Tokyo Literary Godfather

However, as soon as this idea came up, Fujiwara Kei shook his head and rejected it.

Korean dramas are indeed very strong, especially in overseas markets, and they often achieve higher ratings in their home markets. The highest ratings recorded for Japanese dramas are in the 40s, but Korean dramas can achieve ratings in the 60s or even higher locally.

However, without preliminary market research and adapting to the changes in the local market, if you put it out hastily, you may be acclimatized, so you should be cautious.

In the 1990s, Japanese society fell into a feeling of self-pity and self-sorrow due to economic problems, so audiences in this era also prefer to read stories about small characters. The core of Korean dramas is not like this. They are more about the stories of some glamorous people. It would have been a big hit in the 1980s when the Japanese were so confident, but now... that's not necessarily the case.

Just like in the parallel world, the popular "My Love from the Star", which once set off a viewing frenzy in China and South Korea, is not popular at all in Japan. Of course, narrow viewing channels are also a problem. Most Korean dramas are only broadcast in the late night period after being introduced to Japan.

Therefore, it is more appropriate to choose some local dramas for the time being.

Thinking about it, Kei Fujiwara flipped through his notes and turned to the Japanese drama catalog column. He browsed carefully and the corresponding scenes appeared in his mind one by one.

"Victory is justice, the ultimate master, the miser, 101 marriage proposals, the Yamato gold-worshipping girl..."

Fujiwara Kei muttered and scratched his head, always getting extremely confused at this time.

Although these dramas are broadcast well in the parallel world, no one can say that things like Nan Ju and Bei Zhi will not happen. Therefore, Kei Fujiwara must carefully consider every time he chooses a script.

You can only make your own judgment. Market research is useless. Fukuyama TV has tried it before, distributing questionnaires on the street, asking passers-by what kind of TV series they prefer to watch, and the final survey results are compared with real-life TV series. Viewership performance is a completely different matter.

Books and magazines published the new week's list of book sales in major bookstores in the Kanto region. This time the list is significantly different from the previous week.

After "Naoki Hansawa" topped the list for many weeks, it was finally dropped by "The Devotion of Suspect X". Last week, "Suspect" took the top spot, and this week it fell again. A few, became the fifth.

This is also a normal phenomenon. Generally speaking, books slowly accumulate readers in the early stage, and in the mid-term, word-of-mouth fertilizes, and sales gradually increase. This is the case with the popular "White Night Walk" before.

However, due to the TV series, the popularity of "Hansawa Naoki" is too high, so most people who are interested in this book started to buy this book frantically at the very beginning. More than a month has passed, and all the people who were interested in the book from the beginning have been exhausted. What’s left is to compete for the market of “passerby readers”.

Another reason is that summer is the peak sales season for book products. Recently, many new works by famous authors have been launched, and the competition is fierce.

Professional screenwriters like Kazuhiko Itagaki would take a breath of fresh air just by looking at the rankings. The competition for the summer segment was already fierce, but this year's summer segment was even more intense, even "Naoki Hansawa" was squeezed out.

Fortunately, "The Devotion of Suspect X" was very good, and the eldest brother was pushed out, but the second brother still firmly holds the top spot. It is now like a fighting cock in an octagonal cage, fighting off every challenger with its sharp and hard beak.

But in terms of appeal to "passerby readers", "Naoki Hansawa" is obviously not as good as "The Devotion of Suspect X". This book was recommended by many people in the industry, received rave reviews from critics, and received feedback from readers, triggering a new wave of socialist craze.

Since "White Night Journey" held high the banner of the social school and officially pushed this genre of mystery novels into the mainstream, many authors have also written social school reasoning works. Although some masterpieces have come out, there is not a single social school mystery novel. Reached the height of "White Night Walk".

Not long ago, some book reviewers publicly published articles, asking how long it would be before there would be a second mystery novel as excellent as "White Night Walk". Not long after, the second socialist mystery that caused a sensation appeared, but it was still Kei Fujiwara who wrote this book.

Some book reviewers even directly wrote an article to sarcasm: "A year ago, Kei Fujiwara raised the banner of socialism and handed it out. hand."

Facts have proved that as a critic, only if you say something unpleasant and have strong words, will you get attention and readers will like to read it. To put it bluntly, it means criticizing people. A critic is not a critic if he can’t curse people.

But who should be scolded, and how to scold it also needs to be distinguished. Kei Fujiwara can't scold for the time being. Three or four consecutive books are masterpieces that can leave a mark on the literary world. How to scold? The last book reviewer who scolded Kei Fujiwara, what was his name, Oh, Yukie Minakami, has entered semi-retirement, and no newspapers want his manuscripts.

The new book is selling very well, and the new Yuejiu drama is also doing well.

Since "Life is Beautiful" appeared on the stage of Yuejiu drama, the ratings have been stable at around 30%. Although there was no growth rate, it did not fall back. There was almost no jump, and it was very stable.

The general creative team is more or less anxious when they see such a ratings line that is almost parallel to the horizon, but the creative team of "Life Is Beautiful" is more pleased when they see such a smooth ratings line. If it can be maintained like this It would be a good thing to go down. After all, it’s 30%…

"Life is Beautiful" has reached its fifth episode. The media and the public are discussing this drama more and more. Yamashita Maki and Kono Aoi instantly became popular, and their combined photos also appeared in major entertainment On the cover of the magazine.

Under the arrangement of Mizuhara Yui, the two also frequently appeared on variety shows. The first was Anthropological Observation, which allowed them to participate in "If the husband's ex-girlfriend is a popular idol" and "The person whose destiny is revealed through tarot cards is a popular idol" "That special program, the ratings of that program were extremely high.

Now "Anthropology" has become a famous variety show in Japan, and the ratings of each season are very bright. There are few variety shows of the same period that can compare to it.

I heard that a TV station in South Korea came to negotiate specifically to purchase the copyright of this variety show and remake it in their country.

But after variety shows become popular, there are also disadvantages. That is, it is difficult to find real passers-by like it was when it first started broadcasting. Because almost all Japanese people have watched this variety show at one time or another, some real passers-by, once they notice something is wrong during the show, can be very keenly aware of it and question the passerby NPC: "Eh? Am I being pranked? Are you Anthropology?"

"Ah, I'm sorry, I shouldn't have said anything. I should have pretended not to notice... Please let me continue acting, please." For some young people, being on TV is still a very prestigious thing.

But this made the program team very helpless. Although asking real passers-by to play the roles would be very effective for the show, for the sake of the stability of the program, it is better to invite passers-by actors to play "passers-by"...