They were all so into the drama!

All certified social accounts of Luyin Media's artists are managed by the company.

In this way, things like "switching to the wrong account" and "sliding likes" can be avoided.

So Huo Mingjie had to find the company if he wanted to log into his real-name scarf account.

After getting the account number, Huo Mingjie lowered his head and started typing.

Seeing this, Huo Chengyin couldn't help but come over curiously.

After discovering that his second uncle was really just editing scarves, he couldn't help but mutter:

"Just giving a scarf will help?"

Huo Mingjie replied casually while deleting and subtracting the words:

“As long as the hype and marketing are in place, it won’t be a big problem!”

While speaking, Huo Mingjie had already finished editing the scarf and clicked send.

Huo Chengyin glanced at the content and then at his second uncle's face, and couldn't help but twitch the corners of his eyes.

In addition to several stills from "Beauty Within", this scarf that was just distributed also came with a text:

“If someone loves me deeply, I hope it’s because of my inner essence beneath my skin, and I hope it’s because of my unique personality traits that attract her among thousands of people…”

Are these pretentious words what you, a person with such a handsome face, should say?

Besides, aren't you quite happy when you pick up girls?

At that time, why didn’t you ask what inner essence people came for?

Huo Mingjie noticed the strange look in his nephew's eyes and felt a little embarrassed. He coughed lightly and said:

"Don't look at me like that, it's just for marketing!"

Huo Mingjie would no longer be so pretentious. If a girl came in his face, he would still give the girl a chance because she was good-looking. Don't tell anyone!

The purpose of posting this scarf is to hype up the movie and trick people into going to the cinema and contributing to the box office.

"Clip some affectionate lines from the movie, and then ask Qi Zhengbing to cooperate with the hype, and work hard towards 'pure love' and 'affectionate'!"

"Little girls who are in love and want to fall in love like this tone." Huo Mingjie continued.

In my memory, there was a movie adapted from a web drama in the future. With the line "Zhang Wansen is snowing", it was widely used, and it directly became the ceiling of "pure love". Before the release, the pre-sale box office exceeded 200 million.

As a result, when the movie was released, it was immediately popular.

"Inner Beauty" is quite good in terms of film quality, storyline, and setting. Even if the audience is tricked into entering the cinema, it’s not too deceptive...

——

As Zhao Huixia was transferred to the crew of "Flower Thousand Bones" to be responsible for the production, Qi Zhengbing, who was also an old minister of Qiandi, took over the public opinion control and publicity department of Luyin Media.

After receiving Huo Mingjie's instructions, the publicity and distribution department of Luyin Media, which had been holding back and not taking much action, finally started to work!

The scarf was retweeted in large numbers and directly appeared in hot searches, creating the topic of scarf.

Then it was not a common movie trailer, but a trailer clip that was more like a short video, which was quickly circulated on the Internet.

Why short video?

Because these scenes and shots were all carefully selected with Huo Mingjie appearing...

The scenes in the movie are carefully edited and matched with appropriate BGM.

"You will always recognize me for who I am and you will always love me for who I am."

"Even though your appearance changes thousands of times every day, I only love you who are the same in my heart!"

"But compared to the pain, not having you is more painful..."

Beautiful pictures, touching atmosphere and music, affectionate lines coupled with Huo Mingjie's perfect and handsome face, the lethality is simply amazing!

Many passers-by who had not planned to see this movie because of some public opinions on the Internet were now a little tempted.

"Wow, I can't stand Huo Mingjie's affectionate eyes!"

"Everyone, let's be honest. Is this movie really good?"

"It's so beautiful, so touching!"

"The love in my dreams, it's a pity that I can't meet it..."

"The most important thing is that the ending is not a common tragedy. People who love each other will stay together in the end. I like it so much!"

"I don't agree. I think the only bad thing about the movie is the ending, which is not impressive enough!"

"I object, I don't like the tragic ending!"

"No matter what you become, because you are unique, I will eventually be able to find you. This is the connotation of this movie!"

…

Huo Mingjie's fans are unique now that the fandom is not yet mature enough.

They are large in number, well organized, strict in management, and quite powerful in terms of action and combat effectiveness.

Green Shade Media has not made any official efforts to change public opinion before, so these fans can only continue to work hard on the Internet to correct the name of the movie "Inner Beauty".

But now that they see that public opinion has finally changed, these fans are naturally working harder.

Whenever a netizen reveals that he or she wants to take a look, there are fans who will try their best to benefit!

The advanced publicity and marketing methods from the future are still quite powerful.

