Top of the big era

The general direction cannot be changed, the next step is to find someone.

Ziweixing will acquire a series of football-related companies next, involving portals, quizzes, information, data statistics, data analysis, media copyright, online services and other fields.

Start buying, buying, and buying all the way.

The tech environment in Europe and the US is very different. If it is in Silicon Valley, some shares must be reserved for technical personnel and important management personnel.

If you don't give shares, then go play!

Those who do this are the smartest people. Compared with wages, shares are the bulk of expected future income.

In contrast, Europe doesn't care much about these things. There are a large number of developed countries in Europe. After so many years of development, the social atmosphere is becoming more and more left, and they are increasingly advocating egalitarianism.

This general environment has cleared the way for wholly-owned acquisitions, making it easier to buy and buy. As for the option plan...Ziweixing is an Internet company, so there will definitely be such a plan, but it will have to wait until later. I don't have the energy in the short term.

Zhou Buqi has no time to play in person, Lu Qi is not a fan, and Chen Tong doesn't understand English... So Ziweixing's layout in the football industry must find a capable handsome person to be in charge of this stall, from shopping to business Integration, to the construction of the ecosystem.

The president of goal or OPTA can continue to be in charge of the original share, but one of them can be promoted to the senior vice president of Ziwei Star, who is fully responsible for the digital ecological business of "Internet + football", which is a bit insufficient in terms of ability.

You have to find a better, more strategic expert to come over, and you have to find it from a large American company.

Zhou Buqi and Lu Qi contacted Heidrick \u0026 Struggles, a well-known headhunting company in the world, intending to use their resources to find reliable candidates.

There are four basic conditions -

First, it is acceptable to work in London for a long time;

Second, it is best to be British, a football fan, with a strong interest and understanding of football;

Third, have a successful experience as an important project leader in a large company;

Fourth, they are senior practitioners in the field of data analysis, who are good at communication in the world.

Results are required within 3 months.

At present, Zhou Buqi has simply communicated with the people of goal and OPTA, and initially reached an acquisition agreement. The former is £6 million and the latter is £21 million.

The next thing will be taken care of by the new leader.

After some discussions, Zhou Buqi and Lu Qi decided to set up a wholly-owned subsidiary of Ziweixing Sports Digital Media Company with London as its headquarters, and offered a very high position, Senior Vice President of Ziweixing International Group , Digital Media Business President.

This is the position of head of an independent subsidiary.

The general vice president will not work.

Ordinary vice presidents receive tasks from the president, COO or senior vice presidents, and then act according to the assigned tasks. According to the strategic plan of the board of directors, the top leader proposes tasks by himself and leads his subordinates to solve the tasks. He must have stronger overall planning ability. You must have the experience of independently initiating, leading and successfully making a large project. If you have successfully started a company, even better.

Such a complicated headhunting plan can only be handed over to a professional headhunting company.

In addition, Zhou Buqi also proposed a second headhunting invitation to Heidrick \u0026 Struggles, which was for Manchester United. He wants to recruit a vice president of media operations, brand building, and derivative copyright operations for Manchester United. The requirements are Hollywood practitioners, British people, and fans who want to return to Manchester to work, and have many years of experience in operating peripheral copyrights and derivative copyrights.

The reason for the request is a Hollywood practitioner, because Zhou Buqi believes that Hollywood is too far ahead of European football in terms of derivative copyright operations.

Hollywood's derivative copyrights have played various tricks, and the income created is no less than peripheral copyrights.

In Manchester United, peripheral copyrights are the rights and interests related to the broadcast of the event. These belong to UEFA or the Premier League, and the club cannot participate. Then we can only make more articles on derivative copyrights.

Like selling jerseys.

Another example is the operation of the portrait rights of players!

This thing is used well, it is a steady stream of wealth. Ten years later, when the giants sign players, they almost always attach a clause that the club must own 50% of the player's portrait rights.

However, it's not very popular right now. Except for Real Madrid and Barcelona's real intentions, the Premier League teams all regard "portrait rights" as a means of tax avoidance.

This is what Zhou Buqi only found out recently.

In the UK, personal income tax is 45% of wages, plus some other taxes, and high-income groups have to pay 50% of their income to pay taxes.

However, income from portrait rights belongs to "accidental income", which only needs to pay 20% tax.

This leaves room for operational loopholes.

Can the 20% accidental income tax be used instead of the 45% personal income tax?

For example, a substitute goalkeeper of a certain team earns only 3,000 pounds a week, but the club pays him as much as 500,000 pounds a year as an agency fee for his portrait rights.

A substitute goalkeeper with a fart portrait right?

It is a very pure tax avoidance, using portrait agency income instead of salary income.

At the moment, the FA has not taken care of it. This is not the mainstream. When Real Madrid and Barcelona bring the trend, more and more players will sign portrait rights agency contracts with the club, and there will be more and more similar things, and measures will definitely be introduced to restrict them.

