This star’s style is wrong
Chapter 299 Capital gathering, join if you can’t beat it
Donghai High-tech Zone, Baile Golf Club.
Today, several investment companies from Donghai held an event at Baile Golf Club.
Very common activities are to play ball, eat and drink, and then talk about business.
It is very common for senior executives of investment companies to invite clients over to play golf and discuss cooperation.
Today's round was organized by Chen Lipeng.
The one with the best relationship with Pengcheng Capital is Dingsheng Capital.
The largest shareholder of Dingsheng Capital is Feng Yuhai, who is also the chairman of Dingsheng Capital and one of the most famous figures in Donghai Investment Bank.
Feng Yuhai will celebrate his 60th birthday next year. In his early years, he was a partner with Chen Xingye, the father of the Chen family.
Later, Chen Xingye retired and handed over Pengcheng Capital to Chen Lipeng.
Therefore, strictly speaking, Feng Yuhai can be regarded as Chen Lipeng's uncle.
Of course, Feng Yuhai would not put on such a show, there was no need.
Moreover, Feng Yuhai is also cultivating successors, so he brought his son Feng Yunbin to this golf party to get to know the senior executives of major investment companies in the East China Sea.
"Feng Yunbin, my son, just returned from studying abroad for his MBA. Bosses, please take good care of me in the future."
"Master Feng is really a talented person." Several investment bank bosses complimented him with a smile.
Feng Yunbin wore gold-rimmed glasses and smiled and shook hands with the investment bank CEOs present. The etiquette was very thoughtful.
Moreover, when shaking hands, you can accurately call the other party's name and position. It is obvious that you have done your homework before coming.
"Nowadays, the world is dominated by young people, and top MBA students who have returned from overseas are different." Chen Lipeng also studied MBA abroad before coming back to take over Pengcheng Capital.
If you look carefully, Chen Lipeng can take over Pengcheng Capital and run it well, which is already a success.
Feng Yuhai chuckled and complimented: "Yunbin, you should learn more from Mr. Chen, Mr. Chen is your senior brother."
"I have read Mr. Chen's classic investment cases and admire them very much." Feng Yunbin cupped his hands in a very humble manner.
Chen Lipeng waved his hand quickly: "I don't dare to take it, I don't dare to take it."
Feng Yuhai took his son and introduced him to the CEOs attending the event. Then he and several investment bank CEOs who worked closely together gathered in a private room to drink tea.
He was the first to speak: "Mr. Chen, this acquisition of Dachuan Audio was not very successful."
Although the financial problem of Dachuan Audio has not been completely solved, it has turned a profit thanks to the sales of the Sichuan series.
If nothing else happens, Dachuan Audio is unlikely to go bankrupt.
Therefore, Pengcheng Capital and Dingsheng Capital’s initial plan to swallow up Dachuan Audio naturally failed.
Speaking of this Dachuan Audio acquisition case, we must mention the relationship between Pengcheng Capital and Dingsheng Capital.
The two investment companies have had a deep cooperative relationship in their early years.
Moreover, they hold shares in each other. The Chen family owns 9.7% of Dingsheng Capital and is the third largest shareholder.
Feng Yuhai also owns 6.2% of Pengcheng Capital and is the fourth largest shareholder.
Therefore, the two families belong to a relationship where one is prosperous and both suffer losses.
In the financing plan of Dachuan Audio.
Pengcheng Capital and Dingsheng Capital did not want to take over Dachuan Audio from the beginning. The project to invest in Dachuan Audio followed normal investment procedures.
Chen Lipeng personally visited Dachuan Audio's factory and felt that it had good potential, so he decided to invest in Dachuan Audio.
However, when signing the contract, Pengcheng Capital and Dingsheng Capital played some tricks and left a clause that was beneficial to the investors.
Originally, it was possible for this kind of clause to be discovered by the other party's legal affairs and then request a re-draft of the contract.
In other words, this clause was deliberately made by Pengcheng Capital and Dingsheng Capital at the beginning to protect the interests of investors, and this clause may not necessarily be used.
This clause stipulates that investors have the right to withdraw capital and the amount of liquidated damages is very small.
If Dachuan Audio's legal affairs objected to this clause at that time, Chen Lipeng would agree to the modification.
As a result, Dachuan Audio's legal affairs did not find any problems and signed the contract.
If this financing plan goes smoothly, this clause will not actually take effect.
Until the first phase of funds was received and Lu Jianchuan purchased a new production line, everything went smoothly.
