Tokyo Gentleman Story
Chapter 1536: Senxia double?????⒉Jilao Bo?/a>
Yamauchi Pu has been a bit burnt lately.
The reason is simple, because their NGC... hit the street.
NGC originally originated from the "Dolphin Project", which later became the name of NGC and WII simulators.
And this dolphin project was launched almost at the same time as Sega DC.
Three years ago, at the beginning of 1998, Lao Ren had contact with Panasonic. As a result, Panasonic completely terminated the 3DO-M2 resurrection plan and turned to cooperate with Lao Ren.
For this reason, the initial version of NGC's prototype "Dolphin" was developed at the end of the year-which is faster than Senxia.
However, Lao Ren immediately suffered a "combination punch" from Sega and Sony.
With the disclosure of the DC and PS2 hardware specifications, Lao Ren redesigned the hardware specifications to ensure that the performance completely surpasses the PS2 under the premise of controlling manufacturing costs as much as possible.
Originally, it was entirely possible that NGC would be released in the best period of the commercial war at the end of the two thousand years, but because of Yamauchi Pu’s decision, this time has been delayed a lot.
Of course, this is also related to Yamauchi Pu underestimating the enemy.
Back then, Sega DC rushed to the street and transferred to the Phoenix Club (The Order of the Phoenix). Sega completely broke away from the home computer field, which made Yamauchi very happy.
But then, DC-P appeared, this generation of improved DC follow-up models, while supporting the original DC game, has more powerful performance.
But at the beginning, no one was optimistic about this stuff.
Because the iteration is too fast.
However, it turns out that the DC was cut into a cheap model, and it was surprisingly easy to use with the DC-P route...
Then, they survived tenaciously-but this is not because of the machine itself. After analysis by the senior executives of the old Ren’s side, they found that the other party was solely because of their own games, and they also supported online games.
Especially the latter.
The concept of "finding online games, go to DC-P" has become an inherent knowledge-no way, other people's network system is just done well.
Nintendo and Sega used to be rivals, but after this iteration, the distance between the two parties has increased.
But in fact, Lao Ren and the Order of the Phoenix are actually quite similar.
Because both are first-party very powerful.
The current Order of the Phoenix has completely separated its game business and handed it over to the brotherhood of Anmic, but it is undeniable that it is okay for the two manufacturers to be regarded as one.
If it is a listed company, naturally it cannot be counted as such. But these two companies are non-listed companies controlled by Morinia, so the scheduling or something depends entirely on Morinia’s unwillingness-anyway, the equity distribution on both sides is similar, especially after Morinia redeemed Sega’s shares. .
Therefore, it is really not a problem for Agency A to regard it as the "first party".
If you look at it this way, the situation is obvious: Senxia, like Lao Ren, is the most profitable first party.
If you carefully analyze the financial statements of Lao Ren in the past few years, you will find that although the N64 "street" machine was launched in the past few years, in fact, Lao Ren's profit in the field of home consoles has even Exceeded the time that most of the past dominated the world.
——The reason is very simple. This is because Lao Ren’s game sales completely monopolize the N64 market.
Yamauchi analyzed the situation in Morinka.
Because it is not the relationship of a listed company, Yamauchi cannot get other people's financial statements because the other party has no obligation to disclose to the outside world.
But through their foreign policy, the clues can still be seen: the sales of first-party games are also millions.
Then he discovered that other people's methods of making money...but something seemed wrong?
At first Pu Yamauchi didn't really want to understand.
However, after the appearance of "Infinite No Boundary Line", he suddenly realized, because the other party's means of making money is very clear: krypton gold.
At that time, Yamauchi Pu was actually quite relieved.
Although Morinha is "horrible", this method just shows that although the profit of the other party and his own are both "first party", the profit methods between the two are still completely different.
Therefore, before that, Sony was the biggest concern of Yamauchi Pu.
but……
NGC rushed to the street.
Moreover, after NGC rushed to the street, Yamauchi found something wrong.
