The Prodigal Son of Zhenguan

"It's great that you have this idea. You can think about it carefully and work hard in this area. There are still many ways to make money. It's not just tea sets, even tea leaves. If you come up with more names, they can all become gimmicks to increase the price." Li Fu said.

If he relies on himself to think about many things, there will be too many. Li Fu only has one brain. Even if he thinks day and night, how many things can he come up with?

In doing business, you still have to pay attention to cultivating the people under you. Sometimes you only need to give them a little advice to get a lot of unexpected gains.

Everyone's thinking is different. Li Fu only needs to teach them a little, and he can save a lot of effort later.

Three cobblers are better than Zhuge Liang. In the future, when there are more people under him, he can't worry about everything. He has to personally ask about every shop.

More importantly, he still has to rely on his people, rely on their intelligence and ability to slowly develop the industry under the Jingyang Wangzhai.

"For example, the Dragon Boat Festival is coming soon, and the shop should prepare in advance. If someone wants to give gifts for the Dragon Boat Festival, tea is also a good choice. During the festival, it is appropriate to launch gift boxes with different packaging." Li Fu said: "This is a gimmick. The amount of things is not important. What is important is a gimmick, a matter of face."

Don't underestimate the gimmick of "face". Tea itself grows on the hillside and is not a valuable thing, but after being packaged by Li Fu, it can be sold at a high price.

What is needed is the "other value" attached to the product.

Everyone is willing to pay for it.

For example, diamonds are tied to love.

Knowing that this thing has a huge depreciation space and ordinary fragmented diamonds have no value, many people still pay for "love".

When the diamonds bought for 20,000 are recycled, 2,000 people are not willing to take them.

Unless, it is as big as a fist, then it must have some collection value.

As for tea, there are more names that can be used.

Get some tea leaves of average quality, go to the south, get a large number of bamboo tubes, carve the outside of the bamboo tubes, put tea leaves inside, and make some "small can tea".

All shops can sell this kind of small can tea. The target group is no longer those wealthy families, but the middle class who have some spare money and want to be elegant.

Even integrate tea culture into hospitality.

In the future, if you go to someone's house and sit in the hall without tea, it will be looked down upon.

You must use tea culture to bind daily life and make tea a daily consumable.

Good quality tea harvests the high-end market, medium tea harvests the mid-level market, and as for those teas of poor quality, they are sold to ordinary people at a low price so that ordinary people can afford to buy and drink.

In this way, tea is promoted, and the entire Tang Dynasty is Li Fu's market.

As long as Li Fu's tea shop has always mastered the unique technology, not to mention the entire Tang Dynasty, even the merchants from the Western Regions in the future, and even the Turks on the northern grasslands, are all Li Fu's targets.

The tea business is huge.

In time, it will spread throughout the Tang Dynasty, and every year it will bring huge profits to the Jingyang Wangzhai. Li Fu dare not think about this amount.

So from the beginning, Li Fu tied this business to the royal family and the emperor.

Even if someone wants to target this business, they have to think about it. This is the business of the Li Tang royal family. If the interests of the emperor are affected, the back of your family will be cold.

And Zhao Fu seemed to have thought of something in his mind under Li Fu's suggestion, but the concept was still vague. He needed some time to calm down and think about it and digest what Li Fu told him.

After looking at the things in the tea shop, Li Fu expressed great satisfaction.

The shop will open tomorrow. It depends on how the tea shop opens.

At that time, we can open another shop in the West Market and put some inferior tea in that shop and sell it cheaply.

Those rough inferior teas, in terms of quality, don't even think about comparing with the first-class tea of ​​188 guan here. They are not of the same grade at all.

Li Fu's good tea, when brewed in the Sancai bowl, is all green tender leaves

Those rough inferior teas, when brewed, wow, half of the cup is filled with big leaves like tree leaves. Can they be the same thing?

Things are expensive for a reason. The rich families in Chang'an City are not afraid of the high price of this thing, but they are afraid that the things they buy are not up to standard, and they can't hold up their face and lose face in front of others.

The next day, the tea shop opened.

The opening ceremony was quite lively, but Li Fu was notDidn't show up.

Even though everyone knew that this tea shop was the property of King Jingyang, business is business. No matter how good a business is, no nobleman would come to open a shop in person to support the scene. If people knew about it, they would feel ashamed.

Not to mention that the court did not allow officials to do business.

Some people have been asking about the news of the tea shop here for a long time. As soon as the tea shop opened, when the plaque on the shop was removed, Zhao Fu stood at the door, bowed to the onlookers gathered at the door, and then talked freely.

The things are good, but the opening process still needs to be followed.

The shop opened without making so much noise.

High-end products still need to maintain a little "tsundere" attribute.

It was lively with the sound of gongs and drums and firecrackers, but it always felt a bit cheap.

I haven't seen Xiang Nainai's specialty store open, and invite the yangko dancers to perform at the door.

Therefore, only Zhao Fu stood at the door, said a few words symbolically, and then turned back to the shop to work.

This shop was decorated a long time ago. Many people would pass by here when they visited the East Market. After all, this is a prosperous section of the East Market. The location of this shop is quite good. It has been vacant for a long time, which makes many people feel sorry and waste such a good location.

Now that it has suddenly opened, there are many people who are curious.

Therefore, after Zhao Fu finished speaking outside, there were many people watching and went into the shop to see what was different between the tea in this tea shop and other tea shops.

When they entered the shop, they were first attracted by the exquisite tea sets on the shelves in the shop, but walked forward and took a look.

Wow, this price is really not something that ordinary people can afford.

"Shopkeeper, what is the difference between the tea in your tea shop and other shops? Why is it so expensive?"