…
It was not until the "Singing Out Loud" project that Pengcheng Capital suffered a loss.
In order to stabilize the company's shareholders, Chen Lipeng temporarily decided to eat Dachuan Audio to regain blood, which later led to the rupture of Dachuan Audio's capital chain.
Feng Yuhai of Dingsheng Capital was also involved in the whole incident.
Therefore, not eating the fat piece of Dachuan Audio was a big loss for Feng Yuhai.
After all, for capital, if you don't make money, you lose money.
Now, Feng Yuhai once again brought up the acquisition of Dachuan Audio, which immediately made Chen Lipeng's face look a little ugly.
"Dachuan Audio has turned a profit, which is also unexpected." Chen Lipeng explained dryly.
Feng Yuhai is older than Chen Lipeng, so he has a bigger airs, and he doesn't even mind embarrassing Chen Lipeng verbally:
"Mr. Chen has failed several projects in a row during this period, and all of them were lost to the same person."
Of course Chen Lipeng knew what this meant.
In the "Singing Loudly" project, the money was lost because of Fang Xing.
When it came to the Dachuan Audio acquisition case, it failed because of Fang Xing's interference.
Chen Lipeng's expression was a little ugly, and he replied expressionlessly: "The opponent is indeed difficult to deal with. Mr. Feng, don't just let me charge into the battle. When can I help?"
Feng Yuhai laughed, lightened the atmosphere, and said: "Yes, it is indeed difficult to deal with opponents. In the field of music, it is indeed normal to be unable to defeat the opponent.
"When investing in a record company, you still have to rely on your work to speak for itself. This guy named Fang Xing is really capable in music.
“Our opponents have strong points, we have to admit it.
"Originally, I just thought that he was difficult to deal with in the music field. If the battle was brought to business, he shouldn't be able to do anything, right?
"Who would have thought that he could use songs to revitalize Dachuan Audio? It really broke my business thinking.
"It's not surprising that Mr. Chen can't beat him. After all, it's a once-in-a-century company that can continuously produce hit hits in music, film and television."
Because Feng Yuhai is the fourth largest shareholder of Pengcheng Capital.
When Pengcheng Capital loses money, he loses money.
Therefore, when Pengcheng Capital and Ark Culture were competing in the arena, Feng Yuhai was always paying attention.
This time, Dachuan Audio made the brand "Chuanliu" famous instantly with one song.
It really broke their original business thinking.
Chen Lipeng's expression was still ugly, his eyes were lightly closed, and he changed the subject and asked Feng Yunbin: "Master Feng came back from studying for an MBA abroad. He is a young man again. What do you think of Fang Xing and Ark Culture?"
Feng Yunbin glanced sideways at his father. After getting permission, he said with a smile: "Actually, the thing is very simple. The one truth that will never change for investors is, don't struggle with money. If you can't beat it, just join. It's such a simple thing. "
If you can't beat it, join.
This is indeed very reasonable, but after hearing it, it feels like I haven't heard it at all.
Chen Lipeng chuckled and said, "What do you mean, Mr. Feng? Are you ready to cooperate with Ark Culture?"
Feng Yunbin smiled and continued: "I checked the equity structure of Ark Culture before. This company is a wholly-owned company of Fang Xing and has not conducted financing.
“Currently, Ark Culture is not large in scale and its valuation is not high. Now is the best time to enter the market.
“For a company to be able to produce dozens of chart-topping songs and two hit TV series in a row is definitely not just luck.
“So, instead of being a rival with Ark Culture, we might as well be a partner.
"I have calculated that the current valuation of Ark Culture will not exceed 300 million, but in a few years, it will be difficult to say.
"In other words, this is a unicorn."
Chen Lipeng frowned, shook his head and said, "If you want to invest, you must be willing to accept investment."
Feng Yunbin shrugged and said, "It all depends on the abilities of the bosses. If Ark Culture doesn't want to raise funds, we can find a way to make him think about it."
Several other investment company CEOs present were suddenly thoughtful.
Chen Lipeng frowned, shook his head and said: "I know the economic situation of Ark Culture very well. Their main revenue comes from the copyright income of songs and TV series.
“And these incomes do not require high costs.
"The songs and TV series were produced by Fang Xing himself. The investment in the TV series was only 30 to 40 million, and he was not even willing to accept investment from other film and television companies.
"In this case, Ark Culture does not need financing at all."
usually.
When a company is in its startup stage, what it lacks the most is funds, so it needs financing.