After investigating, he found that Sony's PS2 seemed...not so good!
Last year, Sony’s global hardware shipments were close to 8 million units, but according to the survey conducted by Lao Ren, they found that the actual sales may be only 70% of the shipments, and last year, the opposite sales exceeded 500,000 units. There are only three games from Namco's "Tekken TT" Square's "Play Space Wild Ball" and A's "Lelouch of Rebellion".
Uh...It's embarrassing, but the games on the A side do account for the top three...
On the contrary, on DC-P, a million-selling game, it is a menacing force, and people make money not to earn you once, but after earning you once, DLC will earn you again...
Compared with PS2, the shipment of DC-P is 6 million, but if you count the cheap version of DC, it is 10 million, which actually exceeds Sony!
Then he looked at it again, and the old man found out that he had changed the DC-P's outfit and built a Kirin computer!
Moreover, Kylin Computer has monopolized the market of a certain eastern country!
It's not that a certain big eastern country prefers Kylin computers, but that except for Kylin computers... other game consoles can't get in!
Yes, at the time of the game console ban, PS2, N64, NGC are completely on the street there, people "someone above", you are not an opponent at all!
In addition, it is the North American market.
PS2's hardware sales only accounted for 6% of North America during the Christmas business war last year, and the market there was squeezed by DC-P.
And this year, DC-P sales have soared with the popularity of the Internet.
"But their minds are not on the hardware."
Yamauchi knew that, in fact, Morinya could still expand the results-if they were to monopolize.
But Senxia's operations are very fascinating. Many of their games are almost shared across multiple platforms.
Especially A company also went to PS2 platform to develop games.
This is like a giant insisting that the office software is developed for fruit, which is ridiculous!
——Well, Juxian really developed an OFFICE kit for Fruit...
Back to this year.
"Metal Gear Solid", "GTA" and "Dynasty Warriors" all broke out on PS2, and on the DC-P platform, "MUV Moonfall", "Reversal Lelouch 2" and a series of follow-up works , Also began to hit, especially the "Monster Hunter" and "Devil's Soul", it is simply menacing. Well, there is the "Lead to Survival" that was used to complain about Capcom.
Obviously, this year is a year of great sales.
However... NGC rushed to the street.
Honey juice embarrassing.
"But... I don't understand!"
NGC rushed to the street, but it can actually be saved because the old Ren still has a first party.
However, at this moment, Pu Yamauchi got a piece of news, in other words, everyone knew a piece of news: The Order of the Phoenix was about to develop a conference again!
Isn't your DC-P thriving?
Why bother to develop the conference again? ?
They are indeed going to launch hardware products, but...I don't know what you want to do...
...
Morinia didn't know what Mr. Yamauchi was thinking, in fact, he was preparing for the press conference.
The second WCG was far more successful than the first.
After the success of the first session, many game manufacturers have discovered the facade of the World E-sports Competition.
Before that, the committee went to the game manufacturer, but after the first game, it turned out that the game manufacturer licked his face and came to the committee.
Not to mention, the sales of games that have competed in WCG have increased by more than 30% on average, and the sales of some relatively niche games have doubled after exposure.
Of course, this is on the one hand, and on the other hand, the number of advertisers for games has begun to increase.
At the beginning, WCG was made by Senxia Power, but in the second competition, advertising alone was able to generate enough surplus for the entire committee.
An emerging industrial chain has gradually formed.
But among these, it is not Senxia who earns the most. Senxia's income in this century is actually not much.
The person who makes the most money is actually...Alice.
Well, don’t look at people sometimes being as unethical as licking a dog, but they have deducted a lot of real money from here.
The old man of the Tianhai family once wanted to marry the Senxia and the Alice family. This is not unreasonable—their hard power is still very powerful.
Of course, these have nothing to do with Senxia for the time being.
After chatting with Qianjia about nuns...No, after playing the game, Morinya started to prepare for the press conference.
"Hey, you said I'm a cultural industry, so how come I started to make equipment..."