In addition, the most important thing about the operation of portrait rights is the player's exposure rate. The higher the exposure rate and the wider the dissemination, the higher the market value and the more favored by merchants.

The best way to gain exposure is to gossip.

Like Hollywood.

Participate in some Hollywood movie activities and help them promote. It can not only increase the club's promotional activities, but also increase the player's exposure. Another example is scandals with some entertainment stars, some popular underwear shows, seaside vacations with well-known big models, and character creation on social media... These are jobs that people in Hollywood are best at.

Better to find a British executive working for a major Hollywood company and poach him back to the UK.

Seeing Boss Zhou's skilful operation between Ziweixing and Manchester United, Lu Qi was quite emotional and asked, "When did you understand?"

Zhou Buqi didn't quite understand, "What?"

Lu Qi replied, "This world."

Zhou Buqi glanced at him, "What about you?"

Lu Qi was slightly silent, and sighed, "I graduated from Fudan University with a master's degree in 1987, and then stayed as a teacher at Fudan University. During the teaching process, I had some contacts with American universities. After a few years, I went to Carnegie University Read a blog."

Zhou Buqi asked, "Professional reasons?"

Lu Qi shook his head, "Only economic independence can have personal independence. I went abroad to study for a Ph. D. purely because of income."

Zhou Buqi nodded and said, "There is nothing wrong with it."

Lu Qi said: "At that time, my mother was an accountant in a department store, earning 45 yuan a month. I was a teacher at Fudan University, and I earned 200 yuan a month. You know I am studying for a Ph.D. in Fudan, and my supervisor gave me How many scientific research grants are paid? $1,000 a month, this incident touched me too much."

Zhou Buqi smiled, "I haven't."

"oh?"

"I'm a rich second generation, and I've been fascinated by it since I was a child."

"Well……"

Lu Qi took a deep look at him, a little speechless.

Depend on!

How unfair!

It took him half his life to become a teacher after studying for a master's degree in Fudan University, and then he went to the United States to study for a doctor's degree before he understood it. With his family background, he understood it when he was born.

This is not at all lost at the starting line, the starting line has not changed, people started running halfway.

This time, Lu Qi understood a lot of truths.

No wonder Boss Zhou can see wealth so clearly at such a young age. The layout of several industries is well-organized and complements each other.

I only started in my 30s, and the other party is equivalent to knowing the world 30 years earlier than myself. Normally based on his age, he is in his 50s this year.

Well, that makes sense.

...

Lu Qi returned to the United States.

Zhou Buqi and his party returned to Manchester. He was going to hold the first board meeting after the reorganization of Manchester United's board of directors. Then this trip to the UK will come to an end, and you can go back to your country.

Before the board meeting, communicate with David Gill in private to reach a consensus and avoid disagreements on the board.

Zhou Buqi wants to carry out a series of reforms to Manchester United, but it can't be now. We'll have to wait until next summer. The attitude of the big boss eased, and David Gill only thought that the young man had stabilized a lot, so he was very happy.

"By the way, I heard from Wood that your Internet company is going to do some football business?"

"The major clubs spend too much on the official website every year, which is an unnecessary waste. If Ziweixing can do it and carry out the unified operation of industrialization, it can save a lot of costs, and at the same time greatly improve the stability of the official website. Not paralyzed by a Champions League final."

David Gill pondered for a while, "It's not easy to make it happen."

Zhou Buqi said with a smile: "It won't be too difficult, lower charges and improve service experience."

"Well." David Gill nodded, then hesitated, "If you want to do this, you must have someone who has a close relationship with European football and an influential person to clear it up."

Zhou Buqi saw what he meant, "Oh? Do you have a recommendation?"

David Gill said: "I think David Dunn can."

"David Dunn?" Zhou Buqi had heard of this name before, "The one from Arsenal?"

"Yes, he is the most influential man in English football."

Then, David Gill vigorously introduced this senior.

David Dunn is the former executive vice chairman of Arsenal. Due to the turmoil at the top of Arsenal, several major shareholders are fighting for power. They all want to get control of Arsenal. One is a rich man from Russia and the other is a rich man from the United States , the competition is fierce.

It is also because of such factors that Zhou Buqi's family gave up the idea of ​​​​acquiring Arsenal and instead acquired Manchester United.

In the battle for Arsenal's shareholding, it was divided into two factions.

One faction is Kroenke, a wealthy American, who has won the support of Wenger. In the professor's view, selling Arsenal to a rich Russian is intolerable, it loses its personality, and there are too many hidden dangers.

One faction is the Russian billionaire Usmanov, who has won the support of David Dunne. In his opinion, Americans are too stingy. See how Liverpool and Manchester United have been harmed by the Americans? Look at Chelsea again, how did it rise?

After some fighting, Wenger was still stronger.

What Wenger is to Arsenal is what Ferguson is to Manchester United, both at the level of the godfather. They are not only the head coach, but also an important participant in the club's major decision-making.

Under the power struggle, David Dunn was excluded by the board of directors, so he could only leave Arsenal in embarrassment.