Investment companies are looking for potential teams to invest among many entrepreneurial teams.
Through many rounds of investment, the company was promoted from a grassroots team to a public listing, and then reaped the benefits.
You can also get off the bus midway and earn value-added income.
Therefore, investment companies can invest in any company as long as both parties are willing.
In fact.
Investment companies receive countless financing proposals every day. In the entrepreneurial market, there is never a shortage of companies in need of investment.
But there is a prerequisite for investment, that is, the invested company needs funds.
Fang Xing's Ark Culture is a strange company that does not need financing and can develop very well and very quickly.
This is completely inconsistent with common sense in the investment industry.
Is there nothing capital can do to deal with companies that are unwilling to raise funds?
of course not.
The times are constantly evolving. Occasionally, a new company will appear, using a new model, to rise rapidly.
For example, the sharing concept of the past few years is a completely new model.
However, sharing companies require a large amount of capital in the early stage to quickly expand their scale and occupy the market.
Therefore, this type of company needs to burn money to occupy the market, so financing is a must. No money means nothing.
Suppose there is a company that rises rapidly.
Capital wants to get a share of the pie, but this company doesn't know how to flatter and doesn't accept capital entry.
What will capital do at this time?
Very simple.
Capital can invest in another team to copy the same company, quickly occupy the market by burning money, and directly squeeze this unpromoting company out of the market.
As a result, the company can only go bankrupt.
Therefore, emerging companies, in most cases, cannot refuse capital investment.
Capital has countless ways to kill these companies that don't know how to promote themselves.
Moreover, instead of one capital taking action, numerous capitals came in together and devoured the company alive.
…
This set of business practices is the most routine operation of capital.
Therefore, the first thought of the investment company CEOs present was to spend money to squeeze Ark Culture to death, or to squeeze Ark Culture to the brink of bankruptcy, and then make an acquisition.
But there is a problem here, that is, the Ark culture must be squeezed out first.
It seems that it is not that easy to achieve this goal.
In fact.
Pengcheng Capital has been competing with Ark Culture.
Pengcheng Capital will invest in whatever projects Ark Culture engages in. The purpose is to drive Ark Culture down and force Ark Culture to accept investment.
However, all the projects invested by Pengcheng Capital were rubbed to the ground by projects produced by Ark Culture.
actually.
For capital, investing in other companies and competing with rivals is already an instinct.
Pengcheng Capital has already done this, but it just didn't succeed.
Chen Lipeng shook his head and said: "Master Feng, what do you think we should do to get Ark Culture to accept investment?"
At this moment.
Feng Yuhai interjected: "Yunbin has just returned to China not long ago and he doesn't know enough about the domestic business model. If Ark Culture was so easy to deal with, there wouldn't be so many bosses sitting here."
Feng Yunbin smiled and said: "There are actually many methods. I know that bosses, there are many methods. If one method doesn't work, then try them one by one. For example, taxation and business qualifications, there are many methods, right?"
Feng Yuhai smiled when he heard his son's words.
Domestically, there are too many ways to deal with competitors.
Especially with connections and geographical advantages, there are plenty of ways to do it.
If capital wants to kill a company, there are many ways.
Chen Lipeng smiled and said, "Mr. Feng, I heard that your brother-in-law is very well-connected in the tax field."
Feng Yuhai immediately laughed and interrupted: "Mr. Chen is joking, let's drink tea."
…
This afternoon.
Fang Xing and Lu Xiang'er were rehearsing the Olympic opening ceremony program with the Dongyin First Symphony Orchestra. At three o'clock in the afternoon, they received a call from Qiao Yinghong.
Qiao Yinghong's voice on the phone was urgent: "Boss, the relevant departments are here to inspect the taxes. It would be better for the boss to come back."
Fang Xing didn't know what happened, but tax inspections were a big deal, and if something went wrong, it would be a big deal.
Therefore, Fang Xing quickly took a leave of absence and returned to Ark Culture Headquarters.
When I returned to the company, I did see department personnel checking taxes.
After Fang Xing came back, he ordered everyone in the company to cooperate with the investigation.
Fang Xing always took the matter of paying taxes seriously.
After all, there shouldn't be too many celebrities who fell into trouble because of this thing in the previous life.
Where Ark Culture was founded, there was no dedicated financial department, so tax payment matters were outsourced to the largest tax accounting firm in the East China Sea.
Therefore, you can rest assured when it comes to paying taxes.
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