Top of the big era

Zhou Buqi is the chairman and CEO of Ziweixing Global. Since he is personally involved, he must do a good job in this matter. This is a comprehensive and systematic project.

It's not just about using your foresight to make a few box office hits and then make a lot of money.

That would be too Hollywood.

To do great things, you must first have a great positioning.

Every great company will have a soul pillar and belief pillar, which has nothing to do with capital and represents a certain kind of superior and slightly blind worship.

For example, Steve Jobs is to Apple, Gates is to Microsoft, and Zhou Buqi is to Ziweixing.

Generally speaking, it is usually the founder of the company.

But MSI Global is different.

This is not a start-up company in the true sense. It is the product of buying and selling under the operation of capital. It is a forced merger of several companies with capital.

How can the internal culture of such a company with a strong capital nature be cohesive? How can there be higher pursuits and ideas?

Just thinking about making money!

Making money is the right thing to do, and Zhou Buqi also wants to make money.

The prerequisite for making money is to have a cohesive and combative team, able to give orders to subordinates, unimpeded by government orders, and with strong execution ability!

If you only think about making money, but have no team culture and corporate value, and lack the leadership of a soul person, you may be able to make a small amount of money, but it is impossible to make a big one.

Who is the soul of Ziweixing Global?

Zhou Buqi did his part.

But it's not enough for him now.

He couldn't even easily touch Universal's management, lest it cause turmoil.

To put it bluntly, his prestige has not been established, and everyone respects his power, not his ability.

He is just a capitalist who played with capital and acquired a group of companies to integrate, but he is not an entrepreneur who is respected and firmly believed by everyone within Ziweixing Global.

This matter is very important.

The traditional forces in Hollywood are very wary of streaming media. If Zhou Buqi rashly launches Ziweixing Global's own streaming media platform when his own authority is insufficient, it will easily lose people's hearts.

Even if many people would obey him, it would not be sincere enough.

Just like the army, if soldiers are suspicious, confused, anxious, or even dissatisfied with their commander's orders, they will not be effective even if they obey the orders and go to the battlefield.

Therefore, Zhou Buqi must accomplish something and gain the trust of the entire system so that the senior executives of Ziweixing Global can be as confident as the senior executives of Ziweixing. No matter how difficult or tortuous the decision is, they will be firm. Carry on without hesitation.

A very effective strategy is to use your own understanding of the Internet to help solve the huge impact on Hollywood due to the rise of the technology industry!

It can be seen from Bob Friedman’s reaction that some of Boss Zhou’s cutting-edge thinking gave him a huge conceptual shock.

Making a "Twilight" is not enough!

This is just an accident.

Hollywood is an industrial assembly line.

There must be a set of standardized production concepts to help Ziweixing Global produce and discover more series of movies similar to "The Twilight Saga".

Zhou Buqi had already prepared it and shouted to the secretary in front of him: "Wan Wan, where are my materials? Get them for me!"

Sun Wanran was watching a drama over there. He jogged all the way, dropped a piece of material, which was a few pages of A4 paper, and then ran away. This scene alone made the experienced Mr. Friedman discover the clue!

This little secretary must be having an affair with Boss Zhou!

Otherwise, I wouldn’t dare do anything casually!

Zhou Buqi disagreed and focused on big things, "This is the ranking of North American box office in the past ten years, which is of great reference value. Ten years ago, the second place in the box office was "The Sixth Sense", a thriller; and " Small-budget comedy films such as "Fake Dad" and "Runaway Bride" are on the list. Looking at last year, the situation has completely changed, "Batman 2", "Iron Man 1", "Raiders of the Lost Ark 4"..."

Bob Friedman said: "Yes, movie adaptations and sequels have become mainstream. This is caused by Internet rating websites, and inertia can break down the rating websites."

"Not only that."

"Um?"

"The top ten movies at the box office last year were all big productions and special effects movies with big scenes! Technology is changing Hollywood. This is another trend!"

Zhou Buqi took out a piece of paper and pushed it over.

The above are movies produced by MGM in the past few years, including dramas, comedies, horror films, suspense films... but there is a lack of special effects films. Even the big-budget "007" is a realistic action film, unlike "Mission: Impossible" and "The Bourne Supremacy" that piled up many shocking special effects shots to capture the attention of movie fans.

Although the investment in "Twilight" is very low, it is undeniable that this is a low-special effects movie telling a vampire love story.

Bob Friedman took a deep breath and said, "Yes, technology!"

Zhou Buqi said: "In the past, if people wanted to watch movies at home, they could only buy DVDs and DVD players, and then connect them to the TV. For many young people who live alone, they do not have so many equipment and go to the cinema to watch movies. Movies are the cheapest and easiest way, so dramas, horror movies and many other themes can flourish. But things are different now. The computers they use for office and study can replace the functions of DVD players and TVs."

"Yeah, it's much more convenient."

"This is still the traditional way of renting and buying DVDs. There are more and more video websites, and streaming media has appeared. In the future, even the DVD step will be omitted, and you can watch movies directly online."

"stream media?"

Bob Friedman's eyes were somewhat tentative.

Zhou Buqi ignored this and said calmly: "The convenience of watching movies makes movie theaters no longer an inevitable choice for watching movies. Unless the movie theater can bring a completely different experience than watching movies in front of a computer! Special effects movies will suffice. In order to meet this requirement, the trend of giant-screen movies set off by "The Dark Knight" has pushed this effect to the extreme."

"That's right."

"I'm also sure that after Cameron's "Avatar" is released this year, it will set off a new wave of 3D movie trends."

As a traditional Hollywood man, Bob Friedman sighed with emotion, "Yes, technology has changed the film industry. Traditional themes such as dramas, horror films, romance films, and comedies have gradually been lost. It eliminates the need to go to the cinema to watch movies. The irreplaceable audio-visual experience will be the biggest killer of the future box office."

Zhou Buqi said: "One more thing, now is the era of great entertainment. In the past, people's entertainment methods were very limited, and movie theaters were an excellent place for family fun, dating, and team building. Now it is different. There are too many entertainment projects. Instead of movie parties. This makes it difficult for ordinary movies to attract audiences to buy tickets. They must be explosive movies. Especially in the era of high information density on the Internet, the inevitable result is that young people It’s difficult to focus for long periods of time, and fragmentation challenges systematization.”

Bob Friedman said: "Actually, this phenomenon became obvious after the emergence of mobile phones. In the past, some feature films with complex plots, deep and thoughtful plots, and long lengths, as long as they were of good quality, were still It can be a big hit. But mobile phones distract too much attention. Many movies with complex plots will have huge viewing obstacles once attention is distracted. Yes, just like you said. In the era of distracted attention Nowadays, cinemas are no longer suitable for showing films that are too in-depth or too long. Watch them in front of your computer at home and pause when you have something to do. Continue playing when you are focused. There is no such intermission in cinemas. "

Obviously, he has been paying attention to this phenomenon for a long time.

Zhou Buqi looked at him with a smile, "So, what do you think of the "The Hobbit" movie project?"

Bob Friedman's heart trembled suddenly. He looked up at him and said thoughtfully: "The Hobbit meets the requirements for adaptation and sequel. It is also an absolute special effects production. But times have changed. , the "Lord of the Rings" series ten years ago, a single movie was 3 hours long, if "The Hobbit" was also 3 hours..."

"Yes, it takes too long. From this point we can conclude that if the "Hobbit" series is really made into a movie, it will definitely not achieve the unprecedented success like "The Lord of the Rings"."

"And word of mouth."

"oh?"

"After the filming of the "Lord of the Rings" trilogy, Mr. Tolkien's youngest son was very angry. He believed that Director Jackson had ruined his father's masterpiece. The movie was too simple and lacked the philosophy and enlightenment of the original work. He even said angrily that he would not hand over the rights to "The Silmarillion" and "The Children of Hurin" to Warner Bros. for waste. According to the current market trend, if "The Hobbit" is made into a movie, it will only go further. To entertain and simplify it will inevitably further annoy the Tolkien family."

Bob Friedman clearly caught Big Boss Zhou’s mind.

MGM has internally frozen the "Hobbit" project, citing the reason that the profit distribution was not as expected. However, if Warner really compromised and gave up most of its profits to MGM, would the movie be made?

I’m afraid it’s even harder!

Interests and responsibilities are complementary to each other.

If MGM gets a huge share of the profits from the Hobbit movies, it will have to take the blame. If the film does not meet the requirements of the Tolkien family, the relationship between MGM and them will become rigid.

By then, MGM will also be "blocked" by the Tolkien family and will no longer have the opportunity to adapt the entire series of "Lord of the Rings" novels. The "Lord of the Rings" series mainly consists of four novels, namely "The Silmarillion", "Hurin's Daughters", "The Hobbit" and "The Lord of the Rings". MGM only has the copyright to the latter two novels.

The logical specificity of movie viewing modes in movie theaters has set many rules and regulations for Hollywood blockbusters.

It can't be too esoteric.

It's best to be as simple and straightforward as a popcorn movie, where you can laugh and chat while eating popcorn without losing your understanding of the movie's plot.

It would be a shame if a classic fantasy masterpiece like "The Lord of the Rings" was made into popcorn.

Movies can't solve problems, but TV series can!

The audience can study and read it carefully at home, carefully savor every line and paragraph design, and think about the philosophical meaning...

Just like the famous "Game of Thrones", it is very philosophical and large-scale, and the protagonist dies at every turn... If it is made into a movie, I can pay for it to my grandma's house.

It can be made into a TV series and become popular all over the world.