Top of the big era

Don Mattrick happened to be in Los Angeles, participating in a game. He received a call from Boss Zhou and rushed over to him.

Zhou Buqi received the notice.

Boss Ma has come to the United States.

Next, you can start preparing to form a new PayPal board of directors.

There is some bad news.

That is, all parties intend to let Zhou Buqi serve as chairman. After PayPal successfully split from eBay, this star entrepreneur in the Internet industry will lead PayPal on a new journey.

Zhou Buqi was really reluctant.

But there is no way, he is too famous now.

The real report card has attracted the attention of capital all over the world.

The most representative one is Changyou.

When he took over Changyou a year and a half ago, Changyou's market value was just over US$10 billion. Now Changyou's market value has reached US$58 billion.

Under the leadership of Changyou, the global game industry has gradually recovered.

Especially the most important point.

It is that in the game industry, after many game categories such as handheld games, console games, video games, computer games, online games, and social games, there is finally a game category that is enough to change the industry trend-mobile games.

Changyou is exactly the leader in the mobile game industry.

Data shows that 12 of the 20 most popular mobile games in the world are from Changyou.

In the past year, Changyou's revenue reached US$2.96 billion and net profit was US$1 billion, of which US$800 million was earned through mobile games.

The payment rate for mobile games is really high.

Especially the value-added payment within the game has simply shocked the traditional game industry.

This business model that relies on "free sales + in-game purchases" has completely changed the game industry and truly brought the game industry into the Internet industry.

Many game companies in the past, such as EA and 2K, were not considered Internet companies. They were considered branches of software companies. Just like Adobe and Oracle, they all made software.

Not so now.

In the future, game companies must first be Internet companies and must follow the logic, technology, products, business models and market operations of the Internet to develop games.

Boss Zhou is indeed the most famous Internet entrepreneur in today's era.

There's not even a need for "one."

There is no need to add the prefix "young" either.

Whether it's Amazon's Bezos, Google's Larry Page, or Facebook's Zuckerberg...their combined success seems to be incomparable to Zhou Buqi.

Ziweixing Digital Media has used the Internet to change many ways of playing the traditional football industry. Changyou has made even greater achievements. It really relies on the Internet to change the traditional game industry.

As for Ziweixing Global...

That is worthy of everyone standing up and applauding.

This company has a market value of an astonishing US$162 billion, and it is said that it is likely to lead the Internet development of the film and television industry. The in-depth cooperation between Ziweixing Global and Netflix is ​​an example.

But this is not enough.

Many insiders and financial media have already provided analysis, saying that it can be seen from the organizational structure of Ziweixing Global that they will definitely not be satisfied with cooperating with Netflix.

As everyone knows, these are not all of Boss Zhou.

He has already enthusiastically set his sights on a new entrepreneurial direction, and wants to rely on the online collaborative nature of the Internet to comprehensively transform the design industry...

However, Zhou Buqi has been busy with a lot of things recently and hasn’t found the time yet.

When Boss Ma's plane landed in San Francisco, Zhou Buqi had already gone to Los Angeles, and was waiting for Don Mattrick, who had hurriedly arrived, in the newly completed Ziweixing Global headquarters office.

"Wow!"

As soon as he entered the door, Don Mattrick was shocked by the spacious and majestic office in front of him. This office... was estimated to be 200 square meters.

In fact, this is only part of it, as there are many built-in rooms inside.

Zhou Buqi is more cautious abroad, while Ziweixing International and Ziweixing Digital Media, including Changyou's New York headquarters office, are more restrained.

Ziweixing Global is different.

This is an entertainment company.

There is no need to care too much about the mood of ordinary employees, especially technical employees, like technology companies. When you are a big boss, you can be more unrestrained and happy.

Especially since it is located in Hollywood, it must not be too shabby.

Zhou Buqi smiled and said: "There is no way, this is Hollywood, welcome to... If the design of the office is poor, it may be considered that the company has no strength, and potential cooperation opportunities will be lost. It's like leaving a car open It’s more likely to be successful when doing business with Mercedes-Benz and Rolls-Royce.”

Mattrick looked left and right, then sat down on the sofa chairs lined up against the wall, and said with a smile, "Why isn't this sofa red?"

Zhou Buqi waved his hand, "What age is it?"

Mattrick was very curious. After all, this is a big star factory. "Is it really gone?"

Hollywood's "red couch" is a great tradition.

It was really born here.

This building is located on the former MGM campus. MGM was once the first of the eight major studios in Hollywood and produced countless top female stars.

and introduced the infamous "red couch" audition system in the industry.

In the era of big studios, MGM executives or big producers could call the company's contracted actresses to audition every day during their lunch break or after get off work in the afternoon.

If you are satisfied with the audition, you will get the opportunity to act.

