The Liar Who Invaded the Entertainment Industry

July 9. ／Miscellaneous∧志∧虫／

It's nine o'clock in the evening.

In ten minutes, the first issue of "The Voice of China" will premiere on Blueberry TV.

In an exquisitely decorated apartment with a strong personal style, Sister Yu leaned lazily on the sofa holding a glass of red wine.

The LCD TV on the opposite side was turned on, and it had already been replaced by the Blueberry Channel, waiting for the broadcast of "Good Voice".

This is the variety show that she insisted on buying the broadcasting rights under tremendous pressure last year. Mengren attaches great importance to this project, and it took more than a year to make sufficient preparations and only started recording in June this year.

The broadcast and release of the SARFT’s restricted broadcast order provided a fertile ground for variety shows. Various types of flowers bloom, original or copyright purchased from abroad, the price will naturally rise.

In this year's general environment, the price of "Good Voice" is more cost-effective, reducing her pressure. However, the success of a program depends on the ratings in the end, and everything else is imaginary.

With high ratings, the TV station has the confidence to raise the price of advertising per second, and there is no need to worry about no advertising sponsors.

The increase in advertising revenue of TV stations is only tangible benefits, but there are also intangible benefits that are incalculable-the brand value of the TV station, the influence of the platform and its own force.

The so-called one white cover one hundred ugly.

In a market economy, as long as the ratings are high, TV stations don't care whether the prices of programs are too high.

But if the ratings are bleak, no matter how cheap the price of the program, the ambitious David TV will not be satisfied.

The ratings...should be ok?

Seeing the broadcast time approaching every minute and every second, Sister Yu took a sip of red wine and savored it in her mouth, and her thoughts drifted to the first issue of "Good Voice".

"Good Voice" was recorded and broadcast. Several episodes have been recorded, and then they were recorded and broadcast. She had watched the first issue of "Good Voice" and watched it three times.

Last year, she won the broadcast rights of "Good Voice" against the crowd. It was not only because of her cuteness...or her trust in Mai Xiaoyu. In that case, she would be too irresponsible for her work.

As early as when she got Mengren's project plan and saw several important points specifically listed in it, she realized the novelty and advantages of this program.

Considering the enduring popularity of "If You Are the One" co-operated by Mengren and Litchi TV, and the phenomenon-level sensation of "Running Man", as well as the performance of Mai Xiaoyu with the team during the filming of "Running Man", she thinks she can take a bet. Bundle.

Wheat, wheat, Xiaoyuer and Azheng, everyone has their own field of expertise; your name is Mai Xiaoyu, and there should be areas of expertise, right?

"... In this edition of "The Voice of China", the proud students who are most loved by the four instructors will embark on the journey of XXX music dreams. At the same time, we also welcome you to participate in the SMS and Weibo interaction of "The Voice of China"... "

On TV, a familiar prologue like a machine gun brought Sister Yu back to reality.

"Good Voice" has already begun.

The host of the show is a well-known supporter of Blueberry Satellite TV, who is called a sleek, not only fast, but also without mistakes. This skill is also rare in the country.

In a limited time, interspersed with lines to quickly introduce the title sponsor and various sponsors; briefly introduce the program rules; introduce four mentors ceremoniously...

The rules of the program are quite simple. It was promoted through various publicity channels before the broadcast. Even if you haven't paid attention to the promotion of "Good Voice", you can understand it when you hear the host's introduction for the first time.

When "Good Voice" was promoted, it was named a "large-scale inspirational professional music review program", and it was a music talent show to put it bluntly.

It's just that this music talent show is somewhat different from other shows.

Just like now, with the host’s phrase "The world premiere starts now", the chairs of the four instructors Zhang Yuanqi, Trek, Haring and Diao Yi turned from facing the stage to back facing the stage.

"Doesn't you lose sight of the players?"

"It's not a beauty pageant. It doesn't matter what you see."

"The contestants impress their instructors by singing, and it feels fairer to do so!"

"The program group played 6. I have watched enough music talent shows, but I just glanced at it when I changed the channel. Now I want to see how many players can turn the tutor around."

"I thought the tutor lineup was too frustrating and didn't interest me. I don't want to talk about the other three. I have never heard of the one called Diao Yi. Now I think it's a bit worth seeing."

...

Novelty is the biggest selling point of the first stage of "Good Voice".

Different from all previous music talent shows, it is not the form of confrontation between the judges and the contestants, but the blind selection based on the singing of the contestants-blind selection by the instructor!

There are no judges in "Good Voice", only mentors, mentors who recruit students.

Students who want to become instructors must first impress the other party with their own voice and let the other party turn around for themselves.

This is just the first novel highlight in "Good Voice".

As the first student appeared, the second point came on.

The camera changes and the picture changes. An ordinary-looking boy in his early twenties, accompanied by his parents, walks down the tree-lined path.

At the same time, the boy's voice sounded on the TV: "My name is Bai Yuhan, I am 21 years old..."

From the beginning of ~www.readwn.com~, the program team sent special personnel to recruit players across the country to participate in the competition. Often a player has to go through layers of selection before he has the opportunity to participate in the recording of the program.

When recording a program, it is not a simple studio recording, but also the location of the players and family members. Including the players walking into the recording hall accompanied by their family members, walking into the studio, encouragement from the family, and the players' hard work.

The content of the contestants' self-introduction is similar to that of other talent shows, but these costly, time-consuming and energy-consuming pictures will give the audience a sense of groundedness invisibly after being presented to the audience.

Close to the people!

"I have a dream. I hope I can stand on the big stage and sing to my parents. My parents are laid off early, so the family conditions are not very good. They raised me really hard. I must do it for my dad. Mom, fight for my hometown..."

Following this self-report, Bai Yuhan pushed open the door to the studio and stepped onto the stage.

"It feels like a miserable sale."

"Looking at his clothes, it is estimated that the family conditions are indeed not very good."

"Whether he sells or not, is this show advertised as inspirational soon, and it is also considered to promote positive energy. If the saving becomes popular, it will be reduced to the level of "Super Girl"."

"I don't care if I'm not hot, I just want to know if he can make the tutor turn around."

...

On the TV, Bai Yuhan sang her best song with heart, and the screen kept switching.

Sometimes he switched to the lounge, where his family members were also watching the show, and they were very anxious and yelling: "Turn, turn, turn..."

Sometimes it is cut to four tutors, and the four tutors perform differently with the beat.

Some were thinking, some hesitating, and some pressed the huge red button in front of them.

boom!

A tutor turned around!