Top of the big era

It was Zhou Buqi's impromptu decision to go to NetEase, which was a bit unexpected.

However, some large domestic companies, especially well-known private enterprises like NetEase, have long been accustomed to it. Whether it is NetEase, Alibaba, or Ziweixing, they all have a department dedicated to receiving important people.

It's not just to receive fellow big bosses, it's mainly to receive various officials who come for research. This has become an indispensable cost for many large companies.

Zhou Buqi is obviously the most important person.

Boss Ding put down the work at hand and came downstairs to greet him enthusiastically. Then I was a little surprised, because the other party... felt so simple!

There were only two people in total.

One male and one female.

The man was wearing a black down jacket, and because the weather was relatively cold, he put the hood attached to the down jacket on his head, revealing only a little bit of his face; the woman was wearing a white down jacket, without a hat, and her appearance was beautiful, with her neck Wearing a bright red scarf.

It was Zhou Buqi and Ning Lu.

Doesn't he look like a big boss?

They are just like ordinary young lovers, no different from those employees of NetEase.

Zhou Buqi walked over quickly, shook hands with Lao Ding, and said with a smile: "I'm here temporarily. I have something to explain to you."

Mr. Ding was slightly startled, "What's the matter?"

Zhou Buqi said: "I heard that NetEase Games and Changyou had a little conflict recently? They all went to Weibo to quarrel?"

"Hey!" Mr. Ding suddenly became embarrassed and waved his hands repeatedly, "Youfeng was a little impulsive. I have already criticized him, and I won't do it again. It's a normal business poaching, so you have to show your understanding."

No matter what he was thinking, Boss Zhou came to express his apology in person, so he had to be more generous. It would be too stingy to keep fussing over things and not saying anything at all.

Zhou Buqi smiled, "Youfeng? Ding Youfeng?"

"Yes, that's him." Boss Ding nodded and added, "The president of NetEase Games."

"Is he here?"

"Here, meet?"

"good."

Zhou Buqi nodded.

Mr. Ding smiled and said, "It's a coincidence. If you come here at this time tomorrow, You Feng may have to go to Yangcheng."

Then, he briefly introduced the structure of NetEase games.

NetEase is headquartered in Hangzhou, but NetEase Games is headquartered in Yangcheng, and Ding Youfeng is the president of NetEase Games. I usually travel between Hangzhou and Yangcheng.

The group of people went upstairs together, and Zhou Buqi casually asked about the situation, "How is the current scale of NetEase Games?"

Mr. Ding said: “The development has been rapid in the past two to three years.”

Zhou Buqi said with a smile: "NetEase has chosen the right direction to transform into games. Two or three years ago, I bought a NetEase stock for about 300 million U.S. dollars. I looked at the data that day. This stock It’s now worth over $800 million.”

He was talking about the investment from Pluto Capital.

Mr. Ding said frankly: "Yes, NetEase's stock price has risen rapidly in recent years, mainly due to its development in the gaming industry."

Zhou Buqi was very emotional.

Or should I say they are excellent?

Now is the trough period of the game industry. Many major game companies are having a very difficult time, and their stock prices are getting lower day by day. Even Shanda, the country's largest gaming giant in the past, delisted from the U.S. stock market in disgrace.

NetEase bucked the trend and became one of the top 20 gaming companies in the world.

And this is also Zhou Buqi’s judgment on the general situation of the game industry.

In the past ten years or so, the domestic game industry has actually lagged behind.

Not on every level.

Mainly relying on the agent of foreign games to support itself.

For domestically produced games like "Perfect World" and "Dragon", you even have to secretly ask the Korean team for help and ask them to polish it... It's really a bit embarrassing.

However, the country has a huge advantage.

That is the institutional advantage of examination-oriented education in cultivating ordinary talents, and it can develop extremely fast.

The current domestic game industry is already on par with Japan and South Korea in terms of comprehensive strength, especially at the technical level. The domestic gaming industry is distinguished by its good technology, low cost, high efficiency and rapid updates.

