is often here that a statement is issued, and it is necessary to throw money to suppress the heat.
This matter quickly spread to Daxia's country on the Internet.
Traffic attention is also a favorite of many big Vs, so they naturally started to do various tricks.
There are those who bet on how many times they fail, and if they exceed the number of times, they will drink Coke upside down.
There is a comparison between the synchronization of Jiaolong mobile phone and Tianlong One to see which one fails first.
The person in charge of the Hanxing Daxia region called the executives of public relations and customer service for a short meeting, and after communicating with the headquarters, he hurriedly issued an announcement to make additional explanations.
"Please buy mobile phones through official channels, take good care of your mobile phones, and follow the instructions in the instruction manual to use the product. If the failure is caused by human beings, our company will not guarantee and will not bear any related responsibilities."
As this year's smart phone camp, the official announcement of the most powerful mobile phone king, Hanxing Tianlong One is well-deserved.
Whether it is configuration or workmanship, it is at the top level when it is announced.
However, Jin Yuqi’s appearance has been ruined, and there have been many “natural” incidents of mobile phones this time. No matter how the public relations are, consumers cannot be satisfied.
Even the official has repeatedly emphasized that warranty and other services must be purchased through official channels, which has caused many consumers to complain wildly.
"Tama, look, how can there be an official machine now? These are all scalpers' machines."
"I said, why is there no such strict restriction on the purchase of mobile phones this year? Our feelings are waiting for us to be slaughtered, right?"
"The yellow cattle sell for more than 30,000 a piece, too expensive to slaughter the poor."
"These are all mobile phones grown in greenhouses. If you think it's expensive, I think it's too expensive."
"You just say whether this phone is guaranteed or not."
"The user has been banned and the comment has been deleted."
Although it is a joke, the Korean star's reputation and mobile phone sales have indeed suffered a great loss.
Moreover, even if Han Xing earns a living, he can't stop the crowd, and many media continue to report on it.
From Note7 to S10 back then, and now to Denon One, from mid-range products to high-end and top-level flagship phones, Han Xing stepped on the thunder all over again.
Li Jianxi has been sedated for the past few days, making his arm look like a dense phobia would throw up at the first sight, but this can't stop his restless thoughts
Gao Xizhen was kneeling not far away, with his head bowed, and a pool of red liquid was dripping on the ground.
If it wasn't for his chest still rising and falling, I'm afraid...
I went swimming with Cui Jindu, the president of the display department.
And Park Sung-ho, who led the research and development of the Korean star's curly screen panel, has disappeared without a trace.
His family said that Park Sung-ho is an adopted child, and his girlfriend is still crying and talking nonsense.
The interpersonal relationship circle that had been reviewed and scored excellent before, was shattered into rubbish in just a few days.
It has to be said that the R\u0026D team of Hanxing Group is very large, so large that many people in charge now say that the specific people who do things are another group.
But this pot always needs someone to recite it, which shows that the president of the department cannot recite it, but Gao Xizhen, the head of the mobile phone department, cannot escape.
This is also the main reason why Gao Xi can really hold his breath.
As more and more accidents happened, the market value of Hanxing evaporated 25 billion U.S. dollars in two days.
In order to restore the image, Han Xing, who has made amends after a dead sheep, announced a global recall of 200,000 Denon One series curly-screen mobile phones.
As a result, when the recall order came out, the market was greatly shaken.
Before, there were still many die-hard core fans of Korean stars and the paid media who were defending this matter, but once the recall order came out, it was as if they were self-inflicted.
Hanxing’s stock price plummeted again, and its market value evaporated nearly more than 10 billion US dollars. Hanxing’s investors suffered the two largest declines since the Lehman crisis.
On November 9, the Korean star's stock price crashed 6% at the opening of the Seoul stock market. Since then, the stock price has continued to decline, and the current decline has exceeded 15%.
It was down just 5% on Friday.
House seemingly endless rain.
Announcing the global recall of the Denon One mobile phone and bearing huge losses in costs and transportation costs, many airlines also jointly announced the prohibition of consignment of the Hanstar Denon One mobile phone.
There are even some vigorous aviation management departments that do not allow passengers to use any Hanxing-branded smartphones on board, and cooperate with relevant departments to recommend that other domestic users who are living and working normally do not charge their phones when using Hanxing Tianlong One mobile phones.
In this regard, Hanxing said that it will suspend the sales of Hanxing mobile phones in these countries.
But the tornado does not dissipate in a short time.
The Hanxing Tianlong One mobile phone incident is not just as simple as causing an actual loss of more than one billion US dollars.
The Galaxy S20, which was released a few months ago, and the Galaxy S30, which just launched, have been slow-moving around the world.
Originally, there was still some momentum of the return of the king, and the popularity of the store was even higher than that of Pingguo and Xiawei.
Even a week ago, Gao Xizhen, the head of Hanxing’s mobile phone department, said that driven by the sales performance of its main smartphone products Galaxy series and Tianlong One, Hanxing’s operating profit in the fourth quarter of this year will increase by 35% year-on-year, which is more than two years. to the highest level of growth.
It was precisely because of Han Xing’s previous statements and the strength of the announcement that Han Xing’s stock price soared by 20% during that time, and it once became the third-highest market capitalization of Asian technology companies.
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