If you don't want to, you will be banned.

Because all the red sofas in the MGM building were collectively purchased at that time, the "audition" took place on these red office sofas... After all, the economic conditions were not developed back then, and it was difficult to place a bed in the office.

Gradually, "red sofa" became synonymous with unspoken rules in Hollywood.

It also became the most popular audition system in Hollywood's golden age.

And has been deeply influencing today's Hollywood, and even the film and television culture industry around the world.

In a film and television work, the actor must be the core. The actor's acting skills must be good and he must be able to support the entire drama.

As for actresses, beauty is enough.

The current Purple Star Global Headquarters building is the same area as the MGM building a hundred years ago. It is a 30-story building. The 28th, 29th, and 30th floors are classified areas, and ordinary employees are not allowed to come up.

Secrecy is strong.

But even so, there is no longer any set of red sofas in this newly completed building.

Zhou Buqi smiled and said, "Who dares? If you go around all the movie companies in Hollywood, you won't be able to find a single red sofa."

Mattrick is a man, and he couldn't hide his curiosity when talking about this topic, "Is there really no more?"

Zhou Buqi said: "No more."

"Not even in private?"

"Well... there should be some privately. The competition in this industry is so fierce, there will definitely be many boys and girls who want to take a shortcut to become famous. But now they all have experience and are tied to a series of contracts."

"Confidentiality agreement?"

Don Mattrick nodded. This is a common thing in wealthy circles, but it is not limited to the entertainment industry.

Zhou Buqi nodded, "Well, there are also voluntary agreements, compensation agreements, breach of contract agreements, pregnancy agreements, abortion agreements, etc. The whole set is old and complicated. Hollywood has specialized brokerage companies and law firms to do this. kind of business.”

Mattrick said: "Isn't that quite rampant?"

"It's not rampant. I haven't heard of anyone who dares to do such a thing blatantly. If there is... it's over there..."

Zhou Buqi pointed in the west direction.

Mattrick was slightly startled, "Where?"

Zhou Buqi said: "San Fernando Valley."

"Oh." Mattrick immediately laughed. The reputation of San Fernando Valley in the United States is no less than that of Silicon Valley. "It's a place where adult-level movies are made."

Zhou Buqi said: "Well, it seems to be quite rampant over there. During the audition, people lined up to take off their clothes one by one and walked in. They all auditioned naked in a group. But that's not an unspoken rule. Originally It’s a profession, and it’s called professionalism when you’re naked.”

Mattrick winked, "Have you been there?"

Zhou Buqi brought the coffee and put it on the coffee table in front of him. He said funnyly: "Why should I go? If I go there, won't the media all over the world blow up? Out of professionalism, I can't go either ah."

Mattrick burst out laughing.

Although they are not talking about serious things...men, when they talk about these informal things, they can quickly bring the two parties closer to each other.

Zhou Buqi sat down next to him, "Why are you here in Los Angeles?"

Mattrick said: "That college classmate who came to see you."

"Who?" Zhou Buqi was startled for a moment, then suddenly realized, "Yan Xinlei from the University of Southern California?"

"it's him."

"Did he get into trouble?"

"Getting into trouble?" Mattrick shook his head and said with a smile, "If it was getting into trouble, I wouldn't come here from New York."

Zhou Buqi was very happy, "That's a good thing!"

Mattrick said: "Well, he and several classmates developed a game together, and the effect was quite good. It was not promoted publicly, but it has become popular on the USC campus. Many people said that this game is better than "Angry". "Little Bird" is fun."

"ah?"

Zhou Buqi was somewhat surprised.

He knew that Yan Xinlei's study abroad career at the University of Southern California was going very smoothly. Some time ago, he said that he was eligible to graduate with a master's degree. Unexpectedly, I came up with such a beautiful report card.

Mattrick said: "It is a simulation game, a bit like EA's well-known game "SimCity"."

Zhou Buqi raised his eyebrows and said, "It's very similar?"

Mattrick smiled and said: "It should be imitated after "The Sims". As for games, the barriers to intellectual property rights are very wide. As long as the implementation process is different, even if the results are the same, it is allowed. There are many imitations of "The Sims" on the market. "Life" game, but it seems that it is not as good as the one designed by Yan Xinlei and others."

Zhou Buqi was very surprised, "Isn't The Sims a big game? How many college students can make it?"

Mattrick said: "It's lightweight, they make mobile games."

"No wonder."

Zhou Buqi nodded, feeling very good.

Even Don Mattrick came all the way from New York, which shows that the development of this game was very successful. Yan Xinlei really lived up to his cultivation.

Mattrick said in a deep voice: "EA has also launched mobile games and is doing quite well. We should seize this opportunity and give EA a head-on blow!"