At this time, Senxia is looking at the new generation of game consoles that are still kept secret, and the wireless controllers prepared next to them.
This time, Senxia is ready to make a big move.
Beside Morika, Qianjia and Alice were there.
On Yukino's side, Morika didn't bother, because it was the final of "Counter Strike" in two days.
"Unfortunately, the chip business cannot be done in a large eastern country, otherwise our costs can be cut again."
The new generation of game consoles, of course, use new chips.
Hearing Morinka's words, Alice next to him leaned over: "This is not possible, IBM will not agree."
For the new generation of mainframes, the chips are not from Hitachi, but Morinya found IBM through Alice's relationship, and then the two sides cooperated in research.
But after hearing Alice’s words, Mori summer sighed: "Unfortunately, their chip cost is too high, and our customized version requirements are not so high, but the chip cost is at least 35% higher than the previous generation."
The price of DC-P is very strong. After being replaced with major parts produced by a major eastern country, Morinha can even make a profit.
However, it is more difficult for the new generation of machines to be as calm as before. Because this chip customized in cooperation with IBM...too expensive.
No way, IBM is so crazy.
You know, in a CPU chip they released this year, the L3 cache is 128MB.
What is the concept of 128MB three-level cache?
Well, many computers in this era don't have 128MB of memory, let alone CPU cache.
If this is not understood, then give another example.
At this moment, many Intel and AMD chips do not even have level three cache. On the flagship chip I9-9900K, which is more than ten years later, the size of the level three cache is only 12MB. one tenth!
Of course, everyone’s design and packaging are different. In fact, this comparability is quite subtle.
Packaging technologies such as Soc, MCM, SiP or SoP have different cores.
Oh, by the way, this IBM chip uses MCM packaging technology, and this technology...well, it can really be used for buffering.
IBM is great, but the price and cost go up.
But Senxia couldn't help it. He could only hold someone else's thigh if he wanted something new.
Because at this moment, there are some technologies that are really only available in IBM, and Moriha can't figure it out.
"Actually, I prefer self-research." Qianjia said, "In China-I mean the mud bombing side-many manufacturers are ready to give up their plans to further research high-performance chips. If possible, they will be acquired. Good too."
Giving up high-performance chips does not mean giving up the business as a whole. For example, after Texas Instruments gave up its chip business in the field of mobile phones and tablets, they are still giants.
But this kind of behavior will inevitably cause a lot of brain drain ~www.readwn.com~ These resources are actually quite good.
"Hmm...maybe it's an opportunity." Morinia muttered. But after speaking, Senxia sighed again.
"What happened to Darling?" Alice asked quickly.
"I'm actually engaged in the cultural industry, so why do I have to do hardware..."
Senxia shook her head.
I just want to be a gentleman game, why is it like this?
"Ah la la, if Darling wants to sell the club, I can take it!" Alice leaned in immediately and was pushed away by Senxia.
"No, although it is not something I planned, it is absolutely impossible to sell."
Although it is not planned, this thing is quite interesting.
Therefore, Senxia's new generation of machines must be made more interesting.
"Okay~" Alice shrugged, seeming a little dull.
"But self-developed or something, it's okay..." Later, other fruits have self-developed A-series chips. They already have a chip foundation. Now they are engaged in research and development and the investment is not as scary as the future. If you make a step-by-step approach, maybe it is good?
But developing chips is not easy.
Especially after the appearance of Kylin Computer, Senxia needs to pay more attention to this aspect.
In this regard, Senxia decided to learn from Fruit’s system and hardware iteration plan, and by the way use hardware to feed back chip development...
Of course, that will be after, as for now...well, of course, I went to watch the huge XP system conference first!
...
IBM's information comes from encyclopedia and extranet, and the author Jun English relies entirely on Google mother translated OwO.
In addition, MCM actually had a well-known "humor" on the rivers and lakes, and the chip of the I family was also mocked for this nickname...
Two-in-one meow~
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