With the intentional help from Souhu Scarf, many people began to post tickets and check in.

Generally, posting two movie tickets is to show affection.

However, even if you go to the movies alone, you will wear a scarf after coming out, hoping that you can encounter such pure love in the future...

The quality of the movie itself is quite good. With Huo Mingjie's large number of fans and his popularity, the daily box office finally started to rise against the trend!

The daily box office in the mainland had dropped to around 10 million, but it rose to 13 million on the fifth day.

And in the first weekend after the release, the daily box office finally recovered to 15 million again...

Pure love movies originated in the country of cherry blossoms. The style is elegant, quiet and implicit, and the lens is beautiful and delicate.

This is why the movie "Inner Beauty" has a particularly good box office response in the country of cherry blossoms.

For example, the "Comrades: Almost a Love Story" of that year, the "Under the Hawthorn Tree" that has been filmed and is about to be released, and the "Girl We Chased Together in Those Years" in two years...

These movies are all similar themes.

The love described in the movie does not involve sexual desire, material, class, or even life and death. It is pure and without any impurities.

This is an extremely idealized love. It is not to say that it does not exist in reality, but it is indeed rare.

But it is precisely because of this that it makes people yearn for it even more!

Therefore, this type of pure love movie is not only a killer for the female group, but also a considerable number of men are fans of this type of movie!

The "not outstanding" box office performance of the previous movie was only compared with the box office performance of Huo Mingjie's previous movies.

Under the deliberate guidance and strong promotion of some people, the "Waterloo" remarks appeared.

Many people are actually easily influenced by public opinion. In this year, everyone's income is just like that. Going to the cinema to watch a movie is inevitable to consider the information on the Internet.

This is why the previous movie box office growth rate has slowed down.

If this situation is allowed, the theater chain will definitely reduce the scheduling of movies in order to make money, thus forming a vicious circle!

I can only say that although Huo Mingjie is very popular now, he is greeted by a lot of people with smiles wherever he goes, and everyone is willing to get close to him. But there are not too many people who want to be unlucky with Huo Mingjie behind his back...

And now with the move of Green Shade Media, public opinion has begun to change!

Going to see this movie seems to be the most popular thing on the Internet. At least three or four out of ten Weibo posts are about showing off movie tickets.

On the Internet, you can see people recommending this movie everywhere.

Even the overseas box office that Green Shade Media has not announced has been dug up by someone.

The box office results in the country of cherry blossoms and South Korea are also quite amazing, much better than in the mainland. When converted, it has directly exceeded 100 million.

This has shocked many people.

There is no way. Most people these days still have the concept that "what is recognized by foreigners is good"!

The box office performance of the movie "The Beauty Inside" is better abroad than in the mainland. It must be that the audience in the mainland does not know how to appreciate it!

So on the Internet, in addition to neutral film critics, fans, and objective audiences, there are also a group of "reflective monsters" who stand up for the movie "The Beauty Inside"!

These people may not think that the movie is good, and most of them don't even like Huo Mingjie.

But as long as they find an opportunity to make the public start to "reflect", they don't mind temporarily changing their preferences...

At the same time, the Sixth Princess also came out to help.

The film information column has a special report, and the official account on Weibo has also posted an article praising it.

The Sixth Princess is not the "Tenth Screening Room". She is actually very tolerant of various movies, mainly "praising". Even if the movie is really bad, the words are relatively euphemistic.

But such a clear-cut attitude of praise is rare!

The performance of mainland movies abroad has always been average, but Huo Mingjie has achieved good results after several movies went overseas.

In addition to the official's good impression of him, it is normal to step down at this time!

With the efforts of all parties, the movie continues to exert its strength in box office performance.

On the eighth day of its release, the mainland box office officially exceeded 100 million yuan, and the total box office overseas was 325 million yuan.

The single-day box office in the second week was even contrary to the norm and continued to maintain a very high level.

It took eight days for the mainland box office to break 100 million yuan, but the box office broke 200 million yuan in the second week of the movie's release, and the total box office is about to break 600 million yuan...

Such box office performance has not been unprecedented in the mainland before.

Wu Baige's "Red Cliff" is also very popular in the country of cherry blossoms and the country of Korea, and its box office performance is similar to this. I even thought that with two parts, the total box office must be much higher.

But the two situations are completely incomparable!

The movie cost of "The Beauty Inside" was only 30 million, which is not even as much as the cost of the TV series version, while "Red Cliff" cost 600 million to shoot!

What kind of lineup does Wu Baige have, and what kind of lineup does Huo Mingjie have?

Can they be compared? There is no comparison at all!