Chapter 17: The Emperor's Mind! (3 more)
As far as the current situation is concerned, not doing a back-end has the lowest risk, but some of the profits will be distributed.
What's worse is that once the first issue chooses not to do a back-end, when the magazine sells well, if you want to do a back-end again, the more than 20,000 newsstands in Hong Kong will definitely be in a state of panic, which is the hidden fatal risk.
Thinking of this, Huo Wenyao said: "Since we want to dream, of course we have to do the biggest dream, let's do a back-end."
Yang Du nodded and said: "I think so too. Then there is the issue of distribution. There are a total of 121 magazines in Hong Kong, including 70 weekly magazines, 15 biweekly magazines, 7 monthly magazines, and 20 ten-day magazines. There are 12 weekly magazines with back-ends, and biweekly magazines..."
As expected of a big shot in the industry, in the next five minutes, everyone saw what professionalism is.
How many magazines are there in Hong Kong, what types are they, what are the issue numbers, how are the sales, and how many of each issue number have tails, Yang Du didn't even need to check, he knew it all by heart, and the posture of talking so eloquently that Master Su's eyes almost fell out.
After Yang Du finished speaking, Master Su couldn't help but give a thumbs up: "I, I, I choose! Awesome!"
Yang Du smiled faintly and didn't take it to heart at all.
The publication category of "Feng Yue" had already been determined. According to the production capacity of the magazine, it was set as a weekly, and it was released every Friday. Then the price was set. According to Yang Du's introduction, there are 121 magazines in Hong Kong now, and the highest price is only 8.5 yuan.
Yang Du said, "Master Yao, how much is the price of our Feng Yue magazine?"
Huo Wenyao recalled the price of Dragon Tiger Leopard in his previous life. It was five or six yuan at the beginning, he couldn't remember, but it kept rising. Even when it rose to ten yuan, it was still in short supply, so he said, "The price of a single copy is ten yuan, and the price is nine and a half yuan to the newsstand."
What? !
Yang Du's eyes widened, and he felt that he had difficulty breathing.
And the magazine staff such as Jimmy, Master Su, and Photographer Hua were also dumbfounded. This price is too high, right? It broke the record of local magazines in history, and the price of a single copy broke ten?
Will anyone really buy it?
Yang Du said: "Master Yao, is the price of 10 too high? According to my idea, I actually want to set it at 7."
Huo Wenyao did not explain, and said: "Just 10."
"Uh, okay."
Yang Du continued, "After the backtracking and pricing are solved, there is only one last question, that is, how many copies should we print for the first issue? If the price is 10, then I suggest that the first issue be printed conservatively, only 50,000 copies, and more copies will be printed if it is not enough."
Huo Wenyao shook his head again and said: "There are more than 20,000 newsstands in Hong Kong. How to divide a mere 50,000 copies? Each newsstand only divides two copies! Just print 100,000 copies. If it sells well, I will never print more copies, just to whet their appetite."
"If you can't buy it this time, then you can only wait for the next issue, otherwise don't even think about reading it!"
Yang Du opened his mouth and wanted to persuade him again, but after just a few minutes of contact with Huo Wenyao, he understood what kind of character this big man is. He keeps his word, which is also the characteristic of a tyrant. So what is the final result?He said nothing.
He smiled bitterly and said self-deprecatingly: "Master Yao, if you play this way, my dividend will probably go down the drain."
Huo Wenyao laughed: "Then let's wait and see!"
"When will the magazine be available?"
Yang Du said quickly: "I will finalize everything with the distribution association today. The printing factory has placed an order. We will work overtime to get the remaining 50,000 copies within two days. Two days later, which is Friday, I can't guarantee whether it can be sold, but I can guarantee that this Friday our magazine will be able to cover more than 20,000 newsstands in Hong Kong!"
"That's good, I'll wait for your good news."
Huo Wenyao got up and left.
...
...
After leaving the office, Huo Wenyao prepared to return to Maria High School. When things here are on track, he should consider transferring to another school.
Master Su said: "Yao, Brother Yaoyao, I don't understand. They are just editors-in-chief. Why do you want to pay such a high price? Giving him 20,000 a month is already exaggerated, and you even give him dividends?"
Huo Wenyao looked at Master Su with disdain and said: "Zhami, you answer this question."
Zhami kicked Master Su on the butt and said with disdain: "You idiot! Before Brother Yao came, what did that guy say? The annual net profit was at most 10 million. What about now? At least 20 million!"
"20 million, even if you give him 1%, it's only 200,000, but that punk made an extra 10 million. Who do you think made the money?"
Master Su scratched his head and said: "I, I seem to understand a little bit."
"Idiot! You'd better not understand it. Such a complicated question is not suitable for you."
Zhami laughed and joked.
Among Huo Wenyao's team, Chen Xiaodao and Crow are the closest, while he has the best relationship with Master Su.
Huo Wenyao glanced at Zhanmi and said, "It doesn't matter if he doesn't understand. The most important thing is that you understand, understand Zhanmi?"
Zhanmi nodded, "I understand, Brother Yao."
Huo Wenyao said, "In fact, all my actions today can be summarized in sixteen words, that is - if people lose and the land survives, both people and land will be lost; if people survive and the land loses, both people and land will be saved. This is not only a way to control people, but also a way of doing business and being a person."
After that, Huo Wenyao left.
And Zhanmi stood there, as if his original thinking had suffered a great shock, muttering, "If people lose and the land survives, both people and land will be lost; if people survive and the land loses, both people and land will be saved... If people lose and the land survives, both people and land will be saved..."
His eyes became brighter and clearer.
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