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Hyundai Group's business covers a wide range of areas. In addition to civilian use, it also produces military products, such as fighter jets, various artillery and howitzers, including the famous K2 Panther tank.

However, the cooperation between Zhou Buqi and Hyundai is limited to the civilian field, and...whether it is electronics or the Internet, they are all side businesses of Hyundai.

This makes it easier to work together.

It was arranged the next day that Zhou Buqi could go to Hyundai's mobile phone factory in Seoul to visit and conduct research. I said hello in advance and said that the mobile phone factory used to be very large with many employees, but it is no longer available and only a "model room"-style factory building remains. Because last year, Hyundai's main mobile phone business has moved to the eastern Guangdong Province in China.

In the afternoon, we went to the factory to investigate.

In the morning, I met with higher-level people from the Zheng family.

Compared with the mobile phone business, the Zheng family values ​​​​the Internet more and is very ambitious. They are not willing to settle for a small business and want to make a big deal!

Want to dominate Korea!

In the past few years, many of Hyundai Group's businesses have become increasingly "bigger". The businesses are mainly large-scale engineering projects. Among refined projects, except for Hyundai memory, which still maintains high shipments, the others are basically unavailable. It was so good, they were all taken away.

This cooperation with Boss Zhou is an opportunity for modern times to make a comeback.

For this, Hyundai is willing to pay a high price!

A total of three suggestions were made.

First, the merger of Kakao and JTmall must see results as soon as possible and create the largest Internet giant in South Korea.

Second, start financing for the reorganized new company.

Third, Hyundai will divest some assets and integrate them into the new merged company to enhance the company's strength as quickly as possible.

Zhou Buqi was not polite and thought this was completely nonsense.

The first point is rejection.

Merger is not impossible, but not now. Both companies are in the startup stage, which is when they are striving to develop the market. Once merged, they will inevitably face power struggles after reorganization, fall into internal conflicts, and face numerous crises.

On the second point, I can agree with half of it.

Financing is inevitable. Kakao only has US$2.1 million in funds on its books, and a round of financing must be launched next. In this financing case, Ziweixing will definitely be the main one.

On the third point, you can agree with half of it.

Hyundai has logistics business and software business.

The logistics business mainly transports large equipment, such as cars, steel, elevators, coffins, etc., and is mainly targeted at enterprises. However, there are also express delivery services for individuals.

JTmall is engaged in e-commerce, and a strong logistics system is essential. If the express delivery business of Hyundai Group's logistics business can be integrated, it will indeed be a very good choice.

Zhou Buqi agreed.

The software business mainly deals with engineering software, and this part cannot be divested. However, some of them are business software, and this part of the business can be integrated into Kakao.

Zhou Buqi refused.

He said that the courier boys are all the same, and it doesn’t make any difference who they recruit or not. They are all errand boys, and there is no need for any threshold. In the technology industry, it is better for Kakao to recruit in the market according to its own demand standards, instead of stuffing people in randomly.

The meeting on the Internet field in the morning was not very pleasant.

In the afternoon, Zhou Buqi went to investigate the production line of a mobile phone factory, and it was a pleasure to further cooperate on the mobile phone business.

The president of Hyundai Group and the president of the Information and Communications Division were both present.

In fact, there are mainly two aspects.

Asda hopes that modern mobile phones can help improve its quality system. Including complete production lines, production capacity, advanced SMT patch technology, automatic detection capabilities, automated production line testing, reliable fault analysis technology, quality improvement processes with full participation, etc.

Hyundai Mobile hopes to obtain part of Aster's "OEM" products and sell them in South Korea under the "Hyundai" trademark.

Zhou Buqi wanted to create chaos in Samsung's rear area to reduce the competitiveness of Samsung and Asda in the international market. In fact, Hyundai thinks even more. After Boss Zhou proposed the idea of ​​"OEM", the Koreans were so happy that they almost called them daddy.

Modern mobile phones are quite backward now.

In fact, since last year, Hyundai's mobile phone business has begun a major transformation, moving its factories to China, and establishing research centers in Silicon Valley, Hsinchu, Tokyo, and Pengcheng.

I just hope that modern mobile phones will not fall behind and keep up with the times.

However, the effect is very poor.

The two new mobile phones launched this year still have the same multimedia mobile phone mentality as before, and their market sales are still dominated by low-priced traditional mobile phones.

It may be difficult to change in a short period of time.

Because the requirements for modern mobile phones are extremely high, launching a makeshift smartphone is not in line with their philosophy. Moreover, even if you force a change and launch a smartphone, will it be able to compete with Samsung and LG?

With the help of ASDA, there is a chance to solve this dilemma.

In terms of the dignity of Hyundai Group, they are certainly not willing to just do OEM. You can first cooperate with Asda and try to do OEM for two or three years, waiting for the transformation of the modern mobile phone business.

After two or three years, when Hyundai Mobile has a clear model for the smartphone industry and can keep up with the new era conceptually, it will launch its own Hyundai mobile phones bit by bit and cancel the OEM cooperation with Asda.

In this way, modern mobile phones have a very smooth transition period.

After some discussion, it was decided that the OEM cooperation period would be 3 years. OEM mobile phones can only be sold in South Korea and cannot be sold in other markets. After making money, the profits are divided equally.

Although it is not the best condition, Zhou Buqi is already very satisfied.

For at least three years, Samsung’s rear area will be relatively chaotic, which will provide Asda with an advantage in competing in the international market. Not only that, Aster has no sales volume in South Korea and cannot make money. Through the OEM model and relying on modern brands, at least half of the profits can be shared.

Intention achieved.

Next, people from Ziweixing and Aisida came to discuss the specific cooperation agreement.

…

Next stop, I went to Tokyo and met Tang Binchen.

Zhou Buqi came over from time to time and became familiar with it. He walked into his office without saying hello and got straight to the point, "Kakao is going to launch a new round of financing. What do you think is the appropriate valuation?"

Tang Binchen arranged for his secretary to make tea and said with a smile: "100 million US dollars or 200 million US dollars."

Zhou Buqi said: "Send someone to deal with it and set a price. Hyundai also wants to invest in the market and see what proportion is suitable. Don't be too low, don't be too high. We must maintain Ziweixing's absolute advantage in shares." . Well, don’t be too anxious. You can go together when Zhou Shaoning is finished. Cooperation in the Internet and mobile phone fields must be coordinated and bundled. "

"Cell phone? Modern cell phone?"

"right."

Zhou Buqi simply explained the idea of ​​OEM.

Tang Binchen was surprised, "Will Hyundai accept OEM? Are they willing to accept such a humiliating plan?"

"Humiliation?" Zhou Buqi was a little amused, "Even if it's really humiliating, so what? Modern mobile phones have no share in the Korean market, and their lives are almost gone, so why do they need shame?"

"incredible."

"Mainly for Samsung."

"Oh, Samsung..." Tang Binchen nodded, "I saw Zhou Shaoning in Shanghai last time and heard him talk about it. Samsung has hooked up with Google and wants to compete for the top spot in the Android system."

Zhou Buqi said: "Yes, to create some trouble for Samsung behind the scenes, it is best not for Aster to come forward directly. It is good to let Hyundai be the vanguard. Aster also relies on Samsung's supply chain, even if it is Apple, You have to stay calm when competing with Samsung. You have to exercise restraint in head-to-head competition, so as not to prevent Hyundai from taking action against them."

Tang Binchen didn't know whether to laugh or cry, "It seems like you're using this method."

Zhou Buqi said angrily: "This is all trivial. The main purpose is to help Asda introduce the world's leading quality system for modern mobile phones through this cooperation. If the quality system of modern mobile phones is really introduced, When Aster competes in the international market from now on, it won’t be afraid of Samsung, at least the quality is better than Samsung.”

"Okay, I'll see Lao Zhou and discuss it with him then." Tang Binchen remembered something, "By the way, there's one thing you should do. How will Ucgram enter the Korean market? Let Ucgram enter directly. , or change the skin and let Kakao launch a similar product under the name of South Korea?"

Zhou Buqi waved his hand, "If you don't have a choice, don't make a choice. Take both paths together. In overseas markets, you have to make choices when doing business. The market is too big, and sometimes there is no need to compete with too strong competitors. Let’s fight and choose the areas we are good at. The Korean market is different and we can do everything.”

"Bao Yuan?"

Tang Binchen was amused.

Zhou Buqi hummed: "South Korea is such a big place. If Kakao wants to become a large Internet company of a certain scale relying on just a Korean market, it must cover all aspects of the Korean Internet and all businesses. It would rather be Don’t let go of mistakes. With Ziweixing’s support behind us, Kakao will not have any competitors in South Korea.”