For example, Japanese game companies, their biggest advantage is that they have been developing for decades and have a deep foundation.

The family is strong.

However, no matter how strong a family's financial resources are, if they continue to spend money, sooner or later they will lose everything. The country is much better than them. Although the domestic game industry has little foundation, it is growing rapidly and making rapid progress.

Judging from the current situation, as long as the country is given a few more years... let alone catching up with South Korea, winning Europe and the United States is not a problem.

Ultimately, the gaming industry is a technology industry.

What matters is talent.

Whoever has more talents will be stronger. This is an unchanging truth.

Just like football.

Which country has a larger football population will have a stronger football level. Now the national football team is stronger than Vietnam. That’s because the domestic football population is larger than that of Vietnam. In a few years, Vietnam’s football population will increase, and there are fewer and fewer children playing football in the country. It is natural for Vietnam to surpass the national football team. .

Of course, this is also related to the nature of the game. The game itself is not high-tech.

Just like the Hollywood film industry, there is a whole set of successful formulas for the writing of online novels and the later assembly-line Internet celebrity music.

Choose an idea, and whoever applies the formula well will be successful.

In this regard, there are enough talents in the country, so it is not uncommon to surpass Japan, South Korea, or even Europe and the United States. It is only a matter of one day earlier and one day later, and the scale of talent is there.

However, this is not possible in some particularly high-end fields.

Such as biopharmaceuticals, chemical materials, such as semiconductors, and operating systems.

There are many ordinary talents in the country.

But these fields are too high-end, and only world-class talents can promote the take-off and progress of this industry. This won't work. In all aspects, China only has disadvantages and no advantages.

World-class talents cannot be fooled by simple emotional guidance and patriotic propaganda. Even a female ski athlete needs a contract worth hundreds of millions to sign her and let her compete on behalf of the country. How much is that kind of world-class scientist worth?

Zhou Buqi asserted: "The game industry is not a very sophisticated industry. In this field, China will eventually become the number one in the world. NetEase is focusing on transforming to games, which is in the right direction."

Mr. Ding nodded, feeling a little pity, "If the domestic protection of intellectual property rights could be stricter, the country would definitely be able to gain a firm foothold in the field of large-scale console games."

Zhou Buqi hesitated for a moment, but then gave some advice, "We have seen the ceiling of PC games, and we still have to look at mobile games next."

Boss Ding did not respond.

NetEase currently has 13 studios and more than 2,000 employees, all of whom are developing online games for PC games, as if they are all-in. In the field of mobile games, there is no real layout yet.

After a while, Zhou Buqi went upstairs and met Ding Youfeng, the president of NetEase Games.

After explaining the purpose of his visit, Ding Youfeng blushed.

Somewhat ashamed.

Unexpectedly, after I complained a few words on Weibo, Boss Zhou came over in person. The favor was so generous that he could hardly handle it.

Ding Youfeng took the initiative to lower his profile and apologized repeatedly, saying that he was inconsiderate and posted on Weibo when his head was hot. He published the inside story of the industry in the public eye. It really shouldn't have been done.

Then, they talked about poaching.

This time, it was Zhou Buqi's turn to be shocked.

Depend on!

be cheated!

You Ren Yuxin, you didn’t tell the truth!

Not only did he poach COO Zhan Zhonghui, Vice President Chen Wei'an, and R\u0026D Director Wu Yunyang from NetEase Games, he poached more than 30 people in one go!

There is a core studio of NetEase Games in Yangcheng called Dahua Studio.

That's right, it's the studio that develops, designs, maintains, updates, and operates the "Westward Journey" series of games.

Zhan Zhonghui was in charge, and Chen Weoan was in charge.

As a result, Ren Yuxin took action and almost poached the entire core team. In addition to the three core executives, there are 12 planning and marketing staff, 5 QCs, 8 technical engineers and 5 art staff.

No wonder Ding Youfeng was so angry that he went to Weibo to provoke Changyou.

This Ren Yuxin was not unjust at all when he was scolded.