The Little Officials of the Song Dynasty

Zhao Yunchu has lived for so many years, and although he steals a good reincarnation, he has never had such a highly anticipated moment. In Dali Temple, all the colleagues came to see him, and when he returned, he was also watched by other clans.

The clan families live in one area, so as soon as Zhao Yunchu appeared, everyone who knew him stared at him. Those who are familiar will come to ask the previous question and make a few jokes.

This is really an overnight fame.

Zhao Yunchu returned to his home and was watched by his family again. They had also seen the newspaper early.

Zhao Yundi was banned for a long time. He read the newspaper every day to learn about new things outside. God knows that when he saw a full page of his brother's name today, he almost squirted out the tea.

At this moment, Zhao Yundi clutched the newspaper, and said in a hungry manner: "Choose brother, you have a good mix, there will be someone who will give you a newspaper to celebrate after his life."

The princess listened and slapped her over, "Why is Yin and Yang strange?"

Zhao Yundi was swaggering, but when he was slapped like this, he immediately shrank behind the table and was so wronged. Is this called yin and yang weirdness? Is this only he guessed the inside story, okay? !

The youngest member of their family had a good time, and it was possible, capable, and willing to do so, and only Brother Yan was the only one. And the youngest's thoughts on Ge Yan, do you still need to talk about it?

"What have I been doing lately, A-niang sees me not pleasing to my eyes..." Zhao Yundi muttered.

Zhao Yuanyan knocked on the table: "Yes, because you can give our parents a face!"

Zhao Yunchu couldn't hear what they were arguing at all, so he sat down and took out a neatly folded newspaper and continued to appreciate it.

The princess looked at it, "Well, this...it should have been made by Yan Ge'er, right? Really intentional!"

Even the princess thought that only Yun Yanhui could do this. But although the princess already has a son with a broken sleeve, she didn't want to be crooked at all, she just thought it was pure friendship.

In front of his family, Zhao Yunchu stopped pretending to be ignorant. He nodded shyly, "I don’t know why I did this. I haven’t heard him mention it at all. In my opinion, it’s just a birthday, so it’s not necessary. , It's so expensive, and everyone knows it..."

——Not pretending not to know does not mean that you can resist not pretending to be forced.

Everyone: "..."

Zhao Yunchu lowered his head and said, "What should other people do if this is the beginning?"

"..." The princess looked at Zhao Yuanyan thoughtfully.

Zhao Yuanyan: "..."

Zhao Yuanyan said, **** it, this must be a conspiracy of the "Tokyo Daily"!

"Daddy, Aniang, then I will find Ge Yan later, and I will eat longevity noodles when I come back." As a good baby, Zhao Yunchu was going to stay at home, but suddenly he had this one. Changed my mind.

"You have to go." The princess nodded, "just ask Brother Yan to come home for dinner."

Zhao Yundi lip-synched to Zhao Yunchu and said "admiration". Everyone broke their sleeves. How could Chu brother get people into the house?

After Zhao Yunchu came back and had a chat, he went to find Yunyan back, but only when he arrived in Kaifeng Mansion did he realize that he was not in Kaifeng Mansion at this time, but went to the editorial department of the Tokyo Daily.

It is common for Yun Yan to go back and forth between several cooperating yamen. Zhao Yunchu didn't feel surprised, so he went to the editorial department to find Yun Yan.

When I arrived at the editorial office, Zhao Yunchu heard that it was very noisy before he even walked in. He thought it was the Tokyo Daily News that was commenting on it.

This is also a tradition. It has existed since the establishment of the "Kaifeng Mansion News". Every new issue comes out, and the editors will sit together, comment on the newspaper, and look for the advantages and disadvantages of the page.

But after entering, Zhao Yunchu found that there were many businessmen sitting inside, talking about something.

"It's not that I am short of money, but will this price be a little bit past..."

"That is, it is more expensive than a few advertising spaces combined, and this full page is too expensive!"

"Can't it be lower? We are in business, so if you buy more and give it to you, it's cheaper."

"Well, we are not being taken advantage of..."

The editor of "Tokyo Daily" couldn't resist, "This, this..."

Yun Yan slapped him back, jumped on the stool, stepped on the table, plausibly, "Is this price cheaper for you?! Can you compare it like that? Have you seen the effect of our advertising? And, This includes the editing fee for guarding your ad slogan! I want to go for it myself, I just have a happy birthday, and I have so much attention. What if it’s a very subtle ad slogan?"

These businessmen were speechless.

No one is being taken advantage of, but no one is a fool. Yun Yan's reply is really reasonable.

Someone murmured, "So, is this Zhao Yunchu really unique, or is it an example compiled by Yun Xiaolang?"

To be honest, when others see those words, they might think about who Zhao Yunchu is, but after they see them, they only feel that the writing is not "birthday auspicious", but "excellent advertising space for rent", this is not. All came.

"Why is there no one?" Yun Yanhui had already seen Zhao Yunchu's figure and pointed at him, "That's Zhao Yunchu."

He could completely think of why Zhao Yunchu would appear. He knew in his heart that Zhao Yunchu could guess that this birthday blessing was his handwriting.

Everyone also looked back.

"There really is such a person..."

"Hey, what is his relationship with Yun Xiaolang?"

Zhao Yunchu met many eyes and walked step by step, feeling very complicated.

Originally, he was very sweet in his heart, but the businessman's words made him think about it. Did Yan Geer celebrate his birthday by the way in order to recruit advertisers?

Although the result is the same, this primary and secondary relationship is very important.

Yun Yan might have understood his heart’s voice in return, or might have answered the businessman’s words. When he came closer, he looked down for a while, and then suddenly said: “You see these editors have no power to resist, you know it’s temporary. I figured it out. After I celebrated Yunchu's birthday, I realized that I could also generate an income for the editorial department by the way."

The editors nodded one after another, "But if Brother Yan didn't say anything, we thought you would have thought about it a long time ago."

As if I have tested it many times, I accurately anticipated the next scenario and ran over to help them deal with advertisers.

Zhao Yunchu felt that his up and down heart suddenly fell to the real place... No, it should have fallen to a soft place, I don't know how to press the post.

This is really what Yan Ge'er did. Before Shen Kuo gave Shuang Yi those things, Yan Ge also said that he was cheesy and would only throw money.

It can be confirmed now that Ge Yan is really a man who spends money very hard, much better than Shen Kuo, hum.

Yun Yan persuaded all the advertisers, and they went to sign the contract one by one-I don't know how long it will be.

The deputy editor replied to Yun Yan: "This is really a loss to you. Although you are not an intermediary this time, you are better than an intermediary. Let's give you a rake according to the rules."

Yun Yan is not welcome in returning, "Thank you then."

This sum of money may not only cover his advertising expenses, but also make a profit.

Zhao Yunchu didn't feel that there was anything wrong with this, but felt that Yan Ge'er had the ability. This is something that kills two birds with one stone. It makes him happy and makes a fortune.

"Although I have already posted the newspaper, but I still say something face to face, happy birthday." It was over here, Yun Yan asked a few more words, and left with Zhao Yunchu, and said to him on the road.

"Thank you, Brother Yan, you bothered." Zhao Yunchu said with a smile.

Yun Yan's return was a little unnatural. Alas, he was impulsive. After he posted in the newspaper, he thought about other things to distract his attention. Therefore, it was really not his intention to make a fortune (for the hundredth time). .

Zhao Yunchu took Yun Yan back home. Yun Yan Hui has been busy recently and has not cooked. Today coincides with Zhao Yunchu's birthday, so he cooks a bowl of longevity noodles for him.

The noodles are made by the chefs of the palace long ago. The whole root is not broken. Yun Yanhui engraved the four characters "Birthday Jile" with radishes, and put them on the noodles. Put shrimps, eggs, minced meat and other noodles on the noodles. .

Zhao Yunchu ate the whole bowl of noodles cleanly, completely ignoring Zhao Yundi's words about wanting to taste the noodles.

Everyone looked at the Kabuki performers raised in the palace again. Finally, Zhao Yunchu sent Yunyan back to leave.

"Thank you Brother Yan, I am very happy today." Zhao Yunchu smiled back at Yun Yan, under the moonlight, it was really pure and moving.

Yun Yanhui hurriedly read the Buddhist scriptures in his heart, feeling that his thoughts seemed to be getting more and more dangerous. No wonder he couldn't help but make the kind of love brain things like posting blessings.

Zhao Yunchu didn't even notice it. He bit his lower lip and looked at Yun Yan with bright eyes, "Goodbye, Brother Yan."

"Oh, goodbye." Yun Yan couldn't hold back, squeezed Zhao Yunchu's face, and drew back and laughed twice, "Haha, it hurts!"

Zhao Yunchu's eyes darkened, holding his pinched face a little red, and whispered: "It hurts..."

Yun Yan recalled a sentence, I want to control how much.

...

It hasn’t been long before the name "Zhao Yunchu" spread throughout Bianjing, and the discussion has not stopped. On the third day everyone saw the "Tokyo Daily", there was another full-page advertisement, with only two full-pages—— After all, too many posts will not be effective.

This is an advertisement for a jade shop in Bianjing. The entire layout is clean, and there is no decoration like the shading of the word "Shou" designed by Yunyanhui, except for the jade shop address and The name of the shop has a line in the middle.

"I haven't thought about the slogan yet, so grab the front row first."

After seeing this advertisement, many people burst into laughter.

Turning over, the second full-page advertisement is much more normal. It is an advertisement for a jewelry store named Jifu. There are also illustrations. It is a pair of young men and women. The man is inserting pearl hairpins for women. Next to it was written "Jifu in hand, holding hands for a lifetime".

But looking at the back, everyone can't help but turn to the front to recall that very straightforward vernacular.

There is no doubt that the effect of this front row is really good. It arouses many people's curiosity about the jade shop, and they want to know what such a funny shop looks like.

The subsequent increase in passenger traffic made the boss who was a little skeptical before the advertisement was so happy to go to the editorial department to invite everyone to have a drink.

Obviously, this is not because I didn't think about the advertising slogan, but did it deliberately.

It is also the good beginning of this advertisement, which will make many businessmen try to take the sword. Although those classic advertising slogans can be circulated for a long time, the people of Bianjing also love to read such interesting advertising slogans.

Therefore, even if Yun Yanhui did not intervene too much, he later developed various ways that he felt a little familiar. For example, the battle between the same industry was transformed into entertainment and put on advertisements, which turned into a way to attract popularity. .

As a result, the Tokyo Daily is cheaper on the one hand, and the citizens of Bianjing are crying out for joy. Few people think carefully about those advertisements that are actually deliberate and deliberate, and they only find it particularly fun and lively.

The citizens are now willing to pay attention. Unlike when the newspaper first came out, even the advertisements would be read carefully, and the attention was raised again, which also made advertisers more happy and more attentive.

In this regard, Da Song has definitely been at the forefront of the world. Within a few years, relatively large firms have dedicated departments to be responsible for advertising and marketing, at least dedicated to